Racing1 offers up Coldplay Concert Tickets in free-to-play Wagering Competition at its ICE Barcelona stand

Racing1, the new name for the Strategic Alliance between 1/ST CONTENT, ARC, RMG and Tabcorp, is launching a daily a free-to-enter Wagering Competition at its ICE Barcelona stand next week to bookend each day at the must-attend summit with a fun and engaging event whose prize fund includes x6 Coldplay tickets for their upcoming concert in London.

To celebrate the rollout of its much-anticipated Racing1 Markets iFrame, the definitive plug-and-play racing solution for any worldwide operator, all ICE delegates who visit Stand 5E38 are invited to enter this F2P Wagering Competition to secure an opportunity to trade their way into the daily Winner’s Circle.

After simply registering their email address with Racing1 via the new iFrame landing page, all participants will be challenged to make the most profit from a theoretical €100 bank over a half-hour slot of rapid-cycling horse and greyhound races. Each day, prizes are headlined by an exclusive set of tickets to see an upcoming Coldplay concert at Wembley in the summer of 2025 (as guests of Racing1), alongside a range of €100 / €50 Amazon vouchers for the runners-up.

By asking industry professionals to pit their betting wits against one another every day at Stand 5E38 on each afternoon’s races, this competition affords delegates a convenient venue at which to enjoy a drink with their friends and colleagues while the action unfolds, and their respective bank balances rise and fall. A live leaderboard will also be available on the stand to foster deeper engagement in this daily battle for bragging rights.

Play Racing1’s Wagering Competition:

• Register on the day by using Racing1 Markets’ iFrame entry mechanism
• Wagering Competition runs for approx 30 mins daily across 7 horse and greyhound races
• Entries can be made at any time during each day prior to that 30-min racing window
• €100 balance asks player to spin up their balance
• Winner will be the entrant with the most profit after the last race
• Live-leaderboard balances updated in real-time after every race to encourage some healthy competition!

Jack Whitaker, spokesperson for Racing1 and Commercial Manager at ARC, said: “We’re making a big splash at ICE this year, as our flagship Racing1 alliance makes its conference debut alongside its new breakthrough iFrame. Needless to say, we’re keen for as many people as possible to stop by Stand 5E38, say hi and check it out. And this Wagering Competition seems like an ideal way to complement that by creating an engaging game and a relaxed destination at which to unwind and enjoy a bit of racing at the end of each day. After all, it’s usually a hectic step-count day walking the huge halls of the Fira Barcelona Gran Via centre!

“Moreover, it’s just a fun exercise that captures the excitement and enjoyment of what our 24/7 product offers, showcasing live racing as a valuable betting proposition for both existing customers and those who may not have integrated racing before. Get in touch, or simply pop by towards the end of the day to be in with a chance of winning our star prize of a pair of Coldplay tickets every afternoon or, if you’re one of the runners-up, some Amazon vouchers!”