TG Lab doubles down on LatAm with new Managed Services Hub in Chile

New Santiago office adds an initial 60-strong specialist team to its delivery for major brands across LatAm

Global omni-channel platform provider TG Lab has opened a new Managed Services Centre in Santiago, Chile, strengthening its on-the-ground support for operators across Spanish-speaking Latin America and marking another major milestone in its regional growth strategy.

The new hub launches with a starting team of more than 60 specialists, covering casino and sportsbook management, CRM, VIP, gamification and affiliation. It also includes dedicated experts in fraud prevention, KYC, payments and customer support, giving TG Lab’s LatAm partners a complete, localised operational service for all markets on the continent.

With an established customer base in Colombia, Argentina, Peru, Paraguay and Chile, the Santiago hub will enable TG Lab to enhance delivery and improve performance across key regional markets. The company also plans to extend its reach into Mexico, the Dominican Republic and Ecuador in the near future.

This latest development builds on a strong period of growth for the provider in Latin America, following the opening of TG Lab’s Brazil Hub in Foz do Iguaçu. The successful integration of its Brazilian acquisition, SysGaming, has seen the team double in size, further reinforcing the company’s position as one of the market’s most trusted local technology partners.

As TG Lab continues to expand across Latin America, it will pursue both organic and M&A growth while strengthening its position as one of the region’s most localised and trusted B2B platform providers.

Commenting on the opening of its latest office, Ugnius Simelonis, CEO at TG Lab, said: “Today’s announcement follows more than a year’s focused research. We see great opportunity in Chile and are delighted to be investing in a market that has so many casino specialists already. Our goal is to deliver our clients the best service in LatAm, and we’re confident this new Managed Services Hub in Chile provides the operational backbone to serve partners across Spanish-speaking markets.

“All of our existing LatAm partners are showing incredibly strong commercial growth. Since our SysGaming acquisition, all those who migrated to our platform have recorded a 20-25% uplift in revenue through advanced automation, real-time analytics and enhanced gamification and loyalty tools. Our Santiago Hub will no doubt boost their performance even more.”