Press Releases
SkillOnNet Doubles Down on Portugal with Blockbuster BacanaPlay TV and OOH Blitz
Global entertainment giant SkillOnNet has unveiled a blockbuster TV and billboard campaign in Portugal for BacanaPlay, its flagship Portuguese-language online casino brand.
The campaign stars culinary icon and beloved Portuguese TV personality Ljubomir Stanisic, whose unmistakable energy helps bring the brand’s taglines to life: “Hey BacanaPlay!” and “Dá um play na vida,” which can be translated as “Press Play on Life.”
Born in Sarajevo, Stanisic is one of Portugal’s top celebrities, a Michelin-starred restaurateur who presents hit TV shows, including Hell’s Kitchen Famosos and Pesadelo na Cozinha. His star power and cultural impact make him an irresistible face for BacanaPlay’s message of fearless fun.
The marketing push builds on previous high-profile campaigns that have helped make BacanaPlay a household name in Portugal since its launch in 2020. The push kicked off this month with a nationwide TV blitz and a widespread Out-of-Home (OOH) presence, with bold, eye-catching traditional print and digital billboards in Portugal’s busiest urban hubs.
The TV ad sees Stanisic transported from his busy kitchen into a stylized Wild West Saloon after logging onto BacanaPlay on his mobile device. Suddenly a bar fight erupts as cards and gambling chips fly in cinematic slow motion.
The ad reinforces the ability for BacanaPlay to transport players into a word of entertainment, highlighting the fun aspect of the brand and showcasing the platform as a portal to a whole universe of experiences.
Pedro Garcia, Portuguese Country Manager at SkillOnNet said: “With this campaign, we wanted to show that BacanaPlay isn’t just a gaming platform — it’s a mindset. It’s about stepping out of the everyday and into something more exciting, more cinematic. ‘Dá um play na vida’ is our way of saying ‘live boldly, have fun.’ Ljubomir was the perfect choice — he’s fearless, he’s intense, and he knows how to turn life into an experience. That’s exactly what BacanaPlay is all about.”
The post SkillOnNet Doubles Down on Portugal with Blockbuster BacanaPlay TV and OOH Blitz appeared first on European Gaming Industry News.
Foliatti Casino Guadalupe, a leading entertainment destination in Monterrey, Mexico, is getting a fresh look with the addition of CONCEPT, Zitro’s innovative furniture line, which aims to transform the gaming experience for its customers.
Additionally, players can now enjoy the medieval-themed multi-game Legendary Sword, featuring a huge 6×5 reel and special features like Honor, which multiplies winnings; Glory, which grants extra spins; and Magic Sword, which doubles prizes in its column.
Daniel Ramírez, Slots and BI Manager at Foliatti emphasizes their dedication to offering customers the most cutting-edge experiences: “In our ongoing effort to improve and broaden our entertainment options, we’re once again relying on Zitro to wow our players. CONCEPT and Legendary Sword have been a hit, and our customers’ feedback has been very positive.”
Johnny Viveiros Ortiz, founder of Zitro, comments: “We appreciate Foliatti Casino’s continued trust in Zitro and for choosing CONCEPT again, both for their Gonzalitos and Guadalupe venues.”
The post FOLIATTI CASINO GUADALUPE ADDS ZITRO’S CONCEPT CABINET LINE appeared first on European Gaming Industry News.
Monsterwin Casino, the fast-scaling international operator, has partnered with iConvert, the world’s first iGaming-specific conversion solution, to power up first-time deposits (FTD) rates across its global sites.
With players spanning Portugal, Turkey, Italy, Czech Republic, New Zealand, Finland, Canada, Hungary, Norway, Poland, Brazil, Switzerland, Germany, and Spain, Monsterwin’s footprint is vast. But so is the volume of unconverted traffic. iConvert’s solution is built for exactly this: turning missed opportunities into new depositing players.
Now live across all of Monsterwin’s key markets, iConvert’s behavioural overlays are geo-personalised and traffic-source-driven, ensuring every user sees the right offer, at the right time, before they bounce.
Monsterwin is the kind of operator we love working with, ambitious, global, and not here to mess about. They’ve got the traffic. Our job is to make sure more of it converts. This partnership is all about building smarter funnels, fast.
Ashley Wood, CEO of iConvert. “Partnering with iConvert is a game-changer for our conversion strategy—bringing sharper visibility and greater control across every region. Their team, led by the brilliant Ashley Wood has been nothing short of exceptional. This marks the start of what we believe will be an outstanding and long-lasting partnership.”
Sebastian, Head of Affiliates at Altair Affiliates. “With over 2M FTDs generated and 100+ operators across 50+ global markets, iConvert continues to help iGaming brands stop wasting traffic and start turning interest into action.”
The post Monsterwin Partners with iConvert to Turn Global Traffic into Real Deposits appeared first on European Gaming Industry News.
The UNLV family was profoundly saddened to learn of the passing of business entrepreneur and philanthropist Elaine Wynn today. Her advocacy for UNLV and education at all levels in Las Vegas could be seen in her dedication and generosity as a founding member of the UNLV Board of Trustees and active engagement with the university for 25 years, including her tenure as board chair.
We extend our deepest condolences and sympathy to Elaine’s family at this time.
Background:
In 1989, Elaine Wynn funded the Lee Pascal Rose Garden in honor of her mother, Lee Pascal. The garden is populated with “Show Biz,” roses, symbolizing the Wynn family’s prominence in the gaming and entertainment world.
Wynn served on the UNLV Foundation board of directors from 1983 to 2008 and was board chair from 1985 to 1991. She was granted trustee emerita status in 2008. In her years of service to the board, Wynn helped raise millions of dollars for UNLV.
Editor’s Note, April 15, 2025 (as per unlv.edu): The UNLV family was saddened to learn of the passing of business entrepreneur and philanthropist Elaine Wynn. UNLV Officer in Charge Chris Heavey said, “Her advocacy for UNLV and education at all levels in Las Vegas could be seen in her dedication and generosity as a founding member of the UNLV Board of Trustees and active engagement with the university for 25 years, including her tenure as board chair.”
The UNLV News Center soon will share more about Wynn’s legacy at UNLV and in the community. This 2014 story highlights one of the many ways she contributed to the university’s development.
Traveling north from UNLV’s student union along the school’s north-south mall, it’s hard not to be drawn to the upside down Flashlight sculpture resting between the Artemus Ham Concert Hall and Judy Bayley Theatre. But before you get to the stairs ascending to the Flashlight, the Lee Pascal Rose Garden quietly awaits.
In 1989, local businesswoman and philanthropist Elaine Wynn funded this memorial to her mother, Lee Pascal. The garden is populated with “Show Biz,” roses, symbolizing the Wynn family’s prominence in the gaming and entertainment world.
Inscribed on the stone that commemorates the garden’s dedication on June 15, 1989, is a simple quote from poet John Keats: “A thing of beauty is a joy forever.” Wynn chose the adage which, she said, she learned from her mother.
Wynn served on the UNLV Foundation board of directors from 1983 to 2008 and was board chair from 1985 to 1991. She was granted trustee emerita status in 2008. In her years of service to the board, Wynn helped raise millions of dollars for UNLV.
The rose garden also serves as a unique talking point for campus tours. Along with other stops like the Xeric Garden and the various Champion Trees, the garden contributes to a unique distinction that fewer than 10 percent of national college campuses hold: the 332-acres that make up UNLV have been designated an arboretum by the state.
Artist/Creator: Elaine Wynn
Year Installed: 1989
Source: unlv.edu
The post UNLV Statement on the Passing of Elaine Wynn appeared first on European Gaming Industry News.
-
Press Releases3 weeks agoGraffiti Rush marks PG Soft’s debut in graffiti-themed slots
-
Australia4 weeks ago
Crown Resorts Announces Ed Domingo as New CEO of Crown Melbourne
-
Latin America2 weeks ago
Paysecure expands reach across LATAM, showcasing solutions at SIGMA Americas
-
Australia4 weeks ago
Gaming Compliance Checks Underway Across Regional NSW
-
Press Releases4 weeks ago
Kendoo expands Joker series with Flash Joker Fever
-
Compliance Updates4 weeks ago
Bigpot Gaming Secures Prestigious Malta Gaming Authority (MGA) License
-
Amusnet2 weeks ago
Amusnet to Participate in the Third Edition of SiGMA Americas
-
AGCO2 weeks ago
AGCO issues $110,000 in penalties to BetMGM Canada for offering cash to induce new gambling customers
