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Expanse Studios Enters New Market Segment with Launch of Its First Social Casino Game

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Expanse Studios, part of the Golden Matrix Group, Inc. announces the release of its first-ever social casino game, Beach Penalties.

This marks an exciting expansion into the fast-growing social gaming market, unlocking a new category within the company’s diverse portfolio of gaming products.

Beach Penalties is an engaging instant game designed to capture the excitement of a soccer penalty shootout on a sunny beach. Players can outsmart the goalkeeper, score penalties, and win prizes while choosing from a variety of customizable features, making this game a standout in the social casino landscape.

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With vibrant animations, multiple gameplay levels, and the option for players to adjust volatility, Beach Penalties offers a dynamic gaming experience tailored to both casual and seasoned players.

Key Features

  • Category: Beach Penalties is categorized under ‘Other Games’ and ‘Strategy Games,’ blending simple gameplay with strategic elements
  • Gameplay Levels: The game offers three levels—Regular Scorer, Expert Scorer, and Expert Goalkeeper—each providing increasing challenges and rewards
  • RTP and Volatility: Players can select from varying RTPs ranging from 96.5% to 97.5%, allowing for flexible volatility and odds depending on gameplay preferences. As players advance and take penalty shots, the odds and rewards increase, with the option to cash out winnings at any time
  • Additional Features: Beach Penalties includes jackpots, tournaments, and a unique tutorial feature for new players to get acquainted with the game quickly
  • User Experience: Designed with vibrant animations and user-friendly controls, the game provides a smooth and enjoyable experience for players of all skill levels

Beach Penalties stands as Expanse Studios’ first entry into the social casino gaming segment, a market projected to reach over $39.95 billion by 2032, according to industry research conducted by Business Research Insights. The global social gaming market is expected to grow at a CAGR of 5.38%, with regions like North America and Asia Pacific leading the growth. The demand for social gaming continues to rise, particularly among younger generations seeking entertainment with a casual, stress-free appeal.

“The launch of Beach Penalties is an exciting milestone for Expanse Studios as we enter the social gaming market for the first time. Social casino games represent a significant opportunity for growth, and Beach Penalties allows us to showcase our ability to create engaging, accessible content that resonates with a wide audience. We look forward to further expanding our social casino offerings and unlocking new opportunities within this thriving market”, said Expanse Studios CEO, Damjan Stamenkovic.

The introduction of Beach Penalties is a part of Golden Matrix Group’s broader strategy to diversify its gaming portfolio and capitalize on emerging trends within the gaming industry. Social gaming, which blends traditional gameplay with social interactions, continues to be a high-growth sector. Expanse Studios’ ability to innovate and deliver content in this space aligns with Golden Matrix Group’s commitment to driving value for both players and investors.

The post Expanse Studios Enters New Market Segment with Launch of Its First Social Casino Game appeared first on European Gaming Industry News.

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Press Releases

James O’Kelly Appointed Head of Corporate Development at SolutionsHub

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SolutionsHub is pleased to announce the appointment of James O’Kelly as Head of Corporate Development, a newly established role that underscores the company’s commitment to strategic growth, innovation, and excellence in client service.

Since joining SolutionsHub, James has been instrumental in driving key initiatives across the organization. Over the past 18 months, James has headed high-impact growth intiatives, managed treasury and led sucessful licensing for clients. His contributions have also extended to representing SolutionsHub on the international stage, enhancing the company’s global presence.

In his new role, James will take the lead on a range of high-impact strategic initiatives in close collaboration with the Board of Directors. His primary focus will be on identifying and cultivating key partnerships, as well as spearheading the development of innovative product lines that align with the company’s long-term vision. To fully dedicate his efforts to these forward-looking priorities, James will be transitioning responsibility for day-to-day operations and compliance to other senior members of the leadership team. This shift will enable him to concentrate on shaping the company’s future growth trajectory and ensuring its continued success.

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“James has consistently demonstrated outstanding leadership and a deep understanding of our business and industry,” said Lee Hills, CEO of SolutionsHub. “His appointment as Head of Corporate Development is a natural evolution that aligns with our long-term strategic goals and further reinforces the strength of our leadership team.”

James will continue to play a pivotal role in advising and supporting clients through increasingly complex regulatory, licensing, and jurisdictional considerations. Leveraging his extensive experience and strong track record of delivering innovative, compliant, and forward-thinking solutions.

 

The post James O’Kelly Appointed Head of Corporate Development at SolutionsHub appeared first on European Gaming Industry News.

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Industry Awards

ELA Games Receives Key Nomination at EGR Marketing & Innovation Awards

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The studio is shortlisted for the “Brand of the Year – B2B” category

ELA Games, an innovative game development studio, has been shortlisted for the “Brand of the Year – B2B” category at the upcoming EGR Marketing & Innovation Awards 2025.

The EGR Marketing & Innovation Awards is an event that celebrates key figures and innovative brands within the iGaming industry. The ceremony recognises companies that demonstrate commercial success through game-changing creativity and contributions to the improvement of the industry. It gathers the brightest and most influential minds to reward those who have helped the online gaming sector grow.

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ELA Games’ nomination for the “Brand of the Year – B2B” category highlights the company’s efforts in creating a portfolio that balances operator-centric growth with player-friendly gaming experiences. The studio has demonstrated a commitment to helping operators improve player acquisition and retention metrics through data-backed performance, making it a beneficial partner.

Marharyta Yerina, ELA Games’ Managing Director, commented on the nomination, “The ELA Games team is proud to receive a nomination for a significant category at a prestigious event. We’ve made considerable strides in 2025 to develop our portfolio and create games that both help operators grow and provide fun for players. We look forward to networking with all our peers at the ceremony, and congratulations to all nominees!”

The EGR Marketing & Innovation Awards 2025 will take place on June 19, 2025, at The Mermaid, London. The ELA Games team will attend the ceremony for a night of excitement, networking, and celebration.

The post ELA Games Receives Key Nomination at EGR Marketing & Innovation Awards appeared first on European Gaming Industry News.

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Giorgia Kasat

Reals Appoints Giorgia Kasat as New Head of HR, Strengthening Organizational Strategy in the Betting Industry

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Leading Brazilian Betting Brand Reals Welcomes Former Itaú and Votorantim Executive to Drive Human Capital Development

Reals, one of Brazil’s leading regulated online betting and gaming platforms, has announced the appointment of Giorgia Kasat as its new Head of Human Resources. With over 20 years of experience in strategic people management, organizational transformation, and leadership development, Giorgia brings a wealth of expertise from her roles at major corporations such as Votorantim, Banco Itaú, Duratex, Capgemini, and Munksjö.

Recognized as a finalist in the 2024 “Most Admired CEOs and HR Leaders” awards by Grupo Gestão RH, Giorgia also holds an Executive Business degree from Fundação Dom Cabral, an MBA in Business Management from Fundação Getúlio Vargas (FGV), and certification in Group Psychodrama from PUC-SP.

“We believe that a company’s success is directly linked to its ability to foster the best in its people within a healthy, growth-oriented environment. Giorgia’s human-centered leadership style drives engagement and positive results. As a serious and regulated company, professionalism is a core value for us, and her arrival is a strategic step in our organizational growth,” said Hilton Andrade, CFO of Reals.

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Giorgia expressed enthusiasm about joining Reals at a pivotal moment for the company and the industry: “I’m excited to take on this new challenge with a major player in the betting and online gaming industry. My passion lies in developing people who go on to inspire and empower others. Together, we’ll build a strong culture of growth, diversity, and performance in a sector that is rapidly consolidating in Brazil and globally.”

Reals Expands Workforce and Strengthens Market Presence

Amid rapid expansion, Reals is in the process of hiring approximately 1500 new employees and preparing to move into a new 6,000 m² headquarters in São Paulo. Already a standout in the market, Reals made headlines earlier this year by becoming the first Brazilian betting operator to sponsor a major European football club, AC Milan, as its Official Regional Betting Partner for Latin America.

Reals also holds a master sponsorship with Coritiba Foot Ball Club in Brazil and boasts an all-star ambassador roster led by TV personality Rodrigo Faro, alongside popular influencers Ítalo Sena, Edu Primitivo, and Gabi Nery.

With a 9.5 rating on Reclame Aqui, Reals is among the top-rated licensed betting operators in Brazil, reinforcing its reputation for reliability and customer trust.

The post Reals Appoints Giorgia Kasat as New Head of HR, Strengthening Organizational Strategy in the Betting Industry appeared first on Gaming and Gambling Industry in the Americas.

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