Canada
Charlo Barbosa Bets On The Future Of Esports In Smaller Markets
Every year the line gets a little thinner between reality and the virtual world. That is certainly the case when it comes to the growth of Esports worldwide and the commensurate growth in fantasy sports gambling associated with it. For now, such activities are generally allowed worldwide but are not entirely welcomed by the authorities. A lot of what is happening in this space is that a lot of early adopters are hoping to stake their claim on Esports fantasy gambling while it is still in its infancy and then taking it big time once the idea catches on.
One of those early adopters is Charlo Barbosa, who is betting heavily on markets such as India and the Philippines as a way of refining his business model in these now-opening venues. Once everything is running smoothly and the regulatory picture refines itself further, he hopes to capitalize upon his experience by taking his ever-growing Esports empire into the big money markets elsewhere in the world.
Simply put, it is less costly to enter these largely unexplored markets than it would be to jump into the arena against big money operators already entrenched in more established territories. Building up a subscriber base and developing an innovative approach is what Barbosa is banking on in his quest to challenge for a spot at the biggest tables.
While there is plenty of money to be made in the fantasy Esports arena, a lot of players are counting on this leading to bigger things down the road. For now, the regulatory structures are not in place to effectively oversee actual gambling on the blossoming numbers of Esports leagues. Once this hurdle is crossed, however, the fantasy Esports impresarios anticipate that they will be very well-placed to transition right into the expanded opportunities which will be on offer.
Among all the stakeholders, the sense is pretty near universal that this is largely a waiting game for now, especially in markets such as India which does not allow online gambling activities. Fantasy betting is operating in a somewhat gray area legislatively speaking, and the government seems inclined to let this continue while it studies the situation.
Yet the main concern of narrowly-focused Esports companies such as Barbosa’s GoodGamer is that a lot of competitors are stretching the definition of fantasy gambling to where it may become indistinguishable from actual online gambling. This in turn could lead to the proroguing of the entire fantasy gambling space if it were to become a problem or lead to some sort of scandal. Barbosa and many others are quick to point out that they are operating by the book and have no interest in letting the industry devolve into the Wild West.
Their desire is for an orderly and ever-expanding digital footprint that runs an honest game and provides great value for its growing list of subscribers. The truth is that time and demographics are on the side of anybody who gets into the virtual sports industry early.
Traditional sports are gazing in alarm at the increasingly aged demographic of their fans. The next generation seems much more interested in online leagues where they themselves can participate as equals and not merely spectate as someone who is not athletic enough to be on the field.
For Barbosa, the patient nurturing of GoodGamer is merely a small delay in his quest to erect the next great sporting empire. With the youth of today competing via smartphone, it is only a matter of time until his bet on the future begins to pay enormous dividends to the ones with the foresight to see where the future is heading.
Home field advantage has a new name, as the Edmonton Elks announced that Play Alberta Field at Commonwealth Stadium is now the home of the Elks.
The field naming rights are part of a broader multi-year agreement between Play Alberta and the EE, making Play Alberta the official sports betting partner of the Club.
“We couldn’t be more excited to expand our partnership with Play Alberta. This partnership is about more than just putting a name on the field – it’s about building something meaningful for our fans and our community. Play Alberta is an Alberta-based organization that shares our values and our commitment to giving back. Together, we’re creating new ways for fans to connect with our team and experience the game day atmosphere in a whole new way,” said Elks President and CEO Chris Morris.
The expanded relationship between the Elks and Play Alberta will allow the game day experience to continue to grow. Fans can look forward to unique activations and promotions around the stadium, including the chance to win game tickets and memorabilia.
“Since Play Alberta’s launch five years ago, our team has made it a priority to connect with the communities where our players live and work. We are very excited to join the Edmonton Elks on the field on game days during upcoming CFL seasons. Play Alberta Field at Commonwealth Stadium allows us to partner with the Elks and showcase two brands built for Albertans in a historic Edmonton location,” said Alberta Gaming, Liquor and Cannabis Chief Executive Officer Kandice Machado.
The Elks open their 76th season on Saturday, June 7 in Vancouver when they take on the B.C. Lions. Edmonton’s home opener at Play Alberta Field at Commonwealth Stadium is slated for Thursday, June 19 against the Montreal Alouettes.
The post Edmonton Elks, Play Alberta Connect on New Partnership appeared first on Gaming and Gambling Industry in the Americas.
BCLC has launched a Scratch & Win ticket that is a win-win for both the Top Prize winner and their registered B.C. charity of choice.
The Greater Good Giveaway ticket offers a Top Prize of $10,000 for the winner and $10,000 for their registered charity of choice, selected from a list of British Columbia charities on CanadaHelps.
Thomas D’Cruz from Richmond is the first Top Prize winner for Greater Good Giveaway. D’Cruz selected the B.C. Children’s Hospital Foundation to receive the $10,000 charity prize, sharing that he “wanted to help children.” The winning ticket was purchased at Walmart on Alderbridge Way in Richmond.
There are over 12,000 registered B.C. charities on CanadaHelps for Top Prize winners to select from that support a variety of different causes, including arts and culture, education, social services and more.
“At BCLC, we believe that when we share the wins, we feel more connected to each other, our communities and our province,” says Natasha Questel, BCLC Chief Social Purpose Officer and Vice President of Marketing. “Our players have shared that they are interested in different types of prizing that go beyond a dollar amount, so as we celebrate our 40th anniversary we’re thrilled to launch the Greater Good Giveaway – a ticket that allows our players the chance to support causes that resonate deeply with them, and aligns strongly with our social purpose – to generate win-wins for the greater good.”
Greater Good Giveaway tickets are $2 each and are available for purchase at lottery retailers across the province. For full details on the Greater Good Giveaway ticket, including how to play, please visit our website.
In 2024, B.C. lottery players have redeemed more than $137 million in winnings from Scratch & Win.
Since 1985, BCLC has delivered more than $29 billion to the provincial government to support communities, provincial programs and services, charities and major events that have helped shape B.C.
The post BCLC Celebrates its 40th Anniversary With New Scratch & Win that Lets Winners Give Back appeared first on Gaming and Gambling Industry in the Americas.
Random State (“RS”), the Swedish studio behind next‑generation iLottery and multiplayer bingo content, has been granted a Gaming‑Related Supplier – Manufacturer licence by the Alcohol and Gaming Commission of Ontario (AGCO). The approval, effective 14 May 2025, authorises RS to offer its games and platform services to licensed operators across Ontario.
“Securing the Ontario licence is a milestone our entire team has worked tirelessly toward,” said Adam Fonsica, Co‑Founder & COO at Random State. “Ontario not only validates the quality and integrity of our technology; it provides a launchpad for our broader North‑American expansion. We can’t wait to introduce our eInstant titles and multiplayer bingo hub to Ontario players later this year, together with a soon‑to‑be‑announced operator.”
The licence clears the way for RS to roll out its full product portfolio in Ontario:
Interactive eInstants – instant‑win games that re‑imagine traditional lottery mechanics with modern gameplay and rich visuals.
Multiplayer bingo – a complete suite of 90-, 75-, 80/60/40‑ and 30‑ball variants, featuring progressive jackpots, Pot Booster and real‑time chat hosting.
Turn‑key iGaming platform – advanced Player Account Management (PAM), certified RNG, gamification engine and a WYSIWYG game‑configuration tool that lets operators launch new games in minutes.
Random State expects its first Ontario go‑live in Q3 2025, delivering both eInstants and multiplayer bingo on day one.
The post Random State obtains Ontario iGaming licence appeared first on Gaming and Gambling Industry in the Americas.
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