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Press Release

Ice and Fire latest cutting-edge content creation from Yggdrasil YG Masters

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DreamTech Gaming’s first title with Yggdrasil set to unleash huge wins

Yggdrasil, the innovative online gaming solutions provider, has unveiled its latest cutting-edge YG Masters title, Ice and Fire, with DreamTech Gaming.

Two elemental enemies face-off across split 5×5 screens, sharing wilds as they are locked in their eternal battle.

Wilds are mirrored across dual reel sets regardless of which side they land on, as wins create cascading features, while if players manage four or more winning cascades in a single spin, the free games feature is triggered, and they can pick an elemental dragon in their battle for glory.

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The free games feature is ultra-volatile, placing up to 150 extra wild symbols on the reels, with the ability to retrigger the bonus round in the mode, leading to colossal win potential.

Ice and Fire also contains a multiplier feature, where three scatter symbols can award 10 free games, with an increasing multiplier after every cascading win.

As part of the introduction of its new Publishing division earlier this year, Yggdrasil has significantly updated its YG Masters program, enabling content partners and game developers to quickly commercialize roadmap offerings through its global distribution network using full capacity of promotional tools driving customer acquisition, retention and engagement.

The Yggdrasil Publishing value propositions provides partners with an unlimited potential to scale and realize business strategies, driving revenue growth.

Stuart McCarthy, Head of Studio Partnerships at Yggdrasil, said: “The YG Masters programme has gone from strength-to-strength in the last 12 months, and we are marking ICE 2020 by releasing our newest title, Ice and Fire.

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“The game offers a completely new flavour to our portfolio and its action-packed gameplay will excite fans across the globe.

“Our YG Masters programme will undergo significant expansion in the upcoming year, as part of our new Publishing division, so this marks the start of a thrilling period of expansion for our team.”

Peter Walker, Product Owner at DreamTech Gaming, said: “Ice and Fire is a thrilling creation pitting two opposing elements against one another, as fearsome dragons roam the reels in search of giant wins.

“We are delighted to release our first title through the YG Masters programme and look forward to a continuing partnership with Yggdrasil in the years to come.”

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Africa

3 Oaks Gaming to enter South Africa with Supabets

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iGaming distributor to extend global presence with latest regulated market push

3 Oaks Gaming, an established distributor of iGaming content, is set to go live in the South African iGaming market through a partnership with leading operator, Supabets.

With this collaboration, 3 Oaks Gaming’s diverse portfolio of games will be accessible to players on Supabets’ online platform. Users will soon be able to enjoy a plethora of top-performing titles from the iGaming distributor, including Sun of Egypt 3: Hold and Win, Green Chili: Hold and Win, and Aztec Fire: Hold and Win.

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Founded in 2008, Supabets has established itself as one of the premium brands in the region, providing its customers with a comprehensive range of sports betting markets and wide selection of casino games.

This latest news is set to reinforce 3 Oaks Gaming’s strategic vision for global expansion. Venturing into the African continent for the first time significantly broadens the supplier’s audience reach, signalling a new era of commercial growth.

Sebastian Damian, Managing Director of 3 Oaks Gaming, said: “This marks a pivotal moment for our company as we prepare for our content to seamlessly integrate with Supabets, enriching the gaming experience for South African players.

“We are confident that our games will leave a lasting impression, and we eagerly anticipate the journey ahead with our esteemed partner.”

Bavu Mpama, Head of Product at Supabets, said: “3 Oaks Gaming offers an extensive collection of slots that we believe will captivate and entertain our users. This collaboration is part of our commitment to continuously enhance our casino offering for our players.

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“We’re poised to redefine the iGaming landscape in South Africa, setting new benchmarks for excellence in the industry.”

The post 3 Oaks Gaming to enter South Africa with Supabets appeared first on European Gaming Industry News.

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Affiliate Industry

StatsDrone data reveals MyAffiliates as the most used affiliate marketing software by the iGaming industry

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New research from StatsDrone – the affiliate programme stats tracker –  today, Thursday 11 April, unveils MyAffiliates as the most used affiliate marketing software in the gaming industry.

The research was conducted this month – April 2024 – on a sample of 1,100 affiliate programs with the latest StatsDrone data revealing that MyAffiliates is used by almost 16% of gaming operators, followed by Affilka (11.8%), Income Access (10.5%) and NetRefer (7.8%).

MyAffiliates is an established affiliate marketing software platform, empowering iGaming operators to combine all of their gaming brands and products under one umbrella affiliate system. It has been in operation since 2007.

The findings of the latest research, affirms MyAffiliates’ position as the preferred choice among gaming operators and, with nearly 16% of operators utilizing its software, has today cemented its position as a market leader.

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Furthermore, with 17% of gaming operators still relying on proprietary software, the potential for solutions such as MyAffiliates is significant. As a ready-built solution, MyAffiliates seeks to further expand their market share and empower more operators to optimize their affiliate marketing strategies.

John Wright, CEO of StatsDrone, expressed his insights regarding MyAffiliates’ dominance in the iGaming industry, stating, “We know that MyAffiliates has an advanced platform for operators and is one of the reasons we know that MyAffiliates has become the most popular affiliate platform in iGaming. We hear from affiliates it is one of their preferred platforms to work with so, for us, it isn’t much of a surprise to see why operators choose MyAffiliates. In the last 6 months, we’ve noticed more MyAffiliates brands being requested on our platform, and I can’t see why that trend won’t continue.

Clemence Dujardin, MyAffiliates Group CEO comments: “Considering this significant milestone, we at MyAffiliates extend our heartfelt gratitude to our clients and partners for their unwavering trust and support. This achievement underscores not only the effectiveness of the MyAffiliates platform but also the dedication of our team to continually innovate and provide unparalleled service to our users.” She added, “As the leading affiliate marketing software in the iGaming industry, MyAffiliates remains committed to delivering cutting-edge solutions that empower gaming operators to maximize their affiliate programs’ performance and ROI.

The post StatsDrone data reveals MyAffiliates as the most used affiliate marketing software by the iGaming industry appeared first on European Gaming Industry News.

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poker

GGPoker Unveils $250M Prize Pool For GGPoker World Festival Tournament Series

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The record-breaking online poker tournament series returns on May 5, featuring hundreds of series events across four buy-in tiers

GGPoker, the World’s Biggest Poker Room, is thrilled to announce the return of its highly-anticipated GGPoker World Festival online tournament series, set to take place from Sunday, May 5 through Tuesday, June 11.

Following the groundbreaking success of last year’s series, which boasted a record-breaking $200M in prize pool guarantees, the 2024 edition raises the stakes even higher with an unprecedented $250M in guaranteed prizes.

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The GGPoker World Festival schedule will feature a diverse array of tournaments across four buy-in tiers, ensuring that players of all levels can find events suited to their preferences:

  • Low Tier ($2.50+ buy-in)
  • Medium Tier ($25+ buy-in)
  • High Tier ($150+ buy-in)
  • Super Tier ($1,050+ buy-in)

Players will have the opportunity to qualify for festival events through satellite tournaments running throughout the series.

In addition to the monumental prize pool, participants will compete for a share of $2.5 million in extra prizes through the GGPoker World Festival tournament leaderboard. Leaderboard points will be awarded for each series event played, with $250K in prizes distributed between the Low Tier leaderboard winners, $500K between Medium Tier leaderboard winners, $750K between High Tier leaderboard winners and $1M between Super Tier leaderboard winners.

Various series events will be broadcast at GGPoker.tv, with details to be confirmed in the near future.

Daniel Negreanu, GGPoker Global Ambassador, expressed his excitement for the upcoming series, stating, “Let the festivities begin on May 5 as we continue our tradition of revolutionizing poker year-on-year! We made history in 2023, and now, with $50 million in additional prize guarantees, the GGPoker World Festival is bigger and better than ever!”

New players joining GGPoker can take advantage of the Welcome Bonus and Honeymoon for Newcomers promotions and will automatically join GGPoker’s Fish Buffet loyalty program, offering regular cash prizes.

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Further details about GGPoker World Festival 2024, including series highlights and the full event schedule, will be released in the near future; visit ggpoker.com regularly to find out more.

Find out more about GGPoker at GGPoker.com and on Facebook, X and Reddit.

The post GGPoker Unveils $250M Prize Pool For GGPoker World Festival Tournament Series appeared first on European Gaming Industry News.

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