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KamaGames and Hard Rock International Announce Joint Partnership With Launch of All-New App

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KamaGames, the largest European social casino operator, has announced the launch of a new app in partnership with the iconic global brand, Hard Rock International. The new app, titled Hard Rock Blackjack, contains the most popular casino-style games in the KamaGames portfolio.

The stand-out feature of Hard Rock Blackjack is the inclusion of high calibre, 3D versions of classic casino table games including roulette, craps, baccarat and of course, the core title within the app, blackjack. In addition, this all-new app will include a number of other casino-style games such as slots and video poker, familiar to even the most casual of players.

Hard Rock Blackjack also includes a fully comprehensive and market-leading social poker game based on the Pokerist Texas Poker model, currently the third-largest social poker game in the world. In addition to the much loved Texas Hold’em Poker, a number of other poker-based titles have also been added to the app including fan-favourites Set Poker and Split Bet Poker.

As well as the strong line up of social casino games, Hard Rock Blackjack will also play host to a range of competitive poker tournaments including Sit’n’Go, Shootout, multi-table tournaments (MTT) and weekly tournaments all of which have experienced long-standing success among KamaGames’ existing user base, a success that both KamaGames and Hard Rock International anticipate to be replicated among the millions of Hard Rock International customers.

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Alongside tournaments, the app offers unique Party modes and poker game variations to excite players of every skill level as well as providing a host of different ways to encourage a feeling of community. Social interaction between players will be made possible via a range of creative chat options such as in-game instant messenger, animated emojis and the ability to send gifts back and forth throughout the many highs and lows of a game.

Commenting on the new partnership, Hard Rock’s Kresimir Spajic, Senior Vice President of Online Gaming & Sports Betting, stated: “We are excited to announce this partnership and the release of the highly sophisticated Hard Rock Blackjack app, a perfect expansion of our free-to-play games portfolio and a major draw for both current and new Hard Rock customers. The exciting table games, multiplayer functionality and availability in 28 different languages will empower us to stay regularly connected with our guests in a new and creative way between visits to our Cafes, Hotels and Casinos around the world.”

Spajic added: “Hard Rock has seen positive results leveraging free2play mobile games to extend the legendary experience guests have come to expect from the 262 Hard Rock ensues around the world into a digital format to both deepen relationships and drive incremental brand engagement both online and at our real-world venues. Partnering with KamaGames and their industry-leading technology in the social casino space gives us the opportunity to amplify the reach of our social casino portfolio with best-in-class casino gameplay and global availability.”

KamaGames CEO, Andrey Kuznetsov explained: “For KamaGames, this partnership holds an unparalleled opportunity for growth. Using our expertise, which has been honed over many years in the social casino industry, we are confident that we have created a product that will offer true entertainment value for Hard Rock International customers. KamaGames is very proud of the product we’ve brought to the market with Pokerist Texas Poker and are happy to share this technology with Hard Rock to provide their loyal customers with a high-quality product which will give them even more opportunities to interact and engage with Hard Rocks iconic, globally recognized brand, leading to a continued positive relationship and greater brand loyalty”.

Whilst the Hard Rock Blackjack portfolio is already extensive at its launch, throughout 2020 and beyond, the partnership between KamaGames and Hard Rock International is expected to generate a variety of cross-promotional campaigns and projects, as well as incorporating even more new slots, game modes, tournaments, and events into the app.

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Industry News

Evoke Announces the Establishment of a New Technology Committee

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Evoke, one of the world’s leading betting and gaming companies with internationally renowned brands including William Hill, 888 and Mr Green, announced the establishment of a new Technology Committee of the Board effective immediately.

The Committee will be chaired by Independent Non-Executive Director Susan Standiford. Non-executive Directors Limor Ganot and Ori Shaked will also be members of the Committee.

The Committee will provide Board-level oversight of evoke’s major technology investments and initiatives, ensuring alignment with business strategy, risk management and operational effectiveness.

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Jon Mendelsohn, Chairman of evoke, said: “In a world where technology is evolving at break-neck speed and in an industry where technology leadership is a core driver of sustainable success, our Technology Committee will play an important role in strengthening the Board’s governance and long-term strategy development. The Committee will focus on providing transparency and insight across our product, technology, data and operational initiatives as well as informing the Board and executive leadership on technology trends with the potential to shape the Group’s long-term competitive advantages.”

The post Evoke Announces the Establishment of a New Technology Committee appeared first on European Gaming Industry News.

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Gambling in the USA

Gaming Americas Weekly Roundup – May 19-25

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Welcome to our weekly roundup of American gambling news again! Here, we are going through the weekly highlights of the American gambling industry which include the latest news and new partnerships. Read on and get updated.

Latest News

Seminole Hard Rock Hotel & Casino Tampa has been named the luckiest casino in the US according to a recent study conducted by Casinos.com. The resort claimed the top spot based on an in-depth analysis of Tripadvisor reviews, measuring the frequency of luck-related keyword mentions. With a 25.49% luck rate, Seminole Hard Rock Tampa topped the list thanks to glowing guest feedback, including frequent mentions of jackpots, hand pays and bonus wins. 50 reviews mentioned the word “jackpot,” and 19 even referenced a “hand pay.” Casinos.com tracked keywords such as lucky, luck, won, winning, success, jackpot, hand pay, winner, bonus, profit to determine which U.S. casinos inspired the most winning moments among visitors.

The Missouri Gaming Commission has announced that it has officially begun accepting applications for sports betting license. The Commission made the announcement following the unanimous approval of a resolution drafted Tuesday that approved the licensing process. The resolution passed after Gov. Mike Kehoe’s office reviewed it. The licensing period opens roughly six months after Missouri voters narrowly approved a constitutional amendment legalising sports betting. The measure passed by less than half a percentage point, with a margin of less than 7500 votes.

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Underdog Fantasy has relaunched its draft-style daily fantasy sports (DFS) games in New York, nearly two months after it withdrew all of its DFS competitions from the Empire State. The decision to withdraw all DFS contests from New York in March came after a ruling from the New York State Gaming Commission in which the commission determined Underdog was not in line with the state’s current DFS law. An Underdog Fantasy spokesperson confirmed the company is still working under a temporary license. The New York State Gaming Commission agreed to allow the company to offer its draft DFS games with the temporary license. Most DFS companies in New York operate with a temporary license.

New Partnerships

Pollard Banknote Limited has congratulated the West Virginia Lottery on the successful launch of Royal Court Riches, its first eInstant game from the Pollard Digital Games Studio. Royal Court Riches has already demonstrated strong performance in multiple markets—in its first international launch, it achieved that jurisdiction’s highest tickets sold, total sales and gross gaming revenue within its first 30 days of release. Royal Court Riches is the first in a series of games from the Pollard Digital Games Studio slated to launch in West Virginia this year.

SYNOT Games has announced a new partnership with Caliente, one of Mexico’s top gaming platforms. This collaboration marks an exciting expansion for SYNOT Games, as it brings its acclaimed portfolio of gaming content to the Mexican market. It enhances Caliente’s offerings with an extensive array of high-quality slot games such as Respin Joker, Book of Secrets, Realm of Lions and Forest Maiden, designed to captivate players and boost engagement. Caliente with its strong presence in Latin America, is the perfect partner for SYNOT Games’ expansion into the region. The partnership aims to deliver an exceptional gaming experience, combining SYNOT’s visually rich, innovative games with Caliente’s extensive reach and reputation.

The post Gaming Americas Weekly Roundup – May 19-25 appeared first on European Gaming Industry News.

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Industry Awards

Betsson Group Nominated in 14 Categories at the Women in Gaming Diversity Awards 2025

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Betsson Group has been nominated in 14 categories at the Women in Gaming Diversity & Employee Wellbeing Awards 2025, hosted by Clever Duck Media. These include five company-wide nominations and nine individual nominations for eight of its employees.

These annual awards celebrate excellence in equality, diversity, inclusion and employee wellbeing across the global gaming industry. Since its launch in 2010, the event has solidified its position as one of the global gaming industry’s most respected diversity accolades.

The categories in which Betsson Group and its employees have been shortlisted include:

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Company Category Nominations:

Best Diverse Place to Work

Community Engagement

Company of the Year (Operator)

Diversity & Inclusion

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Great Place to Work Award

Individual Category Nominations:

Affiliate Leader – Shakyra Jonsson

Employee of the Year (Operator) – Lisa Mifsud

Excellence in Customer Service – Gabriella Larsson

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HR Champion (Operator) – Tamara Klibadze

Innovator – Lena Nordin

Inspiration of the Year (Operator) – Lena Nordin

Positive Role Model of the Year (Operator) – Lara Lombardi

Star of the Future (Operator) – Jessica Carrillo Miranda

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Young Leader of the Year (Operator) – Chellyanne Cassar

These nominations reflect the company’s ongoing dedication to creating a workplace where employees feel valued, respected and empowered to succeed. At Betsson Group, diversity, equity and inclusion are more than buzzwords; they are embedded in the company’s culture, values and daily actions. In previous years, Betsson has been recognised at the WiG Diversity Awards for Best Diverse Place to Work (2022 and 2024), Company of the Year (2019 and 2022) and for Diversity & Inclusion (2021). For the individual categories, Betsson employees have previously won Excellence in Customer Service, Star of the Future and Young Leader of the Year.

The post Betsson Group Nominated in 14 Categories at the Women in Gaming Diversity Awards 2025 appeared first on European Gaming Industry News.

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