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Compliance Updates

EGBA: Finland’s New Gambling Legislation: A Step Forward, With Room For Improvement

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Finland’s proposed change to its online gambling legislation marks a significant milestone in European gambling regulation. Finland is the last EU country with a monopoly system for online gambling, and its shift towards a multi-licensing approach is a positive change. It finally brings it into line with the rest of the EU countries who all already have some form of licensing framework for online gambling.

Maarten Haijer, Secretary General of European Gaming and Betting Association, said: “At EGBA, we support the newly proposed legislation, which we’ve advocated for years. Experience shows that a monopoly doesn’t work in the online world, and consumers are best served and protected in a well-regulated but competitive environment, where safety tools such as deposit limits and self-exclusion are made available to players.”

While Finland’s proposal is heading in the right direction, some areas require some fine-tuning to ensure the new licensing framework achieves its goal of ensuring Finns play with locally licensed websites.

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Maarten Haijer said: “For starters, the proposed marketing restrictions, especially the ban on affiliate marketing and social media advertising, might backfire. These channels play a key role in guiding consumers to licensed, regulated platforms. Without them, players will drift to black market websites that don’t follow Finnish regulations or prioritise consumer safety.

“Also, the proposed blanket ban on bonuses is concerning. While we support setting boundaries on bonusing, a complete prohibition will simply make any newly licensed operators less competitive against unlicensed ones. This risks pushing players towards unregulated sites, undermining the very consumer protections the legislation aims to establish and strengthen.”

He added: “In our response to the government’s recent consultation, EGBA suggests two key improvements: Bring affiliates into the regulatory framework and allow social media advertising under clear rules. Both are valuable tools for channelling players towards licensed operators. By implementing clear guidelines, such as mandatory safer gambling messages, Finland can harness the power of these marketing channels while maintaining high standards of consumer protection.

“Instead of banning bonuses outright, implement guidelines for their responsible use. For instance, a nuanced approach could involve prohibiting bonuses for players showing signs of problematic behaviour, or setting clear rules on when and how bonuses can be offered. This strategy would allow operators to compete more effectively with unlicensed sites who will undoubtedly use bonuses to try to entice Finnish players away from regulated websites.

“These changes would better align Finland’s approach with the successful models seen across the EU, striking a balance between market competitiveness and robust consumer protection.

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“Transitioning to a licensed market is no small feat, but it’s one that ultimately benefits everyone involved. At EGBA we are ready to share our expertise and support Finland in creating a well-regulated, competitive, and safe online gambling market.

“Finland stands at a pivotal moment in the history of its gambling regulation. By crafting a successful online gambling framework, Finland, like its neighbours Denmark and Sweden, can successfully transition from its monopoly to a well-functioning licensing system. Denmark’s transition to multi−licensing in 2012 led to a significant improvement in online channelisation, reaching well over 90 per cent. Sweden has seen similar improvements.

“Addressing the concerns about marketing restrictions and bonus regulations is crucial to ensure the new legislation achieves its objectives, safeguarding Finnish consumers while fostering a healthy, well-regulated online gambling environment.”

The post EGBA: Finland’s New Gambling Legislation: A Step Forward, With Room For Improvement appeared first on European Gaming Industry News.

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Compliance Updates

Digitain’s Paydrom Receives PCI DSS Certification

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Digitain is proud to announce that its payment platform, Paydrom, has successfully achieved PCI DSS (Payment Card Industry Data Security Standard) certification. This certification marks a key step in Paydrom’s mission to provide a trusted and secure payment environment for its partners.

The PCI DSS certification is a globally recognized standard designed to ensure that companies processing, storing, or transmitting credit card information maintain a secure environment. By obtaining this certification, Paydrom demonstrates its dedication to safeguarding sensitive customer data and preventing fraud across its payment services.

Arin Andriazian, Chief of Paydrom Product, commented: “Receiving PCI DSS certification is a significant validation of the secure infrastructure we’ve built at Paydrom. In an industry where trust and reliability are non-negotiable, this achievement sends a clear message to the industry: the customers’ sensitive data are protected by world-class security standards.
As we continue to expand globally, maintaining the highest levels of data protection will remain central to our promise to every partner who relies on Paydrom.”

Arshak Muradyan, Group Chief Compliance Officer at Digitain, added: “The PCI DSS certification reflects our long-term vision to deliver a payment platform, along with the entire products portfolio of the Digitain Group in the gambling sphere, that is as efficient as it is innovative. From a compliance perspective, this certification is a critical milestone that strengthens the foundation built on transparency, consistency, and security. It ensures that our partners can rely on Paydrom and the Digitain Group’s solutions with full confidence, knowing that every transaction and product interaction upholds the highest standards of data integrity and protection.  This achievement reaffirms our commitment to maintaining rigorous compliance standards essential for safeguarding sensitive payment data and sustaining trust across all our offerings”.

With this certification, Paydrom continues to offer businesses a safe and efficient way to manage their payments. The certification also assures partners and clients that Paydrom follows strict protocols to protect sensitive payment information.

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The post Digitain’s Paydrom Receives PCI DSS Certification appeared first on European Gaming Industry News.

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Compliance Updates

New Zealand Government Releases Refreshed Strategy to Prevent and Minimise Gambling Harm

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The Minister for Mental Health in New Zealand, Matt Doocey, has announced that the Government has released the refreshed Strategy to Prevent and Minimise Gambling Harm.

“The updated strategy includes a targeted investment of over $81 million to improve access to support, strengthen prevention and early intervention and reduce the impact of gambling-related harm across New Zealand,” Mr Doocey said.

“We know that simply announcing strategies isn’t enough to make a material difference. We want New Zealanders to see real change and make progress, that is why as part of this strategy we’ve built in an independent review in 2025/26 to track what’s working, and what’s not.

“The strategy focuses on delivering timely, effective support for individuals, families and communities affected by gambling harm. Key areas of investment include increasing access to treatment and support, improving prevention and early intervention initiatives, and improving the effectiveness of support for those experiencing gambling harm.

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“We know one of the biggest barriers to people accessing support is workforce, that is why the plan includes ways we will grow the gambling harm workforce. We will be creating up to 18 additional clinical internship places.

“It is expected these interns will be supported to develop gambling harm expertise by working closely with a supervisor in a clinical setting. This approach is necessary to bridge the gap between education and work and will give interns the practical experience needed to help people affected by gambling harm.

“Not only will this ensure more people can access help, but this will also support people who could otherwise struggle to meet the requirements to become registered clinicians.

“One in five New Zealanders will be affected by gambling harm in their lifetime—either directly or through someone they know. This can have devastating effects not only on individuals, but also on their families and wider communities.”

Services will be funded through the new Problem Gambling Levy Regulations, paid by non-casino gaming machine operators, casinos, TAB NZ and Lotto NZ. Work is also underway on how online casino operators will contribute under upcoming regulations.

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The strategy was developed through a two-stage consultation process and strongly reflects the voices of people with lived experience.

“I want to thank those who shared their experiences with us. You’ve helped ensure this strategy is reflective of real-life experiences and have helped to ground the strategy with a strong understanding of what support works best for you and our communities,” Mr Doocey said.

The post New Zealand Government Releases Refreshed Strategy to Prevent and Minimise Gambling Harm appeared first on European Gaming Industry News.

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Ben Clemes

High Roller Submits Gaming License Application in Ontario

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High Roller Technologies, operator of the premium online casino brands High Roller and Fruta, announced the submission of its Internet Gaming Operator license application in Ontario, Canada, targeting the launch of its flagship brand HighRoller.com in the second half of 2025.

“The submission of our licensing application to access Ontario’s regulated online gambling market is an important milestone in our Company’s journey. Once our application is approved, we anticipate that we will have the opportunity to launch our online casino product into the market later this year,” said Ben Clemes, Chief Executive Officer at High Roller.

Ontario is one of the largest regulated online gambling markets in the world as measured by gross gaming revenue. In 2024, regulated online gambling operators within the province generated approximately $2.3B in gross gaming revenue, and growth continues to be recorded in the first half of 2025. Recently, the province of Alberta passed enabling legislation to establish a regulatory framework for online gambling. Once available, the Company also intends to pursue licensure in Alberta to expand its regulated market footprint in Canada.

“Ontario is missing an elegant brand like High Roller. We’re excited to roll out the red carpet for our new customers, and we’re looking forward to showcasing our tremendous product,” said Clemes.

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The post High Roller Submits Gaming License Application in Ontario appeared first on Gaming and Gambling Industry in the Americas.

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