Press Releases
A new AI platform for the sports industry that’s powering innovation across the WNBA, NFL and Premier League
Genius Sports Limited (“Genius Sports”) (NYSE:GENI) today announced the launch of GeniusIQ, the next-generation data and artificial intelligence platform that will accelerate the revolution of how sport is understood and consumed by sports fans across the world.
By applying powerful machine learning and generative AI to large-scale data, GeniusIQ provides the foundations for an unmatched level of game analysis, ultra-immersive experiences, and infinite ways to reach and engage sports fans.
A data-agnostic tech layer, GeniusIQ ingests and computes datasets ranging from rich tracking and play-by-play data, to audience and behavioural data, to enable applications across:
• The digitalisation of sports
• AI-powered decision-making
• Immersive and personalised viewing
• Automated storytelling and content creation
Powering the new era of intelligent sports
GeniusIQ builds on Genius Sports’ proven track record of technology and data-driven innovation, automation and fan engagement across the global sports ecosystem.
GeniusIQ in action
The more data GeniusIQ processes, the smarter its insights and predictive analytics become. This enables the platform to power a full range of applications, from optimising on-field performance to elevating fan experiences:
1. Driving WNBA performance, powered by GeniusIQ
As the league enjoys meteoric growth both on and off the court, GeniusIQ is unearthing rich performance insights for WNBA teams and players.
Genius Sports’ optical tracking technology captures 3D player pose and ball tracking data, powering new metrics such as a player’s shot quality, shooter impact, paint touches, contest quality and much more. For example, Caitlin Clark’s average 3-point shot distance is 27 feet and 51.2% of her 3-point attempts have been self-created.
2. GeniusIQ enhancing how fans watch the Premier League
GeniusIQ technology is already powering Premier League Data Zone, a pioneering collaboration between Premier League Productions, the Premier League, Football DataCo, and Genius Sports.
The Data Zone viewing mode integrates rich statistics and tracking metrics into live broadcasts, enhancing fan engagement with detailed data on player performance and match dynamics. Data Zone is used by major broadcasters including NBC Sports, Sky Sports, Optus Australia, ESPN Brazil, and Canal+ France.
3. Bringing together sports wagering, data insights and real-time augmentations
GeniusIQ’s integration of sports data and deep learning also powers Genius Sports BetVision, the world’s first immersive sports wagering platform. BetVision integrates live NFL streams with interactive bet slips, statistical insights, and real-time augmentations. It features data-driven insights, graphic overlays, and visualisations tailored to user preferences.
A milestone for Genius Sports and the global sports ecosystem
Today’s announcement signifies the complete integration of Second Spectrum into Genius Sports, culminating in the launch of GeniusIQ as a unique data and AI platform bringing together machine learning, computer vision technology and big data.
“From immersive broadcasts to automated officiating, data-driven performance analysis and much more, AI is central to the global Genius Sports operation,” said Mark Locke, CEO of Genius Sports. “The launch of GeniusIQ is a major milestone for the business, unifying our incredible range of AI-powered products and ushering in a new era for the global sports industry with infinite new ways to reach and engage fans.”
The post A new AI platform for the sports industry that’s powering innovation across the WNBA, NFL and Premier League appeared first on European Gaming Industry News.
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Hop on the Wealth Bus: N1 Partners heading to iGB Live London 2025

The stand is designed to be more than just a place to visit — it’s a lively lounge where you can grab a drink, chat with the team, and explore real ways to scale your affiliate profits against the backdrop of a bus stop-style design.
N1 Puzzle Promo: Your road to the helicopter prize
N1 Partners is tying the Wealth Bus theme into its N1 PUZZLE Promo — the campaign that’s literally driving our partners toward a brand-new Robinson R22 Beta II helicopter.
Here’s how it works:
- 1 puzzle piece for every 10 FTDs from SEO traffic
- 1 puzzle piece for every 40 FTDs from PPC and ASO
- 1 puzzle piece for every 100 FTDs from FB and other channels (social media, SMS, Email, UAC, In-App)
The more puzzle pieces you collect, the closer you get to taking home the helicopter. And since London is one of the key stops on this journey, N1 Partners will showcase exactly how affiliate traffic can help drive progress toward the prize.
Of course, it’s not just about the final prize. N1 Partners is already running two mini-lotteries (April–July and Sept–Nov) packed with luxury prizes — and everyone wins something. Whether you’re driving PPC, SEO, or social traffic, you can turn volume and speed into puzzle pieces and prizes.
What’s on board at Booth J50
The stand will offer plenty of engaging activities for visitors:
- Bar — visitors can grab a drink and connect with the N1 Partners team.
- Puzzle Collection merch drop — every item gives you +1 puzzle piece in the promo. Plus, each merch owner enters a special giveaway: a custom hoodie, an iPhone 17 Pro Max, and a branded case.
- Plinko-style game — everyone wins! Grab a guaranteed prize right at the booth.
- Meet the N1 Partners team — the team will be on hand to answer questions and show how to boost your current promo results and earnings.
Why meet N1 Partners in London
N1 Partners has been driving affiliate success for over 7 years, with 12+ licensed casino and betting brands and top deals across Tier‑1 markets.
Here’s what the program offers:
- CPA up to €650
- RevShare up to 45% + NNCO
- Hybrid deals
- No shave, no delays, guaranteed payouts
At Booth J50, N1 Partners will be ready to talk about real business — no fluff. If you run SEO, PPC, FB, or any other traffic, we’ll show you how to turn it into bigger profits with our offers.
N1 Partners stands for reliability, honesty, and speed — and we’re always open to new partners who are ready to scale.
Let’s meet in London!
Attendees can visit N1 Partners at Booth J50 during iGB Live London on July 2–3.
Hop on the Wealth Bus, grab exclusive merch (get an extra Puzzle Piece with it) — and discover how to boost your affiliate marketing performance with N1 Partners.
The post Hop on the Wealth Bus: N1 Partners heading to iGB Live London 2025 appeared first on European Gaming Industry News.
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Precision, Power, Play: Visit PlayAmo Partners at Booth L20 During iGB Live 2025

The board is set. The stakes are high. And PlayAmo Partners is ready to make its move.
This July, PlayAmo Partners will step onto the global stage at iGB Live 2025, now hosted at London’s iconic ExCeL Centre. With 15,000+ industry leaders, innovators, and dealmakers in attendance, it’s the ultimate arena to showcase who plays to win — and how.
At Booth L20, PlayAmo unveils a chessboard-themed stand that’s more than a visual statement — it’s a mindset. In a world of flashy gimmicks and empty promises, PlayAmo is showing up with sharp strategy, high-stakes gameplay, and offers as tailored as a grandmaster’s next move.
The stand fuses luxury and logic, inviting visitors to experience the brand’s signature mix of elegance, excitement, and edge. And it’s not just for show — it’s interactive.
In partnership with Lucky Media, PlayAmo is co-hosting an on-site partner quest. The challenge? Outsmart the board. The reward? A shot at winning a Wimbledon ticket or a brand-new MacBook — because PlayAmo doesn’t believe in small prizes.
And beyond the games? Real talk. Smart deals. Big moves.
Visitors to Booth L20 will get exclusive face time with the team to:
- Unlock bespoke offers crafted for their traffic
- Discuss scalable strategies to grow revenue
- Explore PlayAmo’s unique product ecosystem
“This industry rewards brains over luck — and that’s exactly how we play. At iGB Live London, we’re doubling down on strategy, precision, and partnership. We’re here to connect with ambitious affiliates, offer custom deals, and build relationships that go far beyond the event floor”, says Edgar, CEO of PlayAmo Partners.
So, if you’re in the game to win — come find them. Join PlayAmo Partners at Booth L20 for a strategic deep dive into high-converting offers, long-term growth solutions, and the tools affiliates need to thrive in 2025 and beyond.
The post Precision, Power, Play: Visit PlayAmo Partners at Booth L20 During iGB Live 2025 appeared first on European Gaming Industry News.
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Meet 22Bet Partners at iGB Live London: Tennis, Talks & Wimbledon Dreams

This summer, the iconic iGB Live lands in London for the first time — bringing together over 15,000 iGaming professionals from around the world. On July 2–3, 22Bet Partners will join the action at stand K60 in ExCeL London, ready to serve bold partnerships, fresh ideas, and a tennis-themed experience that’s game, set, match.
iGB Live 2025 marks a new chapter as it relocates from Amsterdam to London, raising the stakes for everyone involved. For 22Bet Partners, this is more than a showcase — it’s a statement. The brand is setting the tone with a standout stand themed around tennis, celebrating energy, precision, and competitive spirit.
Visitors to stand K60 can expect:
– A full-on tennis court setup with sleek design and interactive elements
– Signature cocktails and premium branded merch
– Real talk with the 22Bet Partners team: whether you’re looking to scale an existing collab or launch something new, they’re available
– A dynamic quest from Lucky Media — complete challenges at the 22Bet stand and you could score the ultimate prize: a ticket to Wimbledon
As a proud partner in the Lucky Media quest, 22Bet Partners invites attendees to bring their A-game — and leave with more than just a handshake.
“We’re thrilled to join iGB Live 2025 in London — an event that brings together the best minds in affiliate marketing. For us, nothing beats face-to-face conversations with our partners. It’s where ideas flow, plans evolve, and momentum builds. Our team is united by a love for what we do and a drive to grow bigger, better, bolder. Expect energy, surprises, and a lot of inspiration at stand K60”, says Yan, CEO of 22Bet Partners
Ready to serve up new wins? Meet 22Bet Partners at stand K60.
Connect with the team, dive into their tennis-themed world, and take your shot at winning a Wimbledon ticket.
The event is a perfect opportunity to see 22Bet Partners’ latest initiatives and partnership opportunities in action.
The post Meet 22Bet Partners at iGB Live London: Tennis, Talks & Wimbledon Dreams appeared first on European Gaming Industry News.
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