Asia
Revenant Esports’ SK Rossi, Indian VALORANT Esports Star, Unveiled As First KREO Athlete
Revenant Esports’ standout player, Ganesh “SkRossi” Gangadhar, one of India’s most popular esports players who has represented the country in various occasions in VALORANT, has been enlisted by KREO, a pioneering consumer electronics brand catering to gamers and creators, as their first “KREO Athlete.”
Ishan Sukul, the CEO of KREO, expressed his enthusiasm for signing SkRossi as the inaugural KREO Athlete, stating, “We recognized Rossi’s talent even before we started Kreo. India needs more trailblazers in the gaming, esports sectors, individuals who become larger than life and inspire the next 10 million pros. After just one chat with him, we could see he’s destined to do larger things, not just for VALORANT, but for the entire esports sector in India. Our partnership with him is not quite simple, it’s a symbiotic relationship which we’ll both nurture to launch quality gear that brings in the next pros to the arena.”
SkRossi boasts a decorated gaming career encompassing more than 5 years, initially competing in Counter-Strike before transitioning to VALORANT. As a VALORANT competitor, he has earned accolades as one of India’s most distinguished athletes, securing numerous first-place finishes. Notably, he represented Global Esports in Riot Games’ VALORANT Champions Tour (VCT) Pacific last year, competing in South Korea.
KREO, founded in 2022, has been pioneering the gaming consumer electronics space with an impressive lineup of products catering PC gamers, mobile gamers, and creators. Backed by prominent investors like Sauce. VC, Chona Family Office, Revant Bhate (Co-founder at Mosaic Wellness), and Bala Sarda (Founder at Vahdam Teas), the brand caters to all the hardware needs of a gamer ranging from audio and video to tripods and mousepads.
Expressing his excitement on being selected as the inaugural KREO Athlete, SkRossi said, “It’s an exhilarating feeling to be chosen as the first KREO Athlete. My objective has always been to continually enhance my skills while also serving as a source of inspiration for budding gamers across the nation. This vision resonates with KREO, and I am eager to collaborate with a brand that recognizes the needs of an average Indian gamer with budget-friendly and trustworthy products.”
In the Indian esports landscape, which has predominantly revolved around mobile gaming, PC esports players like SkRossi have been forging a name for themselves with their impressive dedication and skills in PC gaming. SkRossi’s designation as a KREO Athlete marks a significant milestone in the Indian esports industry, positioning him as one of the few PC esports players to secure an exclusive brand partnership, a testament to 26-year-old player’s stardom.
Rohit Jagasia, the Founder and CEO of Revenant Esports, added, “We are immensely proud to have facilitated this collaboration between our peripherals partner, KREO, and our star athlete, SkRossi. I have had the privilege of knowing SkRossi for years, and his relentless commitment to his craft is truly commendable. Therefore, he is the perfect choice for a KREO Athlete, empowering him to further elevate his status by aligning with a pioneering peripheral brand for gaming. This alliance also underscores Revenant’s commitment to not only signing star athletes but also leveraging all available resources to ensure their optimal growth, both within and outside the gaming realm.”
As a KREO Athlete, SkRossi will have access to official KREO products, and he will play a pivotal role in various KREO activations while contributing to the development of new products tailored to the needs of professional PC gamers.
Max Level will work closely with Riot’s India and South Asia teams to amplify brand campaigns, regional esports initiatives, product updates, and community-first storytelling in India, Bangladesh, Nepal, and other South Asian markets. The collaboration aims to build authentic, culturally resonant narratives that reflect Riot’s mission as a player-focused organisation.
The win follows a competitive multi-agency pitch process that saw Max Level selected from among several top PR agencies. The decision was based on Max Level’s deep understanding of the gaming and esports audience, its creative-first approach, and its proven ability to drive conversation and cultural relevance.
Siddharth Nayyar, Co-founder and Chief Executive Officer at Max Level, said, “Winning the PR mandate for Riot Games is a defining moment for us. Riot has not only shaped the modern multiplayer era but also built global communities around player-first values. We’re thrilled to help expand that legacy in India and South Asia, a region that’s growing and evolving at a breakneck pace.”
Max Level’s mandate includes ongoing campaign support for key products and IPs, regional amplification of Riot’s global esports events, as well as strategic counsel on community engagement and creator collaborations. The agency’s track record with brands like NODWIN Gaming, SuperGaming, CyberPowerPC India, KRAFTON, ESL FACEIT Group among others makes it uniquely positioned to drive culturally relevant PR in gaming and esports.
According to the Lumikai State of India Gaming Report 2024, India’s gaming market reached $3.1 billion in FY23, with projections to hit $7.5 billion by FY28, fueled by a base of over 568 million gamers, nearly half of whom are paying users. The report also highlights how India is now the largest consumer of mobile games globally, creating an immense opportunity for publishers like Riot to scale their reach and community.
The post Max Level Wins PR Mandate for Riot Games in India and South Asia appeared first on European Gaming Industry News.
The next highly anticipated gaming event on EGT Digital’s calendar is SiGMA Asia, which will be held on June 3rd and 4th in Manila. Together with EGT, the iGaming provider will welcome visitors at booth 1113 to reveal its impressive selection of innovations and bestsellers.
The guests will be able to try out EGT Digital’s wide range of over 140 casino games spanning a variety of themes, as well as further increase their chances of winning with the Bell Link, Clover Chance, High Cash, and Single Progressive jackpots. The 4-level multi-denomination Gods & Kings Link will be presented for the first time locally. It received positive feedback after its recent official debut and is expected to get a warm acceptance also from Asian operators and players. Currently including 3 games: Ape of Luck, Glorious Alexander, and Rise of Ra, with more to join in the coming months, it will offer the show attendees numerous bonuses and a lot of fun.
EGT Digital will also demonstrate X-Nave, its in-house developed “all-in-one” betting platform, providing all the tools and features needed for building and maintaining a successful online business or for improving current performance. X-Nave includes 4 main modules: Sport Product, Gaming Aggregator, CRM Engine, and Payment Gateway. Depending on the operators’ needs, each of them can be used as part of the complete solution or independently, as they can integrate with developments from third-party providers.
“EGT Digital’s products have enormous potential for the local markets, and SIGMA Asia provides us with a great opportunity to showcase them to many potential future clients in the region,” said Mariana Manchina, Director of EGT Philippines. “In addition, we are also looking forward to the prestigious SiGMA Asia Awards, where our company is shortlisted in the Best Sportsbook Provider 2025 and Best Platform 2025 categories.”
The post EGT Digital’s innovative developments to captivate visitors at SiGMA Asia 2025 appeared first on European Gaming Industry News.
EGT is pleased to announce that it will participate in this year’s edition of SiGMA Asia, which will take place on 03 and 04 June in Manila. “We have prepared a fascinating selection of products developed specifically for the Asian markets, so don’t miss the chance to stop by our booth 1113 and learn more about it!,” said Mariana Manchina, Director of EGT Philippines.
Among the main highlights will be the 4-level progressive Zhao Cai Shuang Yu jackpot, which will be presented to the local gaming audience for the first time. Housed in the popular slot cabinet G 50 J1 Up, it will dive visitors into the world of its 2 games Prosperity Strike and Rising Coins, enabling them to collect special symbols and win at any bet level, with higher stakes increasing the likelihood of hitting the highest Grand level.
Sheng Sheng Bu Xi and Cai Fu Tian Jiang, which have already been successfully installed in various gaming venues across different countries, will also be on display. They will invite the guests to embark on captivating adventures that will reward them with riches and lots of fun. Numerous attractive bonus features will add even more thrill to the game, providing additional winning opportunities.
The top-performing G 50 C Up and G 50 J2 Up cabinets and the vast diversity of the General Series multigames will complement EGT’s slot display.
The company will present its ETG developments as well. The attendees will be able to try out the GS 32 T and S 32 T terminals, which feature frameless displays for crystal-clear visuals, numerous ergonomic functionalities, and enormous flexibility, allowing them to participate in endless configurations. The G RSA, EGT’s compact Standalone Automatic Roulette center, will also demonstrate its seamless connectivity to all the company’s play stations. The option to add an American roulette wheel further enriches the gaming choice and guarantees an engaging player experience.
EGT Digital will also showcase its extensive portfolio of iGaming solutions, featuring instant and casino games, jackpot products, as well as the in-house developed “all-in-one” betting platform X-Nave, which comprises four main modules. All this provides operators with a complete solution for building and maintaining a successful online business.
Ms. Manchina concluded: “SIGMA Asia is one of the most important gaming events in the region and I am glad that we will take part in it once again. Our participation in the previous 2 editions was very fruitful, having brought us many valuable new contacts and the opportunity to present our high-potential products to the key players in the local markets. I believe that our performance in 2025 will be the same, and it may even be better. This year, we are even more excited because EGT is a finalist in the SiGMA Asia Awards, where we will compete for the accolade in the Best Land-based Game Feature category.”
The post EGT’s Asian-themed products to make a splash at SiGMA Asia 2025 appeared first on European Gaming Industry News.
-
Esportes da Sorte4 weeks agoEsportes Gaming Brasil, the group behind Esportes da Sorte and Onabet, announces Hugo Baungartner as Executive Director for Institutional Relations and Partnerships
-
Africa4 weeks agoCross Switch Bolsters African Footprint with Strategic Partnership with Pesawise
-
Australia4 weeks ago
ACMA Imposes Fine of $500,800 on PointsBet
-
Baltics4 weeks ago
Modern Oracles & Smart Payments: Finrax’s Vision for Blockchain, AI & Beyond
-
Australia4 weeks ago
ACMA Imposes $1 Million Fine on Unibet
-
Africa4 weeks ago
QTech Games wins Leader in Online Casino at the 2025 SBEA+ Eventus Awards
-
Balkans3 weeks ago
EGT Digital at Belgrade Future Gaming 2025: Get ready to be fascinated
-
Asia3 weeks ago
PAGCOR CHAIRMAN, ENTIRE BOARD TENDER COURTESY RESIGNATION
