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Merab ‘The Machine’ Dvalishvili Appointed as a Brand Ambassador for Aviator

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Spribe builds on UFC multi-year agreement with Dvalishvili signing

Spribe, the developer behind the world’s number-one crash game is pleased to announce that Merab ‘The Machine’ Dvalishvili (pictured) has become the latest brand ambassador of Aviator; a game played by more than twelve million players each month.

Dvalishvili is currently the top contender in the UFC bantamweight division and has accumulated a huge fan base around the world. Originally from Tbilisi, Georgia, Dvalishvili relocated to the United States to become a professional MMA fighter and train under world-famous trainers Roy Longo and Matt Serra.

This latest announcement builds on Spribe’s multi-year agreement with the UFC, which sees the Aviator logo and branding appear during the UFC’s Fight Nights and pay-per-view events inside the Octagon.

“We are really excited to add Merab Dvalishvili to our growing roster of UFC brand ambassadors, which also includes light heavyweight champion Alex Pereira,” the Chief Commercial Officer for Spribe, Giorgi Tsutskiridze, said. “We see a lot of cross-over from sports and sports betting to online casino play, especially within regulated markets. Therefore, our UFC agreement is catapulting Aviator’s brand to a whole new audience of players, ready to embrace the crash game revolution.”

“I am very pleased to be working closely with such an innovative company that is famous for producing the world’s most exciting online casino game, Aviator,” Dvalishvili said. “I believe that this partnership will be a great experience for all of us and I’m excited to share this journey with Aviator and my fans.”

The post Merab ‘The Machine’ Dvalishvili Appointed as a Brand Ambassador for Aviator appeared first on European Gaming Industry News.

Alan Campbell began reporting on the global gaming industry from the late-1990s after graduating from university with a degree in journalism and history. His career has included collaborations with a large number of traditional and digital publications from around the globe with the experienced professional having covered a plethora of topics, companies, regulatory developments and technological innovations.

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