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Esports Publisher GGRecon & SCCG Management Announce Partnership

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Esports And Gaming Publisher Plans to Expand Partnerships Into the USA

GGRecon, an esports and gaming publisher, has announced that they are expanding partnerships into the US with help from SCCG Management. The media company is planning on focusing on US partnerships and commercial opportunities, which SCCG specialises in. SCCG management will be assisting by managing GGRecon’s partnership operations, finding new and exciting clients, and assisting with commercial strategy.

GGRecon was founded in December 2019, and since its inception has had a heavy focus on esports. They cover titles such as VALORANT, CS:GO, Call of Duty, Overwatch, and many others.

As we continue to grow, serving our customers with the content that they clearly love, we felt now was a good time to expand more of our offering into the US,” says Chris Young, Managing Director at GGRecon.

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As a result of ensuring they have high-quality content and a solid editorial strategy, GGRecon has seen their Page Views increase from 47k a month from when they started, to over 2.5 million a month in August 2021. In the last month alone, GGRecon’s Facebook Page has achieved nearly 251,000 reactions on their content, which is more than established brands such as GamesRadar+, GameByte, Eurogamer, and the official pages of Xbox, PlayStation UK, SEGA, and Epic Games. As it stands, their portfolio of social Pages equates to over 1.2m followers.

SCCG Management is a consultancy that specialises in esports, among other disciplines. The company consults with, and invests in, gaming clients worldwide in various casino development, internet gaming (iGaming) and gaming technology endeavours. Founder, Stephen A. Crystal, has spent over 20 years directly involved in all aspects of the casino and iGaming technology industry, including as an attorney representing public and private gaming companies, as a president and CEO of numerous casino holding and public gaming companies, and as an investor and advisor on over $4 billion dollars of project finance, mergers and acquisitions in the casino gaming space.

Chris Young, Managing Director at GGRecon, said: “We are thrilled to be working with SCCG management. As a well-respected and established company with someone like Stephen at the helm, we know that GGRecon’s future is in good hands. As we continue to grow, serving our customers with the content that they clearly love, we felt now was a good time to expand more of our offering into the US.

“The US is a market that we are keen to explore, as well as being able to show what GGRecon can do. Our audience is loyal and smart, which is a killer combination. We hope to be able to provide them with partnerships that are authentic as well as exciting.”

Founder of SCCG Management, Stephen A. Crystal, said: “It’s been a pleasure working with Chris over the last couple of years, and watching their business grow in the UK. As we expected, the content resonates well within the US market, which represents the majority of the GGRecon traffic. We look forward to helping GGRecon extend its presence in the US.”

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Ben Clemes

High Roller Submits Gaming License Application in Ontario

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High Roller Technologies, operator of the premium online casino brands High Roller and Fruta, announced the submission of its Internet Gaming Operator license application in Ontario, Canada, targeting the launch of its flagship brand HighRoller.com in the second half of 2025.

“The submission of our licensing application to access Ontario’s regulated online gambling market is an important milestone in our Company’s journey. Once our application is approved, we anticipate that we will have the opportunity to launch our online casino product into the market later this year,” said Ben Clemes, Chief Executive Officer at High Roller.

Ontario is one of the largest regulated online gambling markets in the world as measured by gross gaming revenue. In 2024, regulated online gambling operators within the province generated approximately $2.3B in gross gaming revenue, and growth continues to be recorded in the first half of 2025. Recently, the province of Alberta passed enabling legislation to establish a regulatory framework for online gambling. Once available, the Company also intends to pursue licensure in Alberta to expand its regulated market footprint in Canada.

“Ontario is missing an elegant brand like High Roller. We’re excited to roll out the red carpet for our new customers, and we’re looking forward to showcasing our tremendous product,” said Clemes.

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Canada

IAGR announces program for IAGR2025 conference in Toronto

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The International Association of Gaming Regulators (IAGR) has released the program for its upcoming annual conference, to be held in Toronto from 20-23 October.

With the theme ‘Resilient regulation: Exploring what works, why and what’s next’, the event brings together global regulators and thought leaders to examine how regulatory frameworks can evolve to meet today’s challenges.

The four-day program explores timely issues, including the rise of AI and behavioural analytics, the impact of converging technologies, cross-border collaboration and the continued push to strengthen responsible gambling policies.

IAGR President Ben Haden said the program offers a strong preview of the content and conversations delegates can expect in Toronto.

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‘This year’s program showcases the breadth and complexity of the challenges facing gambling regulators worldwide, from protecting player wellbeing to tackling illegal markets and understanding new technologies,’ Haden said.

‘I encourage regulators, researchers and policy professionals from around the world to join us in Toronto. The conference is a space to learn, share experience, challenge assumptions and shape the future of effective, collaborative regulation.’

Confirmed speakers and panellists include:

  • Andrew Rhodes, CEO, Gambling Commission, Great Britain
  • Anders Dorph, Director, Danish Gambling Authority, Denmark
  • Dr Karin Schnarr, CEO and Registrar, Alcohol and Gaming Commission of Ontario, Canada
  • Mark Vander Linden, Director of Research and Responsible Gaming and Carrie Torrisi, Chief of Sports Wagering Division, Massachusetts Gaming Commission, United States
  • Bashir Are, CEO, Lagos State Lotteries and Gaming Authority, Nigeria
  • Teo Chun Ching, Chief Executive, Gambling Regulatory Authority, Singapore
  • Ladipo Abiose Akolade, Founder, GamblePause Initiative Africa, Nigeria
  • Rasmus Kjaergaard, CEO, Mindway AI, Denmark
  • Tracy Parker, Senior Vice President, Accreditation, Advisory and Insights, Responsible Gambling Council, Canada
  • Pedro Romero, Chief of Safer Gambling Partnerships, BetBlocker, Gibraltar
  • Sonia Wasowska, Head of Supervision, General Commercial Gaming Regulatory Authority, United Arab Emirates
  • Steven Blackburn, Partner, Ashurst Risk Advisory, Australia

The event will be held at The Westin Harbour Castle on Toronto’s waterfront.

The post IAGR announces program for IAGR2025 conference in Toronto appeared first on Gaming and Gambling Industry in the Americas.

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Alberta Gaming

Edmonton Elks, Play Alberta Connect on New Partnership

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Home field advantage has a new name, as the Edmonton Elks announced that Play Alberta Field at Commonwealth Stadium is now the home of the Elks.

The field naming rights are part of a broader multi-year agreement between Play Alberta and the EE, making Play Alberta the official sports betting partner of the Club.

“We couldn’t be more excited to expand our partnership with Play Alberta. This partnership is about more than just putting a name on the field – it’s about building something meaningful for our fans and our community. Play Alberta is an Alberta-based organization that shares our values and our commitment to giving back. Together, we’re creating new ways for fans to connect with our team and experience the game day atmosphere in a whole new way,” said Elks President and CEO Chris Morris.

The expanded relationship between the Elks and Play Alberta will allow the game day experience to continue to grow. Fans can look forward to unique activations and promotions around the stadium, including the chance to win game tickets and memorabilia.

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“Since Play Alberta’s launch five years ago, our team has made it a priority to connect with the communities where our players live and work. We are very excited to join the Edmonton Elks on the field on game days during upcoming CFL seasons. Play Alberta Field at Commonwealth Stadium allows us to partner with the Elks and showcase two brands built for Albertans in a historic Edmonton location,” said Alberta Gaming, Liquor and Cannabis Chief Executive Officer Kandice Machado.

The Elks open their 76th season on Saturday, June 7 in Vancouver when they take on the B.C. Lions. Edmonton’s home opener at Play Alberta Field at Commonwealth Stadium is slated for Thursday, June 19 against the Montreal Alouettes.

The post Edmonton Elks, Play Alberta Connect on New Partnership appeared first on Gaming and Gambling Industry in the Americas.

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