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Esports Technologies’ Nolan Bushnell, Founder of Atari, to Keynote at SiGMA Europe
Esports Technologies Will be the Platinum Partner For This Event
Esports Technologies, Inc., a leading global provider of advanced esports wagering products and technology, announced today that its strategic advisor Nolan Bushnell will be the keynote speaker at this year’s SiGMA Europe, taking place November 15–19 in Malta. Esports Technologies will be the platinum partner for this event, one of the world’s largest gaming exhibitions.
Billed as “The World’s Gaming Festival,” SiGMA Europe will bring together leading suppliers, operators, affiliates, and emerging tech. The event will showcase the latest trends and insights and offer five days of unparalleled in-person networking opportunities in a first-class Mediterranean setting.
Mark Thorne, CMO, Esports Technologies, said, “We are extremely proud to have Nolan Bushnell as the keynote. He is truly a legend in the gaming space. We’re especially excited to be the Platinum partner for SiGMA Europe, where we will not only showcase our technology and brands, but also help promote the importance of Esports wagering within the iGaming industry.”
At the event, there will be an Esports Village for enthusiasts and newcomers to enjoy. Esports Technologies will also team up with GamingMalta to provide esports workshops with multiple tracks centered around esports as well as esports wagering, a global market that is expected to be valued at more than $20.7 billion by 2027 . Through the efforts of GamingMalta, the island nation has become a rapidly growing hub for digital innovation. Malta is the host location for both 2021 seasons of ESL Pro League, one of the major professional leagues in esports.
During SiGMA Europe, Esports Technologies will also host an exhibition tournament, where Counter-Strike legends will team up to take on a new generation of talented CS:GO players in a battle for the ages.
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kwiff and Millwall FC strike multi-year partnership

kwiff, the super-charged sports betting service, has announced a multi-year partnership with Millwall FC.
kwiff will use its new partnership with Millwall FC to reward supporters through a range of engaging content and matchday activations.
This latest partnership follows the launch of kwiff’s innovative ‘Curfew’ tool, allowing users to customise their platform access restrictions during specific time periods across the day, strengthening their commitment to responsible gaming and giving players greater control over their access. Curfew complements kwiff’s real-time player monitoring system, which tracks behaviour to detect potential risks. kwiff’s efforts in Responsible Gaming have been recognised by GamCare, which awarded the company the ‘Safer Gambling Standard’ certification.
Last season, kwiff sponsored Millwall’s sleeve for the Emirates FA Cup Fifth Round tie against Crystal Palace in March 2025.
Garry McGibbon, Director of Spryme Limited, commented: “It’s great to enter into this partnership with Millwall FC and we’re excited to see how it progresses. The foundation of any strong partnership is the people you work with. If our experience so far is anything to go by, it’s going to be a privilege working with a proper football club with such strong traditions. We’re really looking forward to it.”
Luke Wilson, Commercial Director at The Den, added: “We’re thrilled to be continuing our relationship with kwiff, following on from their sleeve sponsorship of our FA Cup Fifth Round tie last season. Within a competitive market, they have quickly established themselves as a fast-growing and innovative brand. We’re looking forward to working with Garry and his team throughout the coming season as we continue to support the growth of their brand within the UK.”
The post kwiff and Millwall FC strike multi-year partnership appeared first on European Gaming Industry News.
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German Federal Research Minister Dorothee Bär to open gamescom 2025

Federal Research Minister Dorothee Bär will take part in the official opening of gamescom on 20 August. This was announced today by Koelnmesse and game – The German Games Industry Association. The minister responsible for computer and video games in the German government will give a welcoming address at the opening of the world’s largest games event. Hendrik Wüst, Minister President of North Rhine-Westphalia, has also already been confirmed for the opening. During a tour of gamescom, they and other political guests of honour will gain an impression of the latest developments and trends in the games industry.
gamescom is the world’s largest and leading event for computer and video games. It brings together the international gaming community and entire games industry in a unique way, both in person in Cologne and digitally. gamescom 2025 will take place from August 20 to 24. The event will kick off on August 19, 2025 with gamescom Opening Night Live. gamescom is jointly organized by Koelnmesse and game – The German Games Industry Association.
The post German Federal Research Minister Dorothee Bär to open gamescom 2025 appeared first on European Gaming Industry News.
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Jelly, True Rippers BGMI star, speaks out against cyberbullying: calls for a safer, more respectful ecosystem

Jelly, one of India’s leading Battlegrounds Mobile India (BGMI) athletes, representing Infinix True Rippers, has issued an appeal to the esports community to stand against cyberbullying and threats in the esports ecosystem.
Following the BMPS 2025 Semifinals 2, where Jelly was performing with the sole goal of helping his team qualify for the grand finals, the player faced a wave of online hate, including abusive messages and death threats, all for eliminating a rival and his former team.
In a heartfelt statement, Jelly explained: “I am here to qualify just like every other team. If there is a fight against GodLike, I cannot just put my guns down and I also don’t know who is in front of me. Every team on this stage is here to play for victory. I wanted both teams to qualify, theirs and mine, but because of mistakes, neither of us made it. It is not because of one fight alone that things went wrong.”
Jelly also condemned the personal attacks he has faced and appealed for a safer esports ecosystem:
“No player deserves hate or threats for doing their job and competing. We put in countless hours to train, just like any athlete in any sport. We need to stand for fair, safe, and respectful esports, without fear of abuse.”
With esports continuing to grow as a mainstream sport in India, the need for stronger measures to protect players from cyberbullying and online harassment is more crucial than ever. Jelly emphasized that athletes, content creators, and fans deserve a positive, supportive environment to thrive.
The 24-year-old pro has pledged to use his platform to promote safe gaming practices and challenge toxic behavior within the gaming community.
Infinix True Rippers, the team Jelly represents, also extended their support to his statement, reiterating their commitment to building a culture of fairness, mental well-being, and respect in Indian esports.
The post Jelly, True Rippers BGMI star, speaks out against cyberbullying: calls for a safer, more respectful ecosystem appeared first on European Gaming Industry News.
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