iGB L!VE reaches new heights with 2024 attendance up 35% year-on-year

iGB L!VE has confirmed its’ status as iGaming’s fastest growing and most valuable business exhibition, with the last edition to be held in Amsterdam prior to the 2025 relocation to London attracting a record 9,788 visitors from 131 nations. 

The unique attendance, which generated more than 20,400 show floor visits over the two exhibition days, represented a 35% year-on-year increase and was nearly double the 5,022 who were present at iGB L!VE 2022.

Reflecting on the historic event iGB Portfolio Director Naomi Barton said: “This was the best possible way to say a massive thanks to the team at the RAI Amsterdam for all of their fantastic support and their contributions in helping to ensure iGB L!VE’s status as the most popular and valuable showcase for the international iGaming industry.

“I am delighted that industry professionals turned out in record numbers to participate in what was the biggest ever edition of iGB L!VE, delivering over 300 exhibitors and sponsors.

“The world-class exhibitor line-up was complemented by high profile features including the first iGB L!VE LaunchPad which was won by Match Hype whose product focused on delivering AI driven videos for sports matches and iGB ASCEND, iGB L!VE’s mentoring and leadership initiative aimed at supporting women early in their gaming careers.

“The first Sustainable Gambling Zone showcased the latest thinking on safer gambling, and the 21 session Conference Program featured over 50 thought leaders and industry disrupters.

“Highlights of the Conference Program included an opening address from Michel Groothuizen, the recently appointed chair of the Dutch regulator Kansspelautoriteit, an Operator Key Note delivered by Sam Sadi, CEO of LiveScore Group and a presentation by Travis Geiger, CXO and Co-Founder of LA-based sports betting marketplace and affiliate WagerWire.”

Looking ahead to iGB L!VE’s relocation to London, Naomi Barton added: “There’s no doubt that we are moving to ExCeL London in the best possible shape having set new records across the board.

“Our vision is to take the show to a whole new level as the industry continues to scale. By 2028 we aim to grow iGB L!VE to 30,000 visitors and 550+ exhibitors and sponsors. We are working in partnership with an industry Advisory Board, made up of the most influential and pioneering stakeholders In order to realise the show’s vision.

“The new home at ExCeL London has established a fantastic track record of helping events to fulfil their potential and all of the building blocks are in place for iGB L!VE to achieve the type of growth targets that our stakeholders want, as well as delivering on the business value that they need.”