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ZITRO REMAINS COMMITTED TO SUSTAINABILITY AND REDUCES ITS CARBON FOOTPRINT BY 80%

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Zitro, faithful to its commitment to the environment and as a strategy of social responsibility and sustainability, has taken new measures to further reduce the impact of its carbon footprint; on the one hand, the implementation of an internal action plan in which the company has managed to reduce by 80% – compared to the previous year – its greenhouse gas (GHG) emissions from energy consumption in software and, on the other hand, has opted for collaboration with suppliers committed to the use of environmentally friendly materials in their manufacturing.

The carbon footprint refers to the amount of greenhouse gas (GHG) emissions generated, directly or indirectly, by the development of economic activities. Committed to improving day by day and reducing its environmental impact, the company has once again updated its carbon footprint calculation, analyzing the stages of its products’ life cycle: from the acquisition of raw materials, through manufacturing, transportation, use and waste management.

Zitro Laboratory has implemented new measures to reduce its ecological footprint with the creation and implementation of new sustainable policies, such as the organization and internal planning of energy consumption in the framework of product development, as well as the sourcing of raw materials from local suppliers for the manufacture of its products, which results in savings in energy used for transportation logistics, considerably reducing the carbon footprint.

Aware of the importance of the current global climate crisis, Johnny Ortiz Viveiros, founder of Zitro, said: “As a company we have a corporate social responsibility and at Zitro we always try to be one step ahead. Implementing policies that help protect the environment is part of our company philosophy, so we are committed to sustainable sourcing and prioritize suppliers thatengaged with emissions-improvement efforts. We encourage other companies to join new initiatives that promote the sustainable development of their business. Together we can offset our footprint and make a positive difference.

Gaming Americas is a news portal providing in-depth news and press release coverage about the gaming industry in North America, Latin America, and South America. Besides the news coverage, the team also hosts boutique-style summits in Europe and North America.

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