Big Daddy Gaming® enters next phase of European expansion with Wildz Group partnership

New studio secures group-level agreement as it deepens footprint across regulated markets

Pioneering slots studio Big Daddy Gaming® has entered a new partnership with Wildz Group, marking another significant step in the studio’s European expansion strategy.

Under the agreement, Big Daddy Gaming’s slot portfolio will be made available across Wildz Group network of regulated casino brands, providing the newly launched studio with exposure across some of Europe’s most established online gaming markets.

The rollout will begin with an initial wave of Big Daddy Gaming® titles set to go live in early 2026, before expanding across Wildz Group’s wider brand portfolio throughout the year.

The deal reflects Wildz Group’s continued focus on strengthening its content offering with studios that demonstrate clear creative direction and deliver operator value. The partnership provides Big Daddy Gaming® with a strong platform to scale its content across multiple brands in Europe.

The agreement also follows Big Daddy Gaming’s recent progress across regulated markets in Europe, following a plethora of similar deals, reinforcing its strategy of shaking up the slots market with its Reel Fun Reel Value philosophy.

Erland Hellström, CEO at Big Daddy Gaming®, said: “Going live with Wildz Group is a strong signal of where we’re heading as a studio. They operate at scale across regulated European markets and have a clear understanding of what performs long term, which makes them an ideal partner for our next phase of growth.

“Our focus has always been on building games that players genuinely enjoy, without losing sight of operator performance. Seeing our early releases rolled out across Wildz Group brands gives us real confidence that our approach is landing as intended and sets a solid foundation for continued expansion across Europe.”

Sven de Waard, Head of Casino at Wildz Group said: “Big Daddy Gaming’s early releases show a strong understanding of what players actually enjoy, paired with a commercial approach that gives operators confidence. This combination reflects exactly what we look for in a partner as well as demonstrating a studio capable of making a real impact in the slots market.

“We’re looking forward to seeing how their titles are received across our brands and believe they will make a strong impression with players.”