Press Releases
SafeCharge, a Nuvei company, launches Cartes Bancaires offering, expands local acquiring into France
#payments – SafeCharge, a Nuvei company, announces it can now offer Cartes Bancaires (CB), France’s national interbank network, and the country’s most widely used payment scheme. With one integration, SafeCharge enables access to over 300 alternative payment methods throughout the world. Adding Cartes Bancaires removes yet another payment barrier, enhancing local and cross-border transactions by providing a secure and familiar form of payment.
SafeCharge is making it easier for businesses to make the world their local marketplace by expanding online operations into France, one of the largest eCommerce markets in the world, and the second-largest economy in the European Union. Cartes Bancaires has over 70 million cards in circulation and 60% of French payments are made using the card brand. In addition to minimizing fees for domestic processing, SafeCharge merchants can now offer this local payment alternative to maximize authorization acceptance rates, improve customer satisfaction, and generate more potential revenue.
Retail eCommerce sales in France continue to rise in the double digits, and are expected to reach nearly 80 billion euros by 20231, with fashion and apparel being a leading market segment. The French gaming industry has also experienced impressive growth, led primarily by sports betting, as total revenue in Q3 2019 rose 27.7% year-on-year to 346 million euros2. For international sellers, accepting Cartes Bancaires delivers greater growth opportunities with improved access to French consumers. To further boost conversions, SafeCharge streamlines the checkout process with built-in, dynamic localisation of preferred language, transaction currencies, and payment methods.
“It doesn’t just take great technology to succeed. Digital transformation is the key to growth in today’s global market. Businesses need a payment partner they can rely on to implement and execute a successful payment strategy,” said Philip Fayer, Nuvei’s chairman, and CEO. “Launching Cartes Bancaires acceptance gives our customers another edge needed to thrive locally and globally, all through a single, integrated platform.”
“We are excited to offer Cartes Bancaires as a local, preferred payment option, providing greater access to the booming French online market,” said Yuval Ziv, MD of SafeCharge and head of global acquiring. “Consumers in France have embraced eCommerce nearly universally. SafeCharge customers can now expand their business and maximise conversions, whilst delivering a localized user experience to a sophisticated and affluent consumer base.
Cartes Bancaires operates on a closed-loop interbank network, requiring a local acquiring connection. Outside of France, most cards can be processed internationally as typical Visa and Mastercard transactions through a co-branding arrangement, making cross-border online payments seamless.
Angela Bernhard Thomas
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Industry News
Meridian Donate: Revolutionizing CSR in the Betting and Gaming Industry
- Innovative engagement strategy positions MeridianBet as a leader in CSR within the betting and gaming industry
- Optimized brand loyalty as active customer participation in CSR strengthens connection and loyalty
- Scalable impact, as the model is designed for expansion and could be adapted to new markets, indicating potential for widespread adoption and growth
Transforming Customers into Environmentalists and Humanitarians
MeridianBet’s pioneering initiative, Meridian Donate, is transforming the betting industry by engaging customers directly in corporate social responsibility (CSR) actions. This unique platform allows customers to actively participate in and fund various environmental, societal and humanitarian projects, setting a new standard for customer engagement and community impact.
Key Features of Meridian Donate:
- Direct customer involvement: Customers are not just donors but active participants in CSR decisions
- Diverse programs: Offers choices from global afforestation to local humanitarian efforts
- Partnerships with renowned organizations: Collaborates with entities like the Red Cross and UNICEF
Expanding Impact: A Year-by-Year Growth
The Meridian Donate platform has seen substantial growth in its scope and impact:
- Number of individual campaigns: Grew from 8 in 2021 to 20 in 2023
- National markets Integrated: Expanded from 3 in 2021 to 8 in 2023
- Direct Beneficiaries: Increased from 43 NGOs in 2021 to 159 in 2023
In 2023 alone, the platform’s expansion into eight markets facilitated 20 customer-funded campaigns, directly benefiting 159 NGOs, up from 122 the previous year.
Continued Commitment to Innovation and Community Involvement
Meridian Donate not only showcases MeridianBet’s dedication to CSR but also redefines the role of digital marketing within the industry. By converting sports bettors into active CSR participants, Meridian Donate enhances customer loyalty and brand value, making it a critical element of MeridianBet’s market strategy.
Recent Successes and Future Outlook
In its recent operation, Meridian Donate has launched an ambitious global afforestation initiative, committing to plant 20,000 seedlings across various regions. This project not only underscores our environmental commitment but also enhances our brand’s community presence. Already, several hundred contributions have been recorded in the platform’s first month, indicating robust customer engagement and support.
The post Meridian Donate: Revolutionizing CSR in the Betting and Gaming Industry appeared first on European Gaming Industry News.
Press Releases
Imagine Live Launches Casino Hold’em
Imagine Live proudly unveils its latest game addition – Casino Hold’em. This thrilling new game promises to elevate the poker experience for enthusiasts and novices alike, combining the excitement of traditional Texas Hold’em with the thrill of live casino action.
Casino Hold’em offers players a dynamic and immersive gaming experience. With sleek graphics, intuitive gameplay, and live dealers, players will feel seated at a high-stakes table in a world-class casino right from the comfort of their homes.
Key features of Casino Hold’em include:
Neon-lighting Studio: Casino Hold’em has a very inviting atmosphere. It features an elegant, well-designed studio with neon lighting that evokes a sophisticated gaming environment.
Captivating Gameplay: Stunning graphics and seamless gameplay transport players to the heart of the action.
Bonus Bet: In Casino Hold’em, players can place a Bonus bet alongside their initial Ante bet. Even if the Play bet is lost, the Bonus bet remains unaffected and can still be won if the specific hand criteria are met.
Multiplatform Compatibility: Enjoy Casino Hold’em on desktop, tablet, or mobile devices, allowing players to play anytime, anywhere.
“We’re thrilled to introduce Casino Hold’em to our players,” said Mikayel Aznauryan, Chief Product Officer at Imagine Live. “At Imagine Live, we’re committed to delivering premium gaming experiences, and Casino Hold’em is no exception. With its blend of live action, strategic gameplay, and neon design, we believe it will quickly become a favorite among poker enthusiasts worldwide.”
The post Imagine Live Launches Casino Hold’em appeared first on European Gaming Industry News.
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