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Pariplay Enters Spain Through Fusion™ Platform Partnership with MGA Games

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Leading local Spanish casino game provider launches with 888casino in Spain

Pariplay Ltd, the No. 1 aggregator and content provider behind innovative products including the Fusion aggregation platform, starting with 888casino’s Spanish brand, and later expanding to other operators.

Pariplay’s milestone entry into the Spanish iGaming space comes at a time of significant growth for this market, with revenues reaching close to €218 million in Q1 of this year, an increase of 17.6% over Q4 2019, according to Spanish regulator Dirección General de Ordenación del Juego (DGOJ). Following a successful 2020 for Pariplay and its Fusion product, in which the business entered Switzerland and Portugal, the agreement with 888 marks another regulated market ‘first’ for the company, reinforcing its no.1 position for aggregation.

Pariplay’s revolutionary Fusion.

Founded in 2001, Barcelona-based MGA Games are a leading company specialized in the development of large productions, localised and destined for global operators in the gaming sector. Committed to regularly putting out fresh new content for its partnered operators, MGA Games launches new slots every few weeks, making them a frontrunner for content provision in Spain.

Joan Sanahuja, CEO at MGA Games said: “We are delighted to become part of Pariplay’s Fusion platform, as it provides us with a very unique opportunity to expand the reach of our offering to even more operators. Kicking things off with 888casino.com puts us in an excellent position to leverage our game content, and we’re looking forward to reaping the benefits of partnering with an industry leader like Pariplay and growing alongside them through 2021 and beyond.”

Guy Cohen, SVP, Head of B2C at 888 Holdings said: “The market leading offering from MGA Games is an important addition to our Spanish business. Having already seen the benefits of the multi-market content provided by Pariplay Fusion, we definitely see this partnership as a win. We are confident it will allow us to extend our reach even further into the Spanish market and help us continue to deliver on our commitment to a safe and enjoyable gambling experience.”

Adrian Bailey, Managing Director at Pariplay said: “We are very pleased to be making our entrance into the Spanish market with MGA Games, whose pioneering spirit will be an excellent addition to our Fusion aggregation platform. We are eager to see our leading portfolio of games made available through 888casino and look forward to providing even more local Spanish content to other operators over the course of this quarter and into 2021.”

George Miller started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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