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Leading the Way: Soft2Bet at SBC Summit Barcelona

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Soft2Bet continues to dominate iGaming events, this time with a comprehensive presence at the SBC Summit Barcelona. Held from September 19 to 21, the event featured industry leaders, panel discussions and cutting-edge solutions with Soft2Bet stealing the spotlight.

Unveiling a New-Look at Stand SB36

Soft2Bet’s redesigned and larger exhibition stand, SB36, was an epicenter of innovation, gathering attention from attendees and industry experts. The company showcased its comprehensive kit of solutions, placing a particular emphasis on its unique gamification technology.

Soft2Bet’s Thought Leadership

While the exhibit showcased the company’s technological prowess, Soft2Bet’s thought leadership was also displayed at the Summit’s key panel discussions.

The Chief Executive Officer for Soft2Bet, Uri Poliavich, participated in the SBC Leaders Summit on September 19, delving into the ‘Behind Closed Doors Economics, Investment and Regulation’ panel. The panel was moderated by Anton Kaszubowski and featured esteemed speakers including Pontus Lindvall (Betsson Group), Daniel Taylor (Flutter Entertainment), Paris Smith (former Chief Executive Officer for Pinnacle), Gustaf Hagman (LeoVegas) and Joanne Whittaker (Betfred).

Poliavich reflected on the panel, saying: “SBC and Rasmus Sojmark, the founder and Chief Executive Officer for SBC, put on a great annual event and for me it was a good personal experience interacting with industry Chief Executive Officer peers.”

On September 20, Lisa Isaksson, Soft2Bet’s Head of Regulatory and Compliance, added another layer of expertise by sharing insights during the ‘Financial Risks and Rewards of Expanding into New Gambling Markets’ panel. Isaksson noted: “To be truly successful in new markets, we need to marry robust compliance frameworks with agile business strategies.”

A Hub for Networking and Future Collaborations

The Summit was not just about showcasing products and sharing insights. Soft2Bet’s team maximized the opportunity for interviews, private meetings and networking, laying the groundwork for upcoming partnerships and initiatives. Stay tuned for upcoming interviews with SBC News, featuring expert insights from Poliavich and David Yatom Hay, General Counsel for Soft2Bet. The company also shared an important announcement about the Italian license obtaining. With this strategic venture, Soft2Bet will collaborate with the Agenzia delle Dogane e dei Monopoli (ADM), Italy’s regulatory body for online gambling, ensuring compliance with local laws and regulations. Soft2Bet also plans to certify the platform in the Italian market, furthering its operational excellence and customer satisfaction.

What’s Next: G2E Las Vegas and SiGMA Malta

The momentum doesn’t stop with SBC Barcelona. Soft2Bet will soon attend several upcoming industry-leading events including G2E Las Vegas (October 9 to 12) and SiGMA Malta (November 13 to 17).

Alan Campbell began reporting on the global gaming industry from the late-1990s after graduating from university with a degree in journalism and history. His career has included collaborations with a large number of traditional and digital publications from around the globe with the experienced professional having covered a plethora of topics, companies, regulatory developments and technological innovations.

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