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Playbook Fusion appoints Jason Bradbury as CPO

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Playbook Fusion, the pioneering new studio spearheaded by Steve Rogers that combines the worlds of betting and video gaming, today announces that Jason Bradbury will join its executive team as Chief Product Officer with immediate effect.

Bradbury has over a decade of impressive experience in the gambling industry, with time spent at operator and supplier powerhouses including Entain/GVC, Light & Wonder, Inspired Entertainment and ComeOn. As Chief Product Officer he will play a key part in delivering Playbook Fusion’s ambitious product roadmap.

Bradbury’s remit will involve designing and overseeing development of a new genre of content that will help to operators offer a more engaging and persistent betting experience to their player base, especially those who already enjoy virtual sports, fantasy sports and sports management titles with each game offering a deeper, more involved experience than current content in the market.

Playbook Fusion’s first game will be a football title, which will launch in early 2025 and be followed by games featuring other popular sports including cricket and basketball.

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Steve Rogers, Founder and CEO of Playbook Fusion, said: “Jason has a proven track record of driving product innovation and advancements at some of the biggest operators and suppliers in the industry and his experience in launching products in the regulated betting markets is vital to our ambitious plans. Combining that experience with that of our Executive Creative Advisor, Santiago Jaramillo, from the video games industry is going to develop some very unique concepts, particularly around gamification and persistence within our games.

“He is perfectly placed to deliver our vision of combining betting and video gaming player attributes within our games, and I have full confidence in his abilities to design, develop and deliver games and experiences that will revolutionise the industry.”

Jason Bradbury, Chief Product Officer at Playbook Fusion, added: “I’m delighted to have the opportunity to work with Steve, Santiago and his impressive team to develop an innovative, never-before-seen product vertical that will bridge the gap between traditional sportsbook and video game players.

“Our content will have mass market appeal to existing player bases, but it will absolutely help operators to engage with harder to reach Millennial and Gen Z audiences as well as the next generation of players. This is a game-changing concept and I’m genuinely excited to join the team.”

The post Playbook Fusion appoints Jason Bradbury as CPO appeared first on European Gaming Industry News.

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Rolling in for Rank! Hacksaw Gaming and Rank UK Join Forces for an Exciting Future

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The first milestone in a list of many! Rank UK is officially live with a number of Hacksaw Gaming titles ready for players to experience! With future prospects underway, this new pairing is already looking to be an exceptional one.

Wanted Dead or a Wild, Le Bandit, R.I.P City, Chaos Crew – all Hacksaw staple titles that are known for shaking up user experience and sparking the interest of players globally. These and more are now proudly featured for the next 4 weeks on the homepage of Rank UK’s platforms, showcasing our diverse universe of content!

Rank aims to deliver exciting and entertaining experiences in safe, sustainable and rewarding environments. Their mission aligns perfectly with that of Hacksaw’s. The goal of making waves within the remote gaming community, daring to disrupt and create content that provides a one of a kind experience for the Hacksaw community.

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Reflecting on this exciting endeavour, Rank spokesperson stated that “Hacksaw Gaming is launching with an exhilarating array of games, captivating themes, and thrilling gameplay. We’re not just launching slots; we’re unleashing a tidal wave of entertainment that will captivate players in the UK. Get ready to spin and experience the future of gaming like never before.”

Marcus Cordes, CEO of Hacksaw Gaming also shares Rank’s enthusiasm towards this new beginning. “Bringing our star titles to UK players will strengthen our Hacksaw community and continue to shake up the industry! A huge shout out to the dedication shown from both teams on this launch, a true testament to the determination of how we work here at Hacksaw Gaming.”

With whispers of a UK exclusive coming up very soon, you’re not going to want to take your eyes away from this new partnership.

The post Rolling in for Rank! Hacksaw Gaming and Rank UK Join Forces for an Exciting Future appeared first on European Gaming Industry News.

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CryptoSlots Celebrates $1 million Jackpot Trigger Winner and Releases new High Life Slot

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CryptoSlots unveils its new High Life slot and celebrates its second Million-Dollar Jackpot Trigger winner by a player known as ‘QUEENSHERE’.

With its luxurious theme, the mega matrix High Life slot, offers players a glimpse into a world of wealth. The symbols on the reels include private jets, precious gems, yachts, and money, all contributing to the opulent atmosphere of the game. It features Expanding Double Wild, Mystery Bonus and Pick Me Bonus game offers instant coin prizes.

“This game is sure to captivate players who appreciate the finer things in life and aspire to live a life of extravagance. Explore the possibilities of luxury and wealth as you spin the reels and chase after life-changing wins just like our recent jackpot winner!” – Michael Hilary, CryptoSlots Manager.

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On May 10, player “QUEENSHERE” won a $1 million jackpot in a single spin while playing CryptoSlots’ exclusive Jackpot Trigger game. This jackpot win was achieved by matching both the color and number, and landing three red triple 7’s, making it the most recent million-dollar win.

Player ‘WHAMZY09’ achieved $100,000 win on April 18, with the most recent $1 million victory taking place in 2022—one year after the cryptocurrency casino’s launch.

JACKPOT TRIGGER MILLIONAIRE
Available only on Cryptoslots, Jackpot Trigger is a unique game that uses tokens obtained during gameplay on other games. Players receive 1 Jackpot Trigger Token for every $100 worth of winnings from other games.

“QUEENSHERE’s $1 million Jackpot Trigger win at CryptoSlots is a momentous achievement! While the game has previously awarded up to $100,000 multiple times, it’s only the second occasion where a player has hit the $1 million jackpot in a single spin.”- Michael Hilary, CryptoSlots Manager.

QUEENSHERE shared his thoughts: “The moment I found out I won the jackpot, my life changed forever. While I may not have shared my thoughts on winning publicly, I’ll admit that the idea of quitting my job and buying a Lamborghini is definitely on the table. Additionally, I am considering relocating abroad to start a new chapter in my life. The possibilities are endless, and I am truly grateful for this incredible opportunity.”

The post CryptoSlots Celebrates $1 million Jackpot Trigger Winner and Releases new High Life Slot appeared first on European Gaming Industry News.

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INCENTIVE GAMES OFFICIALLY ACCREDITED AS A GREAT PLACE TO WORK CERTIFIED™ COMPANY

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Incentive Games, leading B2B games provider and acquisition and retention specialist, has been officially accredited as a Great Place to Work Certified™ organisation for the second consecutive year. This recognition underscores the company’s commitment to creating an engaging and people-centric environment that encourages a healthy work-life balance.

The Great Place to Work Certification is awarded to organisations that demonstrate a commitment to building a high-trust, high-performance culture. It is backed by anonymous feedback from Incentive Games employees which covers topics including trust in leadership, sense of belonging, opportunities for professional growth, and work-life balance.

As a global authority on workplace culture, Great Place To Work utilises its rigorous, data-driven ‘For All’ methodology. This accreditation confirms that a minimum of 65% of employees consistently enjoy a positive experience at Incentive Games.

Stewart Gove, Chief Operations Officer, said, “We’re thrilled to be recognised as a Great Place to Work for the second year in a row. Our employees are the driving force behind Incentive Games’ success. The consistent positive feedback about their experiences with fellow colleagues, leaders, and roles is a testament to the incredible dedication, collaborative spirit, and passion that our team brings to work every day.”

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Benedict Gautrey, Managing Director of Great Place To Work® UK, expressed his congratulations to Incentive Games for attaining their certification, “We know that prioritising the employee experience leads to building trust among employees, fostering a remarkable workplace culture, and ultimately achieving exceptional business outcomes. Congratulations!”

The post INCENTIVE GAMES OFFICIALLY ACCREDITED AS A GREAT PLACE TO WORK CERTIFIED™ COMPANY appeared first on European Gaming Industry News.

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