Canada
Esports Publisher GGRecon & SCCG Management Announce Partnership
Esports And Gaming Publisher Plans to Expand Partnerships Into the USA
GGRecon, an esports and gaming publisher, has announced that they are expanding partnerships into the US with help from SCCG Management. The media company is planning on focusing on US partnerships and commercial opportunities, which SCCG specialises in. SCCG management will be assisting by managing GGRecon’s partnership operations, finding new and exciting clients, and assisting with commercial strategy.
GGRecon was founded in December 2019, and since its inception has had a heavy focus on esports. They cover titles such as VALORANT, CS:GO, Call of Duty, Overwatch, and many others.
As we continue to grow, serving our customers with the content that they clearly love, we felt now was a good time to expand more of our offering into the US,” says Chris Young, Managing Director at GGRecon.
As a result of ensuring they have high-quality content and a solid editorial strategy, GGRecon has seen their Page Views increase from 47k a month from when they started, to over 2.5 million a month in August 2021. In the last month alone, GGRecon’s Facebook Page has achieved nearly 251,000 reactions on their content, which is more than established brands such as GamesRadar+, GameByte, Eurogamer, and the official pages of Xbox, PlayStation UK, SEGA, and Epic Games. As it stands, their portfolio of social Pages equates to over 1.2m followers.
SCCG Management is a consultancy that specialises in esports, among other disciplines. The company consults with, and invests in, gaming clients worldwide in various casino development, internet gaming (iGaming) and gaming technology endeavours. Founder, Stephen A. Crystal, has spent over 20 years directly involved in all aspects of the casino and iGaming technology industry, including as an attorney representing public and private gaming companies, as a president and CEO of numerous casino holding and public gaming companies, and as an investor and advisor on over $4 billion dollars of project finance, mergers and acquisitions in the casino gaming space.
Chris Young, Managing Director at GGRecon, said: “We are thrilled to be working with SCCG management. As a well-respected and established company with someone like Stephen at the helm, we know that GGRecon’s future is in good hands. As we continue to grow, serving our customers with the content that they clearly love, we felt now was a good time to expand more of our offering into the US.
“The US is a market that we are keen to explore, as well as being able to show what GGRecon can do. Our audience is loyal and smart, which is a killer combination. We hope to be able to provide them with partnerships that are authentic as well as exciting.”
Founder of SCCG Management, Stephen A. Crystal, said: “It’s been a pleasure working with Chris over the last couple of years, and watching their business grow in the UK. As we expected, the content resonates well within the US market, which represents the majority of the GGRecon traffic. We look forward to helping GGRecon extend its presence in the US.”
Stats Perform, the global leader in sports AI, data and technology, has announced an official data partnership with the Northern Super League (NSL). The partnership will allow world-leading Opta data to be collected live from every NSL league game for the next three years.
Beginning this month, the Northern Super League (NSL) establishes a new era in Canadian sport as the country’s first professional domestic women’s soccer league — an ambitious and transformative initiative co-founded by former Canadian international and Olympic medallist Diana Matheson. Its inaugural season kicks off on April 16 and will feature six teams who have assembled multinational player rosters with extensive club and international experience, including 100-cap Canadian internationals Desiree Scott and Quinn.
Once the action begins, detailed data from every on-ball event, including advanced AI-powered Opta Analytics metrics such as Expected Goals (xG) and Expected Assists (xA), will be captured and distributed via feeds and Stats Perform products, including OptaAI Studio. This will enable various broadcasters, publishers and rights holders to generate stories and insights throughout the NSL season and provide them straight to the league’s fans in real time.
As part of the agreement, the NSL’s League Office and every NSL club will also have access to Opta Search, part of OptaAI Studio. This will allow their content creators to leverage all Opta data collected during the NSL season in the creation of data-led stories on the stand-out performers, and will help them generate key talking points for publication on official league and club platforms. Opta Search will also empower the NSL’s media team to create a range of data visualizations, including player shot maps and touch maps, to visually illustrate the impact of different players’ on-field performances.
Christina Litz, NSL President, said: “We are thrilled to have Stats Perform on board as our official data partner. When we talk about detailed performance data in soccer, Opta is the gold standard, so we are delighted to have it powering each of our official digital channels. As the season progresses, we want to put the spotlight on all the on-field heroes who emerge and having access to world-class data will help us tell their stories and inspire a new generation of Canadian soccer fans.”
Steve Xeller, Chief Revenue Officer at Stats Perform, said: “Stats Perform has been a huge supporter of expansion leagues around the world, so we are very pleased to be partnering with NSL in the lead-up to their first domestic campaign. Seeing a fully professional women’s soccer league launch in Canada is an incredibly exciting development for the sport in North America and we see considerable potential in working proactively with the League’s Head Office to help the competition grow, using the power of AI and data-led storytelling to build fan communities across the continent.”
The post Northern Super League Partners with Stats Perform appeared first on Gaming and Gambling Industry in the Americas.
Africa
INCENTIVE GAMES SIGNS EXCLUSIVE DISTRIBUTION DEAL FOR NORTH AMERICA, EUROPE, SOUTH AFRICA AND UK WITH LIGHT & WONDER
Leading B2B games provider, Incentive Games, today announced its new agreement with premium gaming company and content provider Light & Wonder, Inc.
Through this agreement, Incentive Games will distribute its premium pay-to-play games – including new arcade-style titles – to key global regulated markets including the USA, Canada, South Africa, UK, and within Europe via Light & Wonder’s extensive operator network. Additionally, Incentive Games’ popular free-to-play content will be made available to a wider audience through Light & Wonder’s content marketplace.
The agreement brings together two industry leaders in iGaming and the strengths of both companies to deliver exceptional player experiences and elevate customer engagement.
Ahmed Baker, Chief Commercial Officer at Incentive Games said, “This agreement is a landmark moment in our company’s history. Previously, we’ve worked directly with major operators such as bet365, FanDuel, and Sky Bet. Now, we can distribute our games via Light & Wonder, an exceptional aggregator that we trust will handle our games with care.”
Steve Mayes, Senior Director of Partners at Light & Wonder, said: “We are excited to work with Incentive Games, a leader in gamification solutions. We look forward to leveraging their innovative platform and bringing their customisable crash and fast game content to all major regulated markets.”
The post INCENTIVE GAMES SIGNS EXCLUSIVE DISTRIBUTION DEAL FOR NORTH AMERICA, EUROPE, SOUTH AFRICA AND UK WITH LIGHT & WONDER appeared first on European Gaming Industry News.
PENN Entertainment announced that it has launched theScore Casino, a new stand-alone iCasino app in Ontario. The dedicated online casino experience leverages the popular theScore brand, which has been a mainstay in the Ontario market for decades. Now available on Android, iOS, and desktop, customers can login using their existing theScore Bet credentials, allowing for a seamless experience across online gaming platforms.
theScore Casino operates on the same cutting-edge proprietary technology platform as PENN’s online Hollywood Casino, which launched as a standalone product in the US in December. The product was recently ranked by Eilers & Krejcik as the #2 overall iCasino product in the US.
theScore Casino, also available within theScore Bet app, offers a variety of online slots, table games, and live dealer content, including original titles from PENN Game Studios, the company’s in-house game development studio. theScore Casino also includes bespoke live dealer tables and exclusive games such as Blue Jays Blackjack, an original title leveraging theScore Bet’s partnership with the Toronto Blue Jays.
“We’re excited to introduce our dedicated iCasino product in Ontario under the well-known and trusted theScore brand. We’ve built a strong online gaming foothold in the Ontario market and are primed to deliver an even better casino experience with our proven stand-alone app. Our customer-friendly platform features more than 1200 games, dozens of original titles and intuitive game play that distinguishes our product and positions us for even greater success,” said Aaron LaBerge, Chief Technology Officer and Head of Interactive at PENN Entertainment.
The post PENN Entertainment Launches Stand-alone iCasino App, theScore Casino, in Ontario appeared first on Gaming and Gambling Industry in the Americas.
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