ORYX Gaming joins forces with SBTech

ORYX Gaming, a Bragg Gaming Group company, has signed a deal to supply its wide-ranging portfolio of casino content and marketing tools to premium platform provider SBTech.

The agreement follows several high-profile operator deals and will see ORYX’s entire RGS portfolio of casino and slot content made available to SBTech’s platform partners.

The direct integration into SBTech’s iGaming platform will allow its platform partners quick and easy access to a library of over 250 games available via ORYX RGS, including ORYX’s proprietary content and games from partnered studios such as Gamomat, Kalamba, Golden Hero and Givme Games.

Gamomat Games offers over 100 titles exclusive to ORYX with features including unique side-game jackpots that have proven to be extremely popular with players. Golden Hero is the only real pachislot content provider in the iGaming market worldwide and ORYX holds the exclusive distribution deal for its content in Europe. SBTech partners will also have access to Kalamba’s content which offers advanced game mechanics and features that improve KPIs, increase acquisition, retention, monetisation and player engagement.

SBTech has a wealth of industry knowledge and experience, and powers some of the fastest growing and best performing operators in Europe; including Virgin Bet and Mansionbet, which will soon be able to benefit from a variety of unique and localised content as well as advanced marketing tools such as promotions, leaderboards, tournaments and jackpots through a single seamless integration.

ORYX is licensed by the Malta Gaming Authority (MGA) and the Romanian National Gambling Office (ONJN) and is compliant, certified or approved in 14 other major jurisdictions.

Matevz Mazij, Managing Director of ORYX Gaming, said: “We’re thrilled to announce yet another partnership in what has been a very successful period for us in terms of growing our partner network of top operators and successful integration with Tier 1 platform providers. SBTech powers some fantastic betting and casino brands in many regulated jurisdictions which will give us access to a new and wide-reaching player base.”

Letizia Angelo, Commercial Partnerships Director at SBTech, added: “We are delighted to add ORYX’s content to our award-winning iGaming platform further expanding our casino content mix for our partners. SBTech is committed to driving partner revenues in all verticals and by adding ORYX’s extensive range of gaming content we will continue to do so in these challenging times.”