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SCCG Announces Strategic Partnership with Bragg Gaming Group

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SCCG Management, a leading advisory firm in the global gaming industry, has announced a strategic partnership with Bragg Gaming Group, a worldwide leader in iGaming technology and content solutions.

Through this partnership, SCCG will leverage its extensive global network to introduce operators to Bragg’s award-winning Player Account Management (PAM) platform. Bragg’s PAM delivers a fully managed, end-to-end solution that empowers online casino, sportsbook, and lottery operators with seamless integration, robust compliance support, automated KYC and fraud prevention tools, personalized CRM campaigns, and data-driven player engagement features.

With Bragg’s PAM, operators can manage their entire product suite across casino, sports, and lottery verticals through a single account and single wallet—driving stronger retention, higher lifetime value, and scalable growth across regulated markets.

SCCG is uniquely positioned to support the distribution of Bragg’s technology through its global client partner ecosystem, which spans over 130 partners worldwide. With deep relationships across operators, suppliers, and regulators, SCCG will ensure Bragg’s solutions are presented to the right partners in the right markets, accelerating adoption and maximizing impact.

In addition, SCCG will leverage its decades of experience in tribal gaming, where the company has built trusted relationships with tribal operators across North America. Through its Tribal Roadshow and ongoing collaborations, SCCG has consistently introduced innovative technologies that enhance tribal operations. By aligning Bragg’s leading PAM with these relationships, SCCG will provide tribal operators with advanced tools to streamline operations, strengthen compliance, and expand player engagement across both retail and online environments.

Stephen Crystal, Founder and CEO of SCCG Management, commented: “We are thrilled to partner with Bragg, whose PAM platform represents one of the most advanced and trusted solutions in the iGaming industry. At SCCG, we pride ourselves on connecting operators with technologies that drive sustainable growth and compliance across global markets. Bragg’s innovative platform and proven track record make them an ideal partner for operators seeking both efficiency and differentiation in highly competitive environments.”

Matevz Mazij, CEO, Bragg Gaming Group, said: “We’re thrilled to partner with SCCG Management, a respected leader in the global gaming industry. This strategic partnership is a pivotal step for Bragg Gaming Group, aligning two companies dedicated to shaping the future of online gaming.

“SCCG’s unparalleled global network provides the perfect channel to introduce operators to our award-winning Player Account Management (PAM) platform and expand our footprint with operators worldwide.

“This collaboration will enable us to deliver our scalable, responsible, and player-focused solutions to more partners, accelerating the distribution of our technology and strengthening our position as a global leader in iGaming technology.”

The post SCCG Announces Strategic Partnership with Bragg Gaming Group appeared first on Gaming and Gambling Industry in the Americas.

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