NOVOMATIC and AINSWORTH Consolidate Sales Efforts in Asia-Pacific Region

NOVOMATIC has entered into a distribution agreement with Ainsworth, whereby the Australian company will act as a sales and service unit for NOVOMATIC products in the Asia-Pacific region.

Newly appointed Ainsworth VP Business Development & Sales Asia Pacific, Robert Dijkstra, will be representing both brands. NOVOMATIC’s Sales Manager Southeast Asia, Michael Barsin, will also join Ainsworth as of October 1, continuing to serve the region from his Hong Kong base, representing both brands.

“By bringing the two companies together we can increase the diversity of offerings to our customer base through the one channel. I am looking forward to overseeing this progressive development and believe it will benefit all stakeholders,” Robert Dijkstra said

This new distribution and after-sales service structure will enhance the service and support network for the installed machine base, provide a strong commercial structure for existing and new customers and accelerate the expansion of NOVOMATIC and Ainsworth products in the Asia-Pacific region.