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Crocs Expands Crocs World Within ZEPETO and Roblox Metaverses

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Crocs, a global leader in innovative casual footwear, and global esports organisation Gen.G, are collaborating once again to present the latest edition of Crocs World, marking its second year building into Crocs World on both ZEPETO and Roblox metaverse platforms.

Fans can participate in the new #CrocsxZEPETO Personalize Your Classics Design Contest in ZEPETO launched on September 8, with the winning design being made available to purchase as a virtual item within the Crocs collection on ZEPETO, as well as a phygital version of their personalised Classic Clog. In Roblox, “Crocs World Tycoon” will launch on September 15 to provide fans with an entirely new gameplay experience where players can customise their Crocs in-game with different styles and colours.

As part of Crocs’ Personalise Your Classics campaign which highlights the joy of personalisation through Jibbitz charms, the #CrocsxZEPETO Personalize Your Classics Design Contest seeks to bring the same experience to users virtually, by inviting users to decorate the Classic Clog with Jibbitz charm sticker designs and taking a virtual photograph at the ZEPETO booth. Fans can participate in the contest by sharing their unique design creations on their ZEPETO and social media feeds from September 8 through September 22. The grand prize winner will have their design added to the official Crocs collection on ZEPETO, as well as a phygital version of the Classic Clog with custom Jibbitz charms based on their winning design. In addition, the winner will also receive a Crush Clog, an Echo Clog, 3 Jibbitz charm packs, as well as 100 ZEMs (in-game currency).

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In addition to the design contest, the new #CrocsxZEPETO collection will feature 15 new items comprised of both shoes and apparel, including the iconic Classic Clog, as well as newly launched styles such as the Mega Crush Clog, Echo Clog, Siren Clog and more, allowing users to style both their 3D avatars and themselves.

While on Roblox, players can enjoy the “Crocs World: Tycoon” on September 15, and dive into the heart of a beach-theme park that revolves around the iconic Crocs footwear, including the Classic Crush clog and Platform clog, and the power of imagination. From the moment players set foot on the sandy shores of their personal island, they will be swept into a world of possibilities crafting a unique pair of Classic Clog, Crush Clog, Mega Crush Sandal and more with custom colours, shapes, and Jibbitz charms. Likes can be earned in-game, which can be used to unlock new attractions and customisation options. Crocs World: Tycoon also brings forth an array of quirky and engaging activities – Players can explore the theme park in the Crocs Car, take flight with the Crocs Jetpack or engage in friendly duels with the Crocs Launcher. As the gameplay progresses, players can also unlock limited-edition Crocs items for their Roblox avatars.

“Supporting Crocs on delivering unique and gamer authentic experiences in metaverse platforms have been rewarding on so many levels. Gamers at the core are creative and we hope everyone enjoys the experiences we’re rolling out in Zepeto and Roblox,” Martin Kim, Chief Revenue Officer at Gen.G, said.

Crocs’ expansion into ZEPETO and Roblox follows the brand’s successful launch on both platforms last year, featuring a virtual concert and interactive livestream experience featuring a popular Kpop girl group for its 20th Anniversary. This launch further demonstrates the brand’s commitment to exploring immersive brand experiences through virtual reality and gaming platforms to bring forth new ways of engaging with fans around the world.

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Baltics

In gaming culture, phones are replacing computers: “Charge your dopamine for the whole day in 5 minutes”

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It is common to think that gaming culture and its best experiences are only associated with computers and consoles. However, the gaming environment has changed significantly over the past few years. Once considered quite niche, mobile devices have now become the dominant force in gaming. Games on smartphones now account for more than half (according to Statista, 51%) of the global gaming market revenue.

According to one of Lithuania’s most famous gaming community members and the country’s most popular streamer, Karolis Jankauskas (“LTU Republic”), whose broadcasts are followed by more than 130,000 followers on the “Twitch” channel, we are living in a time of transformation.

User engagement and the number of game downloads illustrate that gaming culture is rapidly migrating to phones. Do you think it is starting to catch up with traditional gaming among true enthusiasts?

In the Baltics, events for games with mobile devices are just beginning to be organized, but the number of interested participants and their level of engagement is rapidly growing. Observing this activity, we can assume that gaming culture on phones can not only match but in some cases even surpass the traditional one.

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We used to have many various popular consoles and other devices — from “GameBoy” to “PSP.” Now, the experiences they created are also available on phones. Does gaming on a smartphone match the quality of gaming on consoles? How is the gaming community reacting to these technological changes?

Comparing mobile games and gaming on consoles or computers is quite difficult. I would say it’s like comparing a car to a motorcycle. Both move, but one offers more entertainment, excitement, and emotional experiences, while the other offers more practicality.

A similar situation exists with gaming devices. You could say that smartphones have worse graphics or a more superficial gameplay experience, but their simplicity and pace open up a completely different gaming experience. Additionally, they are accessible anywhere and anytime. You don’t have to play only at home.

Currently, true gamers who play on consoles or computers don’t yet consider themselves in the same category as mobile device players. However, I think this attitude will change over time.

At the end of May, you invite your community to meet at the “Brawl Stars” mobile game tournament “Gaming tournament by Samsung Galaxy S24 Ultra.” Is it true that this is a gaming phenomenon? It is already estimated that “Brawl Stars”

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downloads have exceeded 500 million. What is the secret of its popularity? How does this mobile game already have its own e-sports team today?

“Brawl Stars” stands out with its brilliantly designed combination. The game is extremely simple, and its concept is very straightforward. Defeat your opponent, and you will be the best. And the matches are super fast. You can play 3-5 matches in 5 minutes and charge your dopamine for the whole day. This is probably the main secret of the game’s success. Plus, there are various game accessories and special events that are very engaging.

Additionally, these are the reasons why this mobile game has its own e-sports team. It is competitive and easily understandable to a wide audience.

What will make the upcoming tournament of this game different from others?

For the gaming community, this “Gaming tournament by Samsung Galaxy S24 Ultra” is relevant because it gives us an impression of how many people are engaged in gaming with smart devices. “Brawl Stars” players have a unique opportunity to test themselves against the best players. Participants are also motivated by the impressive prize—a “Samsung Galaxy S24 Ultra”.

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In the qualifications and selections, players will play in teams of two, and in the finals, the teams will be changed—the players who make it will be assigned one of the Lithuania’s famous content creators participating in the event. This should add a lot of intrigue and excitement, as it will show how well the best players can communicate with content creators who may not be as good in the game as they are.

More and more gaming-oriented phones are being introduced to the market. For example, the new “Samsung Galaxy S24 Ultra”. How do they help the culture of gaming on phones grow? Can a phone even influence game results?

Just like athletes or racers need the best equipment or gear, a powerful phone gives a player an advantage. The fewer technical issues you have in the game, the faster you can progress.

Meet the most famous gamers

All gaming enthusiasts and professionals will have the opportunity to experience the best gaming moments on May 24-26 in Vilnius at the largest popular culture event in the Baltic States, “Comic Con Baltics powered by Samsung Galaxy S24 Ultra.”

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The “Gaming tournament by Samsung Galaxy S24 Ultra” will take place at the impressive “Galaxy AI” booth. Here, visitors will also meet K. Jankauskas (“LTU Republic”), Simas Anužis (“Svarbeuse dariti”), Edvisss, and other famous players in the Baltics. There will be an opportunity to get up close with the most advanced “Samsung” smart devices, discover new opportunities that innovative “Galaxy AI” artificial intelligence features open up for gaming.

At the beginning of this year, “Samsung” was the first to offer its users a smartphone with artificial intelligence features. These change many ways of using and controlling the phone, as well as the habits users have adopted until now. At the event, you will have the opportunity to get acquainted with and try out AI features such as “Search by highlighting,” “Photo editing,” “Notes assistance,” “Live translation,” “Chat assistance,” and others.

The post In gaming culture, phones are replacing computers: “Charge your dopamine for the whole day in 5 minutes” appeared first on European Gaming Industry News.

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Gaming

Dr. Shocker set to prove an ‘electrifying game’ from Galaxsy

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Galaxsys continues to light-up the game’s vertical with the release of its electrifying game, Dr. Shocker, a thrilling action-packed game.

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Galaxsys, a games studio that creates high-energy games preferred by players who enjoy quick wins and something unique, is gearing up for its next major game release, Dr. Shocker, which will be available on the web and mobile.

”Dr. Shocker’ offers a thrilling, fast-paced experience where players connect electric cables to win. The ”doctor” in question is the game’s central character, who busily tries to connect electrical cables without being ”shocked”. The aim of the game is to win with the highest possible odds, and the electricity running towards the cables is electrifying!

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Vigen Safaryan, Chief Product Officer of Galaxsys, commented, “We are always looking to make our games fun, engaging, relevant, and authentic around a central relatable character such as Dr. Shocker. It won’t come as a shock that this game includes all our key player engagement features, such as the Bonus Game, Auto Bet, Buy Bonus and 3 Bonus modes enjoyed by casino players.

This new turbo game not only expands our reach but also enriches the gaming experience for players. It has the potential to become a star in our portfolio, much like Ninja Crash, which recently won the ‘Most Played Game’ award in Latin America. Galaxsys is focused on our commitment to expanding our games, ensuring players always have access to the most exciting gaming experiences.”

The post Dr. Shocker set to prove an ‘electrifying game’ from Galaxsy appeared first on European Gaming Industry News.

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Baltics

The best European gamers will meet in Vilnius: global tournaments and the latest technology presentations

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As Lithuania increasingly finds itself in the spotlight of the global gaming community, country’s gamers can once again rejoice at significant news. Lithuania will host “Trackmania World Tour” stage. With this news, it is planned that 24th to 26th of May, in Vilnius the “Baltics Gaming Expo” will bring together the best gamers from across Europe and the world.

International tournaments and showcase battles

“We love to play, and we’re really good at it at the highest level. This is the second year that the “Baltics Gaming Expo” will gather video game enthusiasts and professionals from all around Europe. If last year, 29,000 participants and visitors came to participate or watch tournaments, explore the latest technologies, and try out newly released games, this year, we expect even bigger growth. After all, we have some special news – the “Trackmania” game tournament at the event is included in the global rankings. In other words, all the best players are coming to Vilnius”, says Šarūnas Tamulis, one of the organizers of the “Baltics Gaming Expo”.

Players from France, the United Kingdom, Germany, Denmark, the Netherlands, Poland, Latvia, and other countries will participate in the global ranking tournament. Among the participants will be representatives from Lithuania.

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The largest gaming and technology event in the Baltic States will also feature “Counter Strike”, “Valorant”, “Rocket League”, “League of Legends”, and other international tournaments.

“There will also be special showcase battles. The best players and streamers in the country will meet on the main stage and compete playing “Counter Strike” and “Valorant”, the organizer says.

From famous streamers’ to retro games

In the gaming community, it’s popular to watch other players remotely broadcast their matches via social networks (game-streaming). Streamers are like opinion leaders, whose popularity and influence grow every day.

“To the delight of our community, the very popular streamer AnnieFuchsia will also attend the event. She has gathered half a million followers on her Twitch channel alone. For those interested, we will create an opportunity to participate in a discussion with the gamer, get answers to significant questions, or even get a photo together”, says Š. Tamulis.

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Attendees of the event will also be able to enjoy a space dedicated to exceptional retro games. It will feature dozens of classic arcade games from the 80s and 90s.

“The technology giant “Samsung”, has prepared special activations for the visitors. At the largest “Galaxy AI” stand, you’ll be able to familiarize yourself with the latest artificial intelligence news and try them out on smart devices. There will also be a special “Brawlstars” tournament at the stand, where well-known content creators and enthusiasts of this game from Lithuania, Latvia, and Estonia will meet. The winner will receive the latest “Samsung Galaxy S24 Ultra” phone”, the organizer presents.

A weekend for popular culture

The “Baltic Gaming Expo” will take place during “Comic Con Baltics 2024 powered by Samsung,” the largest popular culture event in the Baltic States. From May 24th to 26th, “LITEXPO” will turn into a universe of popular culture.

Fans will have the chance to meet stars from iconic Hollywood projects. Among them are actors from the “Harry Potter” films Natalia Tena and Devon Murray, “Marvel” film actor Sean Gunn, “Highlander” actor Adrian Paul, actress Natasha Halevi, internet comic stars Rob DenBleyker of “Cyanide&Happiness,” “Natural Habitat Shorts,” “Nobody Sausage,” and Nathan W. Pyle, creator of “Strange Planet” comics.

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The event will also feature the largest cosplay competition in the Baltic States, premieres of the latest films, presentations, and discussions, an interactive family space, the “Artists’ Alley,” which annually unites around a hundred popular culture artists, a space for vendors offering many curiosities, impressive decorations from the most famous films and series worldwide, and many other attractions.

The post The best European gamers will meet in Vilnius: global tournaments and the latest technology presentations appeared first on European Gaming Industry News.

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