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Gambling in the USA

Gaming Americas Weekly Roundup – December 18-24

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Welcome to our weekly roundup of American gambling news again! Here, we are going through the weekly highlights of the American gambling industry which include the latest news and new partnerships. Read on and get updated.

Latest News

LRGC Gaming Investors LLC, an affiliate of The Cordish Companies, celebrated the commencement of construction on the first land-based casino in the Shreveport-Bossier market and the $270+ Million LIVE! CASINO & HOTEL LOUISIANA, a project that will serve as a regional destination for world-class gaming, dining, entertainment and hotel amenities.

Seneca Gaming Corp. announced Monique Sebastian, an executive with more than two decades of entertainment leadership experience in the gaming industry, has joined the company as executive director of entertainment. Sebastian will oversee the live entertainment schedule for Seneca Gaming Corp., including artist bookings and performances in the Seneca Niagara Event Centre and the Bear’s Den Showroom at Seneca Niagara Resort & Casino; the Seneca Allegany Event Centre at Seneca Allegany Resort & Casino; along with outdoor performances at both resorts.

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Tangiamo Touch Technology announced that it has received the final jurisdictional certification for Loto-Quebec. This milestone marks a significant achievement for Tangiamo, enabling the installation of the MultiPLAY Roulette gaming tables at Montreal Casino, the largest casino in Canada, and other casinos in the Quebec province.

Cashless payments innovators Koin and Marker Trax, both helmed by CEO Gary Ellis, have hired Mark D. Hemmerle as their chief legal officer. As the two sister companies continue to introduce their groundbreaking cashless technology to more markets and operators around the country, Hemmerle fills a vital need in helping company leaders navigate and advise on important legal and compliance matters. Through two decades of executive leadership and compliance counsel roles with Shift4Payments, Vantiv/Worldpay, Hyatt Grand Victoria Casino and others, he has built a reputation for helping companies align on-the-ground tactics with long-term strategies and implementing effective compliance protocols.

Partnerships

Major League Baseball (MLB), EPIC Global Solutions and Entain Foundation U.S. have partnered to enhance MLB’s efforts to educate players on how to prevent gambling-related harms. EPIC Global Solutions will offer lived experience educational sessions focused on responsible gambling and mental health to Minor League players and other MLB personnel selected by MLB. Entain Foundation U.S. will provide financial and other support to facilitate the sessions delivered by EPIC Global Solutions.

Ultimate Autographs has partnered with Underdog Fantasy, the fastest-growing sports gaming platform, to offer its customers even more ways to play and win on each respective website and platform. The companies will work together to expand the online value of live sports entertainment and sports memorabilia collecting.

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The Vegas Golden Knights announced a multi-year partnership with The Venetian Resort Las Vegas. The partnership further solidifies The Venetian Resort’s collective commitment to one of the city’s crown jewels and reigning Stanley Cup champions, the Vegas Golden Knights. Through the partnership, The Venetian Resort will be recognised as an official partner of the Vegas Golden Knights, receiving in-arena branding and named as the presenting sponsor of the VIP Dream Seats at T-Mobile Arena.

Table Trac Inc. has completed a “First of its Kind” integration project with TransAct Technologies, to become the industry’s first CMS to provide a single-wire, On-Demand Printing solution, eliminating the hassle of redundant networking gear or infrastructure.

Caesars Digital

EVERI DIGITAL AND CAESARS DIGITAL LAUNCH CAESARS-BRANDED SLOT “CAESARS EMPERORS GOLD”

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Everi Digital, the online gaming business of Everi Holdings Inc., a premier provider of land-based and digital casino gaming content and products, financial technology, player loyalty solutions, and bingo, announced the launch of the custom-branded online game “Caesars Emperors Gold” on the newly-upgraded Caesars Palace Online Casino platform via a direct integration with Caesars Digital.

Now available to online players in Michigan, New Jersey, Pennsylvania, West Virginia, and Ontario, “Caesars Emperors Gold” is the second title Everi has developed specifically for Caesars Palace Online Casino and is a standard, five-reel video theme with mystery jackpots. The branded game also features iconic Caesars branding with Roman-esque statues for the reel array housing and the high paying symbols.

Everi has provided iGaming content to Caesars Digital for more than four years, and this launch is an extension of the companies’ ongoing collaboration. Everi Digital’s compelling game catalog now consists of more than 70 distinct titles with a footprint spanning North America and Europe. This portfolio of iGaming content is housed and delivered via Everi’s proprietary Spark Remote Game Server.

“This rewarding custom game launch with Caesars Digital deepens our strategy with a top-tier iGaming operator and brings Caesars online players in North America a new title with thrilling progressive jackpot opportunities,” said Jordan Brent, Everi Vice President, Digital Commercialization. “With the launch of the ‘Caesars Emperors Gold’ custom slot, it’s clear both Everi and Caesars are committed to providing unique experiences to engage online players.”

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“Expanding our custom game catalog with Everi offers us another chance to captivate our online casino players with exclusive one-of-a-kind content and progressive jackpot opportunities that we know are in high demand with players,” said Ricardo Cornejo Rivas, Vice President of Online Gaming at Caesars Digital. “Everi’s games have already proven to be favorites at our various destinations and across our online casino platforms. The launch of ‘Caesars Emperors Gold’ should deliver a distinctive and enhanced online casino experience that will undoubtedly thrill our players.”

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Adrian Bailey

Top Performing Aristocrat Interactive Titles Now Live on Hard Rock Bet in New Jersey

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Aristocrat Interactive, Aristocrat’s new online Real Money Gaming division, and Hard Rock Digital announced the arrival of Aristocrat Interactive Content & Aggregation’s extensive suite of gaming content to HRD’s Hard Rock Bet online casino in New Jersey. Players of the Hard Rock Bet platform can now enjoy an impressive collection of Aristocrat Interactive’s most popular games within the state, whenever they seek entertainment.

Titles that will be available on Hard Rock Bet include Buffalo, Timberwolf, Wild Wild Emerald, Firelight II, Winfall Wishes, Wild Lepre’Coins, Twilight Forest, Frog of Riches, and Secrets of the Phoenix Elements. Currently available in New Jersey, Aristocrat Interactive and Hard Rock Digital look forward to launching Aristocrat Interactive gaming content together in additional states and markets in the future.

“Collaborating with Hard Rock Digital to offer our gaming content to their players via Fusion Aggregation platform is truly exciting. This relationship marks the beginning of bringing some of the most engaging gaming experiences on the market to the players of Hard Rock Bet,” Adrian Bailey, Managing Director of Aristocrat Interactive Content & Aggregation, said.

“The addition of these popular Aristocrat Interactive games to Hard Rock Bet is yet another way that we’re entertaining our players like no one else can. Since launching Hard Rock Bet in New Jersey, we’ve increased our casino offerings by nearly 1000 games and are excited to continue adding unique gaming experiences to our top-rated platform,” Grant Williams, Hard Rock Digital’s SVP of Casino, said.

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FBM

FBM® brings Asian fortune to the United States with Jí Hǎo Link™

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FBM® is ready to spread the golden wealth in the United States with the four slot themes of Jí Hǎo Link – Golden Lóng, Fortunate Héping, Eternal Fènghuáng and Great Weiyan. This product line of Asian inspiration presents a new gaming experience to American players, merging captivating graphics and alluring sounds with amazing payouts offered by an attractive feature set.

The FBM slots portfolio keeps growing in the United States. After successful introductions of the Easy$Link and Mythic Link game suites, the global gaming brand takes another step in its growth path in the USA by installing Jí Hǎo Link at Hialeah Park Casino in Miami.

The brave white tiger, the powerful dragon, the wise turtle, and the eternal phoenix are the mythical creatures of the Jí Hǎo Link game suite united by a lucky pagoda that is deeply connected with ancient Asian culture.

WHAT DISTINGUISHES THE JÍ HǍO LINK GAMING EXPERIENCE?

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Jí Hǎo Link delivers a vibrant entertainment experience to slot players in the US. The new games offer a diverse selection of features to ensure every moment is a thrilling adventure.

Heading these features is the astonishing Jí Hǎo Link bonus – a special feature triggered by the games’ pagoda which is sure to entice lucky slot players with potential riches. This bonus allows players to get a Mini, Minor, Major, or Grand jackpot and may also result in another fantastic prize. If players fill all 15 positions available on the reels, they will double the non-progressive prize amounts collected during the bonus rounds.

Players may also get their hands on the golden coins spread by Jí Hǎo Link through the activation of the Triple Wild and Wild Multiplier game features in free spins mode. Triple Wild is available on Golden Lóng and Fortunate Héping making the Wild symbols fill all the positions of reels 2, 3 or 4 to guarantee better chances for big wins. Wild Multiplier is available on Eternal Fènghuáng and Great Weiyan multiplying earnings up to 30 times with the X2, X3 or X5 factors in the Wild symbols.

EXPANSION IS FBM’S WATCHWORD

Expansion continues for FBM with the Jí Hǎo Link product line, also available under the trademark Jin Qián Link in other markets. Following successful installations in Spain and impressive expansion in Mexico, FBM launches the slots suite in the United States at Hialeah Park Casino with a promising introduction and immense growth potential.

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In the sequence of this remarkable step, Mike Medlin (Sales & Operations Manager at FBM) expressed his gratitude to Javier Fernandez (Slots Director at Hialeah Park Casino) and Steve Calabro (General Manager at Hialeah Park Casino) for their continued loyalty and support to FBM’s operation in the market, once again proved with the Ji Hao Link debut in the United States through the Hialeah Park Casino facilities.

FBM strengthens its position in the United States adding a new option to its game portfolio. This new step reaffirms the global gaming brand’s commitment to growing its market presence in the US with reliable and innovative games that add value for casino operators and provide thrilling entertainment experiences to their players.

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