PRAGMATIC PLAY EXPANDS MAXBET.RO PARTNERSHIP WITH LIVE CASINO VERTICAL

Pragmatic Play, a leading content provider to the iGaming industry, has extended its agreement with Romanian operator Maxbet.ro to supply its Live Casino offering.

Maxbet.ro customers will now have access to Pragmatic Play’s Live dealer collection, including Blackjack and Baccarat along with the gameshow-inspired Mega Wheel.

The brand already offers Pragmatic Play’s award-winning slot titles and this latest expansion will see the supplier further highlight its reach into the Romanian market, having secured additional commercial deals with major casinos in the territory in recent months.

Pragmatic Play’s Live Casino library continues to strengthen, in this region and globally, maintaining its growth strategy effectively across all its verticals.

Yossi Barzely, Chief Business Development Officer at Pragmatic Play, said “We are pleased to be building on our strong relationship with Maxbet.ro and increasing our reach into the Romanian market.

“Our award-winning Live Casino portfolio represents an exceptionally strong proposition and we are excited to see how Maxbet.ro’s players, that currently enjoy our slots, engage with our live solution.”

Victor Rusinov, Chief Executive Officer at Maxbet.ro, said “Developing our already strong ties with Pragmatic Play, by beginning to offer their exciting Live Casino products will allow us to give our users a world class selection to choose from.

“They will now have a breadth of content to enjoy, including exciting slots, more traditional card games or the innovative Mega Wheel as we continue to secure our position as a leading operator in Romania.”

Pragmatic Play currently produces up to five new slot titles a month, while also delivering Live Casino and Bingo games as part of its multi-product portfolio, available through one single API.