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MediaTroopers Hires New Business Development Manager

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Now is an exciting time for the prominent US digital marketing agency, MediaTroopers. The company announced recently that its team has expanded and signed a new Business Development Manager. Jonathan Sprung, from New Jersey, is set to take up the role with immediate effect.

MediaTroopers, one of the US’ leading independent publishers, holds a significant position in the regulated casino, sports betting, and poker markets. The company boasts a dedicated team of professionals specializing in technology, marketing, and customer service. Plus, its solid growth and expansion across the US has been made possible thanks to the company being one of the first marketing agencies to secure gambling licenses and enter new markets as soon as they launch.

What sets MediaTroopers apart is its unique and personalized approach to digital marketing, enabling the company to deliver customized strategies specifically designed for the US legal gambling industry. With his expertise and strategic insights, Jonathan is expected to play a pivotal role in driving the company’s expansion and fostering continued success. His presence will undoubtedly contribute to the growth and prosperity of MediaTroopers in the coming years.

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Sprung’s new role will help amplify MediaTroopers’ diversity by driving fresh traffic to the agency – using several decades’ worth of combined experience to lead the way to creative new outlooks and business development. It will also assist MediaTroopers in developing new opportunities and helping the company grow through strategic planning.

When asked about MediaTroopers’ newest addition, the company’s CEO and Co-Founder Shmulik Segal said, “We’re thrilled to welcome Jonathan to the MediaTroopers team. His industry experience in the affiliation and iGaming markets is a welcome addition to the company.”

“Also, his expertise and management style will help the company grow alongside the ever-expanding legal US gambling market. More and more states are opening to the idea of regulated sports betting and casino gambling, so we are confident that Jonathan can help lead us forward at the forefront of business development as we launch in new states and legal gambling markets.” Segal continued.

Sprung is also set to kick off his new position at MediaTroopers with a bang. He will join the MediaTroopers and speak on behalf of the company at various conferences, including the upcoming OIGA Conference and Trade Show running from August 14 to 16, 2023.

Known as the “biggest little show in Indian Gaming”, the conference is expected to draw around 3,000 vendors, visitors, and speakers from all across the globe to downtown Tulsa to celebrate the iGaming industry. Sprung will take center stage and discuss his skills and expertise in the Player Acquisition and Affiliates: Defining Costs & Accentuating Advantages panel running from 10:30 to 11am on Tuesday, August 15.

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The newest member of the MediaTroopers team brings with him a wealth of experience in the online sports betting and iGaming world. After graduating from Syracuse University in 2008 (whose notable alums include POTUS Joe Biden, among many other successful and influential individuals), Sprung went on to work for various top gambling operators including Pointsbet and Fubo Gaming. Further, he has experience across many different verticals within iGaming including DFS, poker, and sportsbetting.

Sprung’s all-encompassing expertise includes several years of experience in the affiliation business, where here gained valuable skills in driving traffic and revenue growth. Alongside gaining strong leadership and excellent communication qualifications, this previous experience will prove vital for MediaTroopers and its clients.

Segal concluded, “With Jonathan’s extensive experience in affiliation and business development, his addition to the team will propel MediaTroopers towards greater heights. His expertise will enable MediaTroopers to further establish itself as a dominant force in the industry. We eagerly anticipate continued growth and success, with Jonathan playing a vital role as a valuable member of our team.”

Compliance Updates

Vixio Finds Over €36m in AML Fines Issued in Europe in the Last Year

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Vixio, a leading provider of regulatory intelligence solutions, ‍is proud to announce its Anti-Money Laundering (AML) Outlook, which found that regulators are cracking down on money laundering weaknesses with severe consequences, totaling over €36m in fines from March 2024 to March 2025 in Europe alone.

Vixio’s AML Outlook examines the challenges of complying with AML requirements in jurisdictions around the world, outlines regulators’ efforts to thwart criminal activity, and considers how payments and gambling firms can prevent being caught up in money laundering scandals.

The report found that in the last year, in the European area alone, there have been around 30 enforcement actions from regulators fining payments and e-money firms for falling short in their adherence to AML/CTF rules.

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Financial institutions found to have money laundering weaknesses face profound consequences, with prosecutors and regulators alike generally unwilling to be empathetic on this matter. For example:

  • In March 2025, Germany’s regulator, BaFin, fined Ratepay €25,000 over suspected money laundering.
  • In February 2025, Estonia’s Money Laundering Data Bureau revoked B2BX Digital Exchange OÜ’s licence for failing to implement proper customer due diligence, transaction monitoring and risk assessments.
  • The Bank of Lithuania, meanwhile, revoked Foxpay’s licence in November 2024 for systemic AML/CTF and governance failures, including fund mismanagement and conflicts of interest.

John Gidla, Head of Payments Compliance, Vixio, explains, “Although AML compliance involves significant costs for payments firms –  including investment in transaction monitoring systems, customer due diligence (CDD) processes and ongoing staff training – the consequences of failure can be significant. In addition to financial penalties, failing to prevent money laundering can severely damage a firm’s reputation, leading to loss of customers, partners and investor confidence. Maintaining a strong compliance framework is crucial for preserving trust and long-term business viability.

Until now, the EU’s AML enforcement has been more fragmented, but the EU’s new Authority for Anti-Money Laundering and Countering the Financing of Terrorism (AMLA) could be a significant step towards addressing AML enforcement and closing gaps that criminals have been exploiting for years.

Regulatory scrutiny means that firms need to implement know your customer (KYC) procedures, monitor transactions on their systems for suspicious activity and report concerns through suspicious activity reports (SARs) to the relevant authorities.

The post Vixio Finds Over €36m in AML Fines Issued in Europe in the Last Year appeared first on European Gaming Industry News.

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BETANO

Club Atlético River Plate and Betano Announce Long-Term Principal Partnership

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Club Atlético River Plate and Kaizen Gaming, one of the world’s biggest GameTech companies and owner of the Betano online sports betting and gaming brand, announce a new long-term partnership that will see Betano become the club’s new main and front-of-shirt partner, starting from the current season.

The new partnership with River Plate follows an exciting year for Kaizen Gaming and its Betano brand, which launched in Argentina just a year ago and is already regarded as one of the country’s leading online gaming platforms. Alongside expanding its sponsorship programs, corporate social responsibility initiatives, and growing market presence, Kaizen Gaming has also solidified its role as a pioneer in shaping the online gaming industry internationally and fostering safe, controlled environments for players.

For River Plate, this agreement represents a strategic step in its international expansion and in the diversification of its revenue streams. In this regard, the alliance with Betano is a clear example of the club’s commitment to innovation, excellence, and building strong relationships with leading global brands.

Jorge Brito, President of River Plate, said: “Partnering with Kaizen Gaming and its brand Betano marks a significant milestone for us. Their presence in 19 international markets aligns perfectly with our global vision. Through its sponsorships of the CONMEBOL Copa América 2024 and the Argentine Professional Football League’s “Torneo Betano”, Kaizen Gaming has reinforced its leading role in the world of sports. River Plate is also a global leader in sports marketing, backed by a passionate fan base, an iconic stadium and an unmatched record of over 85 consecutive sold-out home matches. We are proud to be the most followed club in the world. With this partnership, we continue to grow, break new ground, and we’re excited to welcome Betano to the River Plate family.”

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Stefano Di Carlo, River Plate’s General Secretary, added: “This agreement is the result of a long-term strategy we have been developing to consolidate the club as a global leader, backed by its institutional strength and more than 120 years of sporting success. The fact that an international brand like Betano has selected us as its partner speaks volumes about the strength of the River Plate brand worldwide and the confidence our institutional and sporting project inspire.”

Julio Iglesias, Chief Commercial Officer at Kaizen Gaming, said: “River Plate is a global footballing institution with one of the largest fan bases in the world and a history dating back over 120 years. As soon as we started speaking with the club, we knew we had found a partner who shared our values and relentless drive to raise the bar and set the highest standards in everything they do. The club and its fans’ passion for football is second to none, and it is exciting to be joining them on the next chapter of their illustrious history. At Betano, we are always aiming for the top.”

The new partnership expands beyond marketing activities. Kaizen Gaming continues to join its partners in driving positive social impact in local communities, whilst promoting the value of responsible gaming.

The post Club Atlético River Plate and Betano Announce Long-Term Principal Partnership appeared first on Gaming and Gambling Industry in the Americas.

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Octoplay Launches Jackpot Blitz with BetMGM in Ontario, Accelerating North American Expansion

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Octoplay continues its expansion in North America by launching Jackpot Blitz with BetMGM in Ontario, building on the company’s continental growth strategy following its Michigan provisional license approval.

This strategic launch builds on the growing momentum with BetMGM, marking a significant milestone in Octoplay’s North American expansion, introducing the bespoke opt-in jackpot solution built in collaboration with BetMGM. The decision to expand the partnership with BetMGM demonstrates the strong relationship between the companies and sets a strong foundation for Octoplay’s continued growth across North America.

The Ontario launch builds on Octoplay’s rapid market entries over recent months, including Microgame’s network of 50 operators in Italy, Slovakia’s leading operator Niké, and Sweden’s state-owned Svenska Spel Sport&Casino. With active licenses in the UK, Sweden, Malta, Greece, Romania, Slovakia, Italy, and Belgium, Octoplay continues its accelerated expansion across both European and North American markets.

Jackpot Blitz has achieved a remarkable 88% player opt-in rate since launch. This performance, combined with BetMGM’s extensive player base, sets a strong foundation for Octoplay’s North American growth as the company prepares for launches in Michigan and additional US states in 2025.

“The launch of Jackpot Blitz with BetMGM in Ontario accelerates our North American expansion plans,” says Carl Ejlertsson, CEO at Octoplay. “Our strong partnership with BetMGM has enabled us to bring this innovative product to their Ontario players. With our proven track record of collaboration with top tier gaming operators like BetMGM, we’re ideally positioned to drive significant growth together in regulated markets across North America.”

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Oliver Bartlett, VP of Gaming Product & Content at BetMGM, said: “Ontario is a key iGaming market for BetMGM, and adding Jackpot Blitz strengthens our vast collection of games. Octoplay is part of our strategy to collaborate with top-tier partners to bring the best content to our players.”

As Octoplay prepares for its Michigan launch in 2025, followed by entries into additional US states, this expansion with BetMGM represents another milestone in the company’s accelerated growth. The partnership reinforces Octoplay’s momentum as the company continues its rapid advancement in North America.

The post Octoplay Launches Jackpot Blitz with BetMGM in Ontario, Accelerating North American Expansion appeared first on Gaming and Gambling Industry in the Americas.

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