partnerships
Livespins builds on global reach with BetConstruct deal
Company behind award-winning social live streaming platform inks major distribution deal with leading platform and content provider
Livespins, part of the Evolution Gaming Group, has partnered with BetConstruct in a deal that will see its award-winning social live-streaming product launch to the platform and content provider’s operator partners.
Livespins delivers an electrifying player experience. Not only can players tune in to watch their favourite streamers, celebrities and brand ambassadors fire up the reels on chart-topping slots from top-flight studios, but they can also get directly involved by betting behind the streamer.
If the streamer wins, they win. This ultimately creates a group bet and a shared player experience with fun guaranteed whether the spin wins or not. It also offers unprecedented social interaction – players can chat with the streamer and each other throughout, and also drop reactions, emojis and gifs.
Livespins provides a new way for operators to access online casino content and deliver it to their players, with the platform being crowned winner of the Innovation in Slot Provision Award at the EGR B2B Awards 2023.
It really is a pioneering product, allowing operators to leverage the huge demand for casino and slot streaming in a way that is compliant. Because Livespins sits within the casino lobby, players are offered all of the safe gaming tools required under the operator’s local and international licences.
For BetConstruct, the partnership further strengthens its position as a leading platform and content provider to some of the biggest operators in the business.
Michael Pedersen, Chief Commercial Officer at Livespins, said: “BetConstruct is a major player in the platform and content space, and we are thrilled to be making Livespins available to its operator partners for the first time.
“The demand for slot streaming is at an all-time high already but is only set to rise in the coming months and years. Livespins provides a way for operators in markets across the world to tap into this while being fully compliant with local and international regulations and requirements.
“This is another important deal for us as we continue to build momentum behind the Livespins revolution.”
Ruzanna Elchyan, Head of Gaming at BetConstruct, added: “We go to great lengths to remain at the cutting edge of the industry and this partnership with Livespins allows us to bring a truly pioneering product and player experience to our operator partners.
“Streaming has a place in this industry and its popularity among players will only become stronger. Of course, with Livespins, players not only get to watch the best streamers in the world spin up blockbuster games, they can get directly involved in the action, too.”
The post Livespins builds on global reach with BetConstruct deal appeared first on European Gaming Industry News.
Casino Portugal, one of the leading online gaming operators in the country, has announced the addition of MGA Games titles to its digital entertainment catalog. Thanks to this partnership, users can now enjoy some of the Spanish developer’s most successful releases, such as O Bandido Explosivo, O Gato Mago, Fortuna do Petróleo, Mar Dourado Megaways, Avalanche Selvagem, Minerais Mágicos, Carnaval de Lendas Míticas, and Giro Estelar, among others. This integration strengthens the casino’s content offering, which currently includes over 800 available games.
The arrival of MGA Games’ titles marks another step in Casino Portugal’s strategy to offer a diverse, safe, and high-quality gaming experience tailored to the tastes of the local audience. MGA Games, in turn, continues to expand its international presence with its innovative localized productions, which are already a benchmark in Spain, Europe, and Latin America. With a catalog of over 200 games and 20 years of industry experience, the company is recognized for its ability to adapt to each market.
“We are very pleased with the launch of our games at Casino Portugal, a leading company in the sector. This agreement allows us to bring our productions even closer to the Portuguese audience, a strategic market in our European expansion,” said Javier Lanfranchi, Commercial Director of MGA Games. “We will continue to invest in innovative and localized content that connects with players in each country.”
The post MGA Games’ Iconic Slot Catalogue Now Live on Casino Portugal! appeared first on European Gaming Industry News.
Max Level will work closely with Riot’s India and South Asia teams to amplify brand campaigns, regional esports initiatives, product updates, and community-first storytelling in India, Bangladesh, Nepal, and other South Asian markets. The collaboration aims to build authentic, culturally resonant narratives that reflect Riot’s mission as a player-focused organisation.
The win follows a competitive multi-agency pitch process that saw Max Level selected from among several top PR agencies. The decision was based on Max Level’s deep understanding of the gaming and esports audience, its creative-first approach, and its proven ability to drive conversation and cultural relevance.
Siddharth Nayyar, Co-founder and Chief Executive Officer at Max Level, said, “Winning the PR mandate for Riot Games is a defining moment for us. Riot has not only shaped the modern multiplayer era but also built global communities around player-first values. We’re thrilled to help expand that legacy in India and South Asia, a region that’s growing and evolving at a breakneck pace.”
Max Level’s mandate includes ongoing campaign support for key products and IPs, regional amplification of Riot’s global esports events, as well as strategic counsel on community engagement and creator collaborations. The agency’s track record with brands like NODWIN Gaming, SuperGaming, CyberPowerPC India, KRAFTON, ESL FACEIT Group among others makes it uniquely positioned to drive culturally relevant PR in gaming and esports.
According to the Lumikai State of India Gaming Report 2024, India’s gaming market reached $3.1 billion in FY23, with projections to hit $7.5 billion by FY28, fueled by a base of over 568 million gamers, nearly half of whom are paying users. The report also highlights how India is now the largest consumer of mobile games globally, creating an immense opportunity for publishers like Riot to scale their reach and community.
The post Max Level Wins PR Mandate for Riot Games in India and South Asia appeared first on European Gaming Industry News.
partnerships
kwiff unveiled as official betting partner and Back Of Shirt sponsor of Motherwell FC for 2025/26 Season
kwiff, the super-charged sports betting service, has been unveiled as the official betting partner and Back of Shirt Sponsor of Motherwell FC ahead of the 2025/26 Scottish Premiership season in a 2-year agreement at least.
This is kwiff’s debut football partnership in Scotland, and signifies a big step forward as the brand continues to amplify its UK presence. As part of the agreement, kwiff’s branding will feature on the back of the club’s home and away kits, along the bottom.
Garry McGibbon, Director of Spryme Limited, commented: “We’re very pleased to join forces with Motherwell FC, a club with a proud history and passionate fans. Working with Motherwell gives us the perfect chance to introduce our brand to Scottish supporters – and we’re looking forward to getting behind Motherwell in the upcoming campaign.”
Suzanne Reid, Commercial Director at Motherwell FC, said: “Welcoming kwiff as our Official Betting Partner and Back of Shirt Sponsor for the 2025/26 season is the perfect way to kick-start our campaign. It’s great to have kwiff behind us for the season ahead.”
The post kwiff unveiled as official betting partner and Back Of Shirt sponsor of Motherwell FC for 2025/26 Season appeared first on European Gaming Industry News.
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