Central Europe
GAMOMAT nominated for prestigious German Brand Award 2021
GAMOMAT, one of the leading independent slot game developers, has been nominated in the ‘Brand Communication – Web & Mobile’ category at the German Brand Awards 2021. The ‘Excellence in Brand Strategy and Creation’ nomination is for the company’s outstanding website gamomat.berlin. “The German Brand Award is one of the most important brand awards in the German-speaking realm. Our nomination for the company website, within the ‘Excellence in Brand Strategy and Creation’ category is a fantastic achievement”, says Sabine Müller, Chief Design Officer of Berlin GAMOMAT Development GmbH.
Last year the Berlin-based agency Less Rain helped redesign the GAMOMAT website to incorporate a modern, clear brand identity which is both colourful and playful. The site takes inspiration from the very people, GAMOMATIES, who make GAMOMAT great. It reflects the world of GAMOMAT products and draws visitors into the site through expansive images, eye-catching colours and interactive animated headlines.
A series of in-depth produced podcasts form the heart of the website. Here GAMOMATIES openly talk to the audience about personal passions, cultural interests and what values inspire them. This window into company values and experiences shows GAMOMAT to be the professional, serious and value-oriented employer it strives to be.
The German Brand Award was launched by Germany’s design and brand authority and is judged upon by a top class panel of independent, interdisciplinary experts from companies, science, consulting, services and agencies. The awards receive 1,200 entries and submissions are evaluated according to the criteria of independence and brand typicity, brand distinctiveness, differentiation from the competition and target group relevance. Official results will be revealed in June 2021.
Sabine Müller continued: “The relaunch of the site was an intensive process of exploring company values and corporate identity. This German Brand Award recognition encourages us to continue our brand management and effective brand communication together with our partner Less Rain.”
Euro Games Technology will partner with the Casino Operations Summit for another year in a row. The Bulgarian gaming equipment manufacturer will be a gold sponsor of this year’s event, taking place from May 13 to 15 in Nova Gorica, Slovenia.
The conference is tailored to European multi-channel casino operators and will traditionally bring together keynote speakers who will elaborate on the latest topics in the industry. This year’s main themes will focus on how land-based casinos can successfully address the challenges of the modern world, remaininng relevant and attractive to players, and navigate the ever-growing importance of Casino Online Systems and Casino Management Systems.
In addition, attendees will be able to enjoy a selection of EGT’s newest high-potential products. Among the highlights will be the S 32-32 ST cabinet, which is part of the latest Supreme slot series. Following the contemporary design trends with its 2 high-resolution 32-inch UHD 4K monitors and a frameless UHD 4K display, this model will offer visitors an engaging gaming experience thanks to its numerous ergonomic features. It will also present the Supreme Red Selection and Supreme Bonus Prize Bonus Buy Selection multigames. The mixes offer a rich variety of well-known and brand-new slot titles from the company’s portfolio, allowing everyone to find their preferred type of game.
The slot display will be complemented by the jackpot top performer Bell Link with the multigame Bell Link 2, Bell Link Boost, as well as the popular cabinet G 50 J2 ST.
The post EGT will be a gold sponsor of Casino Operations Summit 2025 appeared first on European Gaming Industry News.
Ani Mkrtchyan, Digitain’s Chief Sales Officer, commented: “We are excited to expand the partnership with Gamingtec and support Betters.pl in delivering an outstanding sports betting experience in Poland. This collaboration aligns with our commitment to expanding in regulated markets and is yet another example of how we partner with industry leaders in gaming excellence—perfectly reflecting Digitain’s new brand slogan: ‘BUILT TO LEAD.’”
The post Digitain Partners with Gamingtec to Expand Presence in Europe appeared first on European Gaming Industry News.
Leading sportsbook technology provider grows European footprint with major local operator
Altenar, a leading sports betting and iGaming software provider, has signed an agreement to provide its fully-managed sportsbook solution to Czech operator MerkurXtip.
The Merkur brand, formerly known as the Gauselmann Group, was founded in the 1970s. Its Czech online brand MerkurXtip CZ launched in 2022 and provides more than 200 slots and sports betting across a wide variety of sporting events..
Altenar’s sportsbook solution will replace the existing sportsbook product on the operator’s merkurxtip.cz website, providing a range of innovative features to elevate the betting experience for players, enhance retention rates and increase revenue.
The agreement strengthens Altenar’s position in the Czech market, where it secured its first deal in 2024. It has enjoyed successful ongoing partnerships with Kingsbet CZ and DATA.BET.
Sam Hill, Sales Director at Altenar, said: “The Merkur Group is a fantastic business with real heritage across the industry.
“To be trusted to take their brand forward in the Czech market is testament to the quality of product and service that Altenar provides today across numerous regulated markets. We can’t wait to get started and look forward to the development of our partnership with the Group.”
Stanislav Sopko, CEO of MerkurXtip CZ, said: “This collaboration marks the start of a promising journey together. Through this partnership, we aim to provide MerkurXtip’s customers with exceptional sports betting products from Altenar and deliver the best-in-class gaming experience in the market.
“We will combine our strengths and expertise to create new opportunities, improve offerings, and drive forward innovation. Stay tuned for more updates as we embark on this exciting venture together. We look forward to achieving great things in the months and years ahead.”
The post Altenar delivers sportsbook solution to MerkurXtip in Czech market appeared first on European Gaming Industry News.
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