Highlight Games Announces Uk Partnership With Jennings Bet

London-based video virtual sports specialist Highlight Games Limited today announces that its SOCCERBET product will be launched in UK retail venues for the first time in partnership with Jennings bet, the UK’s leading independent bookmaker.

Highlight Games’ SOCCERBET product will be the first ever video virtual sports game featuring exclusive real archive footage to launch in the UK.  Available in league and single match formats and incorporating the best teams and iconic players from England’s top tier football league, SOCCERBET will lead a revolution in UK LBO virtual sports offerings.

SOCCERBET, featuring decades of the highest quality archive footage from the likes of English football teams including Liverpool, Manchester United, Chelsea, Manchester City, Spurs and Arsenal, allows players to bet on the outcome of games featuring their favourite football teams and players.

“I’m delighted to announce that this exclusive product will be available to UK players in Jennings bet LBOs soon,” said Nick Gardiner, Co-CEO, Highlight Games. “SOCCEBET has revolutionised the world’s most competitive virtual sports market in Italy, and in the past year we have created double digit growth for Italian Concessionaires while displacing traditional graphical-based games. We anticipate a similar story in the UK as we launch our next generation video-based games.  SOCCERBET is an engaging and immersive offering that attracts both traditional bettors and true football fans alike.”

Julian Knight, Managing Director, Jennings bet added: “Jennings bet is proud to be the first UK operator to be launching SOCCERBET into UK LBOs. We are confident that our customers will enjoy the nostalgia of watching and betting on real video highlights of their favourite teams as they play out before them.  This is an exceptional product and we can’t wait to launch it in retail venues soon.”