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Mumbai gamers win premium CyberPowerPCs worth over INR 1 lakh at GamingCon 2024; over 500 attendees participate.

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Mumbai gamers Rehan Siddique and Vipul Dalvi were the two lucky attendees who took home premium gaming rigs from CyberPowerPC, a global leader in custom gaming computers that debuted in the Indian market earlier this year.

Competing against over 500 participants at GamingCon 2024, one of India’s biggest gaming festivals, both gamers won the state-of-the-art CyberPowerPCs, valued at over INR 1 lakh each for free.

The giveaway, held during the two-day gaming festival at the Bombay Exhibition Centre, was another initiative by CyberPowerPC India to contribute to the growth of PC gaming in the country and showcase the power of customised gaming PCs.

Participants completed a series of challenges, starting with a fun activity, followed by exploring CyberPowerPC’s innovative EZPC tool and wrapping up with games like Just Dance and Beat Saber VR.

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On Day 1, Rehan, a first-year game design student from Mumbai, emerged as the winner of the Xtreme Arctic 500 Gaming PC. Being a passionate PC gamer, Rehan enjoys playing titles such as VALORANT, Grand Theft Auto (GTA), and Red Dead Redemption, which complement his growing expertise in game design.

“Winning CyberPowerPC India’s Xtreme Arctic 500 Gaming PC was an unbelievable experience. I still can’t believe I won and it was the highlight of the entire event for me. Red Dead Redemption 2 will be the first game I play on this amazing PC,” said Rehan Siddique.

Day 2 saw Vipul, a BMC employee, claim the Xtreme 500 Gaming PC. An equally dedicated gaming enthusiast, Vipul’s favorite games also includes VALORANT, alongside EAFC, and Formula One, showcasing his love for both competitive and simulation-based gaming experiences.

“The whole experience was amazing, and I am still in shock that I won a gaming PC. The atmosphere at the event was top-notch, and now I can finally play EAFC 25, which has always been my dream game,” shared Vipul Dalvi.

Attendees also explored CyberPowerPC India’s innovative website at its booth, learning how easy it is to design a custom PC using the Configurator.

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They also tried the EZPC module, which allows gamers to quickly build or select their ideal PC in just 30 seconds based on over 25 popular games, including Counter-Strike 2, VALORANT, Elden Ring, GTA V, League of Legends, and Fortnite.

Sharing his thoughts, Vishal Parekh, Chief Operating Officer, CyberPowerPC India stated, “We were thrilled to witness the excitement and engagement of the crowd for our giveaway at GamingCon 2024. It was encouraging to see the growing interest in PC gaming as attendees were eager to try out our configurator, live FPS, and the EZPC tool, all designed to help gamers easily customize their perfect gaming rigs. Congratulations to both Rehan and Vipul, who will now have the opportunity to fully immerse themselves in the world of PC gaming with their new high-performance systems. This initiative aligns with our mission to inspire and support gamers by providing access to cutting-edge technology, thereby contributing to the growth of India’s burgeoning PC gaming community.”

Alongside the customised rigs, CyberPowerPC India also rewarded approximately 300 participants with branded merchandise, including t-shirts, caps, mousepads, and sling bags, for completing fun tasks at their booth over the course of the event.

The recently released ‘Indian Gamer Behaviour and Market Insights’ report by Niko Partners shows that 77.3% of PC gamers in India spent more on games in Q1 2024 than the previous year, outpacing mobile and console gaming.

Additionally, Steam reported a 150% increase in new users in India from 2019 to 2024, highlighting the growing interest in PC gaming.

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Staying true to its commitment, CyberPowerPC delivered on its promise of giving away two premium gaming PCs absolutely free at GamingCon 2024.

This initiative highlights their dedication to supporting India’s growing PC gaming community and introducing gamers to the potential of custom-built rigs.

The post Mumbai gamers win premium CyberPowerPCs worth over INR 1 lakh at GamingCon 2024; over 500 attendees participate. appeared first on European Gaming Industry News.

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Max Level Wins PR Mandate for Riot Games in India and South Asia

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Max Level, a leading marketing and PR agency built by gamers, has won the public relations mandate for Riot Games India and South Asia, the global video game developer and publisher behind genre-defining games such as League of Legends, Team Fight Tactics, VALORANT, and more. As part of the partnership, Max Level will lead Riot’s communication strategy in the region, driving awareness and engagement across its expanding player and esports communities.

Max Level will work closely with Riot’s India and South Asia teams to amplify brand campaigns, regional esports initiatives, product updates, and community-first storytelling in India, Bangladesh, Nepal, and other South Asian markets. The collaboration aims to build authentic, culturally resonant narratives that reflect Riot’s mission as a player-focused organisation.

The synergy between Riot and Max Level stems from a shared vision to elevate gaming culture across South Asia. With both organizations placing players and community at the heart of their strategy, the partnership is rooted in long-term brand building. Riot brings a legacy of shaping global gaming and esports culture, not just through its games but also through transmedia storytelling, most notably with Arcane: League of Legends, the Emmy Award-winning Netflix series that redefined how games can expand into mainstream entertainment. Max Level, in turn, brings on-ground expertise and cultural fluency in India’s rapidly evolving interactive entertainment space.

The win follows a competitive multi-agency pitch process that saw Max Level selected from among several top PR agencies. The decision was based on Max Level’s deep understanding of the gaming and esports audience, its creative-first approach, and its proven ability to drive conversation and cultural relevance.

Siddharth Nayyar, Co-founder and Chief Executive Officer at Max Level, said, “Winning the PR mandate for Riot Games is a defining moment for us. Riot has not only shaped the modern multiplayer era but also built global communities around player-first values. We’re thrilled to help expand that legacy in India and South Asia, a region that’s growing and evolving at a breakneck pace.”

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Max Level’s mandate includes ongoing campaign support for key products and IPs, regional amplification of Riot’s global esports events, as well as strategic counsel on community engagement and creator collaborations. The agency’s track record with brands like NODWIN Gaming, SuperGaming, CyberPowerPC India, KRAFTON, ESL FACEIT Group among others makes it uniquely positioned to drive culturally relevant PR in gaming and esports.

According to the Lumikai State of India Gaming Report 2024, India’s gaming market reached $3.1 billion in FY23, with projections to hit $7.5 billion by FY28, fueled by a base of over 568 million gamers, nearly half of whom are paying users. The report also highlights how India is now the largest consumer of mobile games globally, creating an immense opportunity for publishers like Riot to scale their reach and community.

The post Max Level Wins PR Mandate for Riot Games in India and South Asia appeared first on European Gaming Industry News.

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EGT Digital’s innovative developments to captivate visitors at SiGMA Asia 2025

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The next highly anticipated gaming event on EGT Digital’s calendar is SiGMA Asia, which will be held on June 3rd and 4th in Manila. Together with EGT, the iGaming provider will welcome visitors at booth 1113 to reveal its impressive selection of innovations and bestsellers.

The guests will be able to try out EGT Digital’s wide range of over 140 casino games spanning a variety of themes, as well as further increase their chances of winning with the Bell Link, Clover Chance, High Cash, and Single Progressive jackpots. The 4-level multi-denomination Gods & Kings Link will be presented for the first time locally. It received positive feedback after its recent official debut and is expected to get a warm acceptance also from Asian operators and players. Currently including 3 games: Ape of Luck, Glorious Alexander, and Rise of Ra, with more to join in the coming months, it will offer the show attendees numerous bonuses and a lot of fun.

EGT Digital will also demonstrate X-Nave, its in-house developed “all-in-one” betting platform, providing all the tools and features needed for building and maintaining a successful online business or for improving current performance. X-Nave includes 4 main modules: Sport Product, Gaming Aggregator, CRM Engine, and Payment Gateway. Depending on the operators’ needs, each of them can be used as part of the complete solution or independently, as they can integrate with developments from third-party providers.

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“EGT Digital’s products have enormous potential for the local markets, and SIGMA Asia provides us with a great opportunity to showcase them to many potential future clients in the region,” said Mariana Manchina, Director of EGT Philippines. “In addition, we are also looking forward to the prestigious SiGMA Asia Awards, where our company is shortlisted in the Best Sportsbook Provider 2025 and Best Platform 2025 categories.”

The post EGT Digital’s innovative developments to captivate visitors at SiGMA Asia 2025 appeared first on European Gaming Industry News.

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EGT’s Asian-themed products to make a splash at SiGMA Asia 2025

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EGT is pleased to announce that it will participate in this year’s edition of SiGMA Asia, which will take place on 03 and 04 June in Manila. “We have prepared a fascinating selection of products developed specifically for the Asian markets, so don’t miss the chance to stop by our booth 1113 and learn more about it!,” said Mariana Manchina, Director of EGT Philippines.

Among the main highlights will be the 4-level progressive Zhao Cai Shuang Yu jackpot, which will be presented to the local gaming audience for the first time. Housed in the popular slot cabinet G 50 J1 Up, it will dive visitors into the world of its 2 games Prosperity Strike and Rising Coins, enabling them to collect special symbols and win at any bet level, with higher stakes increasing the likelihood of hitting the highest Grand level.

Sheng Sheng Bu Xi and Cai Fu Tian Jiang, which have already been successfully installed in various gaming venues across different countries, will also be on display. They will invite the guests to embark on captivating adventures that will reward them with riches and lots of fun. Numerous attractive bonus features will add even more thrill to the game, providing additional winning opportunities.

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The top-performing G 50 C Up and G 50 J2 Up cabinets and the vast diversity of the General Series multigames will complement EGT’s slot display.

The company will present its ETG developments as well. The attendees will be able to try out the GS 32 T and S 32 T terminals, which feature frameless displays for crystal-clear visuals, numerous ergonomic functionalities, and enormous flexibility, allowing them to participate in endless configurations. The G RSA, EGT’s compact Standalone Automatic Roulette center, will also demonstrate its seamless connectivity to all the company’s play stations. The option to add an American roulette wheel further enriches the gaming choice and guarantees an engaging player experience.

EGT Digital will also showcase its extensive portfolio of iGaming solutions, featuring instant and casino games, jackpot products, as well as the in-house developed “all-in-one” betting platform X-Nave, which comprises four main modules. All this provides operators with a complete solution for building and maintaining a successful online business.

Ms. Manchina concluded: “SIGMA Asia is one of the most important gaming events in the region and I am glad that we will take part in it once again. Our participation in the previous 2 editions was very fruitful, having brought us many valuable new contacts and the opportunity to present our high-potential products to the key players in the local markets. I believe that our performance in 2025 will be the same, and it may even be better. This year, we are even more excited because EGT is a finalist in the SiGMA Asia Awards, where we will compete for the accolade in the Best Land-based Game Feature category.”

The post EGT’s Asian-themed products to make a splash at SiGMA Asia 2025 appeared first on European Gaming Industry News.

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