partnerships
Gaming1: 777 joins forces with NoNoxa
777, one of our flagship brand, has signed a new partnership with NoNoxa, and both are set to embark on a joint mission centered around a shared steadfast commitment to responsible gaming.
On the other hand, NoNoxa is a premium operator-centric responsible gambling platform, which leverages advanced AI technology to enhance the detection and management of at-risk gamblers, while working alongside operators to ensure their regulatory compliance. With the help of NoNoxa and their cutting-edge data-based approach, 777 hopes to further develop their player protection by better identifying and mitigating risks of problematic behaviors. In light of the recent regulatory changes that have affected the gambling sector, and the subsequent impact of these measures on responsible gaming for the players, the group is more committed than ever to promoting healthier gambling habits at a sector-level and contribute to a safer and more responsible environment for all players.
With this partnership, 777 will also be able to draw from NoNoxa’s invaluable expertise to guarantee its full compliance with current regulations and ensure that the group is aptly prepared for any future regulatory changes.
NoNoxa will primarily concentrate their efforts on the Belgian and Dutch side of 777’s operations, but the common goal of both platforms is to eventually extend their collaboration to Switzerland and Spain.
Nilesh Patel, COO of NoNoxa, shared his delight at the announcement of this partnership:
“Gaining the trust and confidence of 777 is not just a milestone for us; it’s a testament to the strength and efficacy of our Responsible Gambling platform and it underscores the value we bring through our operator-centric approach. With NoNoxa, 777 will benefit from a fully tailored solution that will optimize their responsible gambling management. Our partnership is rooted in a shared vision to enhance player safety and promote a healthier gambling environment. Together, we are committed to improving the detection and management of problem gamblers, while minimizing harmful gambling. We could not be happier with this new collaboration.” Thibaut Collard, CCO of Gaming1, underscored the importance of efficiently detecting and reaching out to players prone to problematic behavior:
“The sector faces challenges, particularly in relation to illegal gambling, in terms of providing a sufficiently protective framework. Effective detection is an important aspect of regulated gambling. The legal framework enables us to analyze player activity to detect any risks as quickly as possible. We contact the players concerned so they can be made aware of the risks and moderate their behavior. Taking charge of this direct contact is the most effective form of prevention for responsible gambling.”
At Gaming1, we place responsible gaming as one of our absolute top priorities. This partnership between 777 and NoNoxa represents yet another step further in our strive to provide a safer and healthier gaming environment for our players. We are delighted to be able to rely on NoNoxa’s expertise and proactive approach to responsible gambling, and we are certain that it will allow us to reach the next level of player protection.
BetConstruct is thrilled to announce that the B.F.T.H. Arena Awards’24, in collaboration with Ortak, is poised to set a new standard in the iGaming industry. This prestigious event will showcase innovative gaming solutions and welcome leading names in the industry, including Platin Gaming, Evoplay, Espresso Gaming, ensuring an exciting lineup of new games and significant developments. The event also marks the approach of the submission deadline on May 31, setting the stage for a competitive and vibrant showcase.
Integration with Ortak
This year, every game submitted to the B.F.T.H. Arena Awards automatically becomes part of the Ortak platform. Ortak represents a groundbreaking shift in the iGaming market, offering an innovative investment product that allows game creators to sell shares of their games as NFT-slots. These shares can be freely traded in self-determined quantities and prices, similar to an Initial Public Offering (IPO) for games.
How Ortak Works
Casino game developers can now list their games on the Ortak platform, making NFT-slots available for public purchase. This allows investors to buy shares, NFT-slots registered on the Bahamut blockchain, and become stakeholders in their favourite games. This model not only provides a new revenue stream for developers but also opens up unique investment opportunities for the gaming community.
Ortak serves both established game providers and emerging stars in the industry. For veteran developers, it offers a platform to reach new audiences and enhance player engagement. For newcomers, it presents a viable financial strategy to fund major marketing campaigns and operations, helping them gain traction and scale quickly.
What to Expect at the B.F.T.H. Arena Awards’24
Scheduled from July 1st to July 4th, the B.F.T.H. Arena Awards’24 will feature an expanded lineup of categories and a substantial prize pool of over 3,333,000 FTN, aimed at showcasing the best games of 2024. With major operators participating, this year’s event promises to be a dynamic showcase of creativity and innovation, introducing groundbreaking new games from some of the industry’s most influential developers.
Building on last year’s success, which saw over 50 game developers participate, the awards will continue during the Harmony Meetup 4.0, drawing over 500 industry representatives to highlight and celebrate the winners.
This year’s competition includes a wider range of categories, including the new ones: Best Online Casino Game, Best Game Design, Best FTN Casino Game, Best Game Storytelling, Best Bahamut Game, Best DECA Game, Best Arcade Game, Best Game Achievement. Additionally, any game with an available demo will be eligible for public voting in the Players’ Game of Choice category.
This year, BetConstruct is dedicated to enhancing this legacy by increasing the prize pool, expanding the award categories, and hosting a grand ceremony to celebrate innovation and achievement within the gaming community.
Promoting Winning Games
Winning titles at the B.F.T.H. Arena Awards’24 receive comprehensive promotional support, utilising advanced CRM tools such as the Wonder Wheel and tailored promotions. Supported by a global network of influencers from Latin America to Asia, this strategic marketing effort is crafted to significantly enhance the games’ visibility and, in turn, increase their revenue. By tapping into diverse markets and connecting with a broad audience, we ensure that each winning game attains maximum exposure and impact.
Looking Forward
More innovative updates are set to be released in June, enhancing the Ortak platform and providing further opportunities for engagement and investment in the iGaming sector.
The core of this year’s B.F.T.H. Arena Awards is the belief that innovation drives excellence. BetConstruct is dedicated to consistently expanding the limits of the iGaming industry. Through the B.F.T.H. Arena Awards and the Ortak initiative, the company is creating an environment where barriers are overcome, paving the way for significant advances and showcasing a future shaped by every innovation.
BetConstruct warmly invites game developers and investors to be part of this exciting new chapter in gaming history.
Join the B.F.T.H. Arena Awards’24 and experience the future of iGaming firsthand.
The post B.F.T.H. Arena Awards’24 Partners with Ortak for an Unprecedented iGaming Experience appeared first on European Gaming Industry News.
Africa
EGT Tanzania consolidates its status as a leader in Africa with a major installation at Grand Leone Casino in Sierra Leone
Euro Games Technology continues its fruitful collaboration with Gaming IQ in Africa. After the large-scale installation in Grand Palace Casino in Cameroon several months ago, the Bulgarian manufacturer of gaming equipment recently made another big delivery of more than 60 cabinets in the reputable Grand Leone Casino in Sierra Leone, the operator’s biggest establishment in Free Town. Thus, EGT became the main supplier of the casino, which currently has a total of 80 machines.
Its guests now have the chance to enjoy some of the most popular products in EGT’s portfolio. Among them are the top performers from Vega Vision Series, as well as the Premier Series bestsellers P 24-24 Up, P 27-27 St Slim and P 42V St Curved, which are among the most successful slot cabinets in the African markets. Super Premier also made its debut in the country, having demonstrated the same excellent performance as the other models. All machines are equipped with the well-known Collection Series multigames: Gold, Purple, Union, Orange, Green and Fruits Collection, featuring some of EGT’s most popular titles on a global level. The players’ experience is complemented by the opportunity to try their luck with the well-established in the local markets Lady’s Cards and Premium Link jackpots. At their disposal are also several S-line terminals connected to a live and an automated roulette wheel and offering the latest multiplayer software of the company: King 3 and 4, Multiplay and Royal multigame mixes.
EGT’s casino management system Spider has been installed in Sierra Leone for the first time. After the impressive results it showed at Grand Palace Casino in Cameroon, the operator decided to implement it here and it is already successfully assisting for the easy and efficient management of the daily activities in Grand Leone Casino as well.
“With this installation, EGT became the leader in Sierra Leone with 60% market share,” commented Lilia Georgieva, CEO of EGT Tanzania. “We would like to thank our valued partners from Gaming IQ, who once again chose to provide one of their top gaming locations with our products. I highly appreciate that they place their trust in us and I believe that we will fully meet the high expectations they have for us.”
Delcho Petrov from Gaming IQ also shared his positive feedback regarding the new collaboration with EGT: “We are extremely happy and grateful for achieving this project at the beautiful and reputable property of Grand Leone Casino. The property now offers two VIP Slot Areas and various gaming spaces to accommodate each type of customer and has the highest footprint of slot machines in Sierra Leone. Our Collaboration with EGT has proven again a successful product delivery. We continue to strive for delivering quality and modern products and to develop the African casino market. We look forward to our upcoming projects in different countries and expanding our footprint.”
The post EGT Tanzania consolidates its status as a leader in Africa with a major installation at Grand Leone Casino in Sierra Leone appeared first on European Gaming Industry News.
International Game Technology
IGT PlaySports Launches Trading Advisory Services in Michigan with Lac Vieux Desert Northern Waters Casino & Resort
International Game Technology announced that its IGT PlaySports Trading Advisory Services Team is now supporting sports betting in Michigan via a new services agreement with the Lac Vieux Desert Northern Waters Casino & Resort in Watersmeet. In addition to now leveraging IGT PlaySports’ expertise for a range of trading-related services, Northern Waters has powered its sportsbook with IGT’s award-winning platform and self-service betting technology since 2021.
“IGT PlaySports is Northern Waters’s ideal technology and services partner as we roll out the next era of sports betting entertainment to our customers. IGT PlaySports’ comprehensive, turnkey solution has streamlined our sportsbooks operations and positioned us to more keenly focus on our guests and ensure they have the best possible fan experience,” said John McGeshick, General Manager of Lac Vieux Desert Northern Waters Casino & Resort.
“The IGT PlaySports team is excited to expand our relationship with Northern Waters to include trading advisory services. In servicing 36 sportsbooks across North America, the IGT Trading Advisory Team is adept at helping operators maximize the returns of their sports betting offerings while enhancing player loyalty and engagement,” Joe Asher, IGT President of Sports Betting, said.
As part of Northern Waters’ sportsbook enhancements, the casino plans to deploy IGT’s PeakBarTop cabinets with Total Gaming software. The award-winning hardware boasts a player-preferred, ergonomic design and gives players the option to enjoy Game King video poker, slots, keno, and sports betting from a single device and a single gaming wallet.
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