Asia
NODWIN Gaming announces strategic multi-year partnership with Insider.in as official ticketing partner for key IPs
NODWIN Gaming, a leader in new age youth entertainment, gaming and esports has entered into a multi-year strategic partnership with Insider.in, India’s leading ticketing and events platforms. This partnership marks a significant milestone as Insider.in becomes the official ticketing partner in India for NODWIN Gaming’s key IPs, including DreamHack, NH7 Weekender, and Comic Con India. Over the last few years, Insider.in has been dedicated to offering a diverse range of live and online entertainment experiences to fans across the country.
NODWIN Gaming’s long-standing relationship with Insider.in across various events has laid a strong foundation for this strategic partnership. With Insider.in’s seamless ticketing solutions, NODWIN Gaming will ensure fast and easy access to the best live entertainment experiences for its audiences. Furthermore, Insider.in will start playing a crucial role in facilitating long-term synergistic brand partnerships for NODWIN Gaming’s IPs.
Insider.in has successfully managed to establish its unique presence across 300+ cities by ticketing, marketing and curating differentiated consumer experiences. The platform has become synonymous with urban culture by hosting experiences across music, comedy, sports, theatre among other genres of entertainment. This synergy aligns perfectly with NODWIN Gaming’s vision of creating unparalleled entertainment experiences across markets, allowing events to tap into a broader audience base.
Insider.in is a brand of Wasteland Entertainment that was acquired by Zomato (NSE: ZOMATO) from Paytm (NSE: PAYTM). The transaction was completed on 28 August 2024 as per exchange filings.
NODWIN Gaming’s diverse portfolio of IPs spanning esports, music, pop-culture, gaming, cosplay and more, NODWIN Gaming is revolutionising the youth entertainment landscape in India, creating immersive experiences that resonate deeply with today’s young audiences.
Among its flagship events are DreamHack India, the nation’s biggest gaming festival, Comic Con India, the premier destination for all things pop-culture and NH7 Weekender, one of the country’s largest music festivals, all of which attract significant audiences nationwide. The partnership with Insider.in will further bolster the prominence of these events, providing a smoother ticketing experience and increased accessibility for audiences.
Sharing his thoughts on the partnership, Akshat Rathee, Co-founder and MD, NODWIN Gaming said, “We are delighted to team up with Insider.in as our official ticketing partner across 3 of our iconic IPs. Our past collaborations have always been exceptional and this partnership is a natural progression in our shared vision for excellence. NODWIN Gaming is committed to becoming the premier destination for youth entertainment with our exclusive IPs, and this partnership is a significant step toward that goal. Insider.in’s expertise and commitment to delivering exceptional experiences aligns perfectly with our mission to enhance audience experiences for Comic Con India, NH7 Weekender and DreamHack India. Together, we look forward to creating iconic memories and delightful experiences for everyone.”
Insider.in is India’s prominent experience provider and fun enabler, offering tickets to a diverse range of events including live sports events, music festivals and concerts, standup comedy and open mic shows, food and shopping festivals, theatre, workshops and more. This partnership with NODWIN Gaming is a testament to their continued dedication to elevating the live event landscape in India and building a community of not just ticket buyers, but also fans.
Speaking about this strategic collaboration, Varun Khare, Insider.in mentioned, “We are thrilled to announce this multi-year ticketing partnership with Nodwin Gaming for their iconic IPs like NH7 Weekender, Dreamhack and the globally renowned Comic Con editions. Our longstanding partnership has been a testament to our shared commitment to excellence in live entertainment that focuses on providing unmatched entertainment to fans across the country. With tremendous fan support for all of these IPs, we are excited to elevate consumer experiences and set new benchmarks in the industry.”
According to FICCI-EY’s report, the organised live events segment in India grew 20% in 2023, reaching INR 88 billion and is projected to grow at a CAGR of 18% to reach INR 143 billion by 2026. The report also highlights that the rise of online ticketing platforms has made it easier for consumers to discover, purchase, and attend events and has aided in event marketing to create increased awareness.
The partnership between NODWIN Gaming and Insider.in marks a new chapter in the evolution of India’s entertainment landscape in transforming fan engagement and paves the way for a new era of entertainment experiences at some of the country’s most popular culture events.
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Asia
Nazara Technologies raises INR 900 Crores and increases stake in Absolute Sports (Sportskeeda) to 91%
Nazara Technologies Limited (BSE: 543280 NSE: NAZARA), India’s leading diversified gaming and sports media company, today announced its largest fund raise to boost its growth trajectory. The company’s board has approved a preferential equity issue to raise INR 900 crores, subject to shareholder and regulatory approvals. This capital infusion will fuel strategic acquisitions, fund business expansion, and enhance the company’s ability to seize new growth opportunities.
The preferential equity issue amounting to INR 900 crores will be placed with marquee investors such as SBI Mutual Fund, Junomoneta Finsol (an associate of Plutus Wealth), Think Investments, Discovery Investments, Mithun and Siddharth Sacheti, Cohesion Investments, Chartered Finance and Leasing, Ratnabali Investments and Aamara Capital, further strengthening Nazara’s financial foundation for long-term expansion. These shares will be subject to SEBI regulations and lock-in requirements as per Chapter V of the SEBI (Issue of Capital and Disclosure Requirements) Regulations 2018.
In a parallel development, Nazara also acquired an additional 19.35% stake in Absolute Sports Pvt. Ltd., the parent company of Sportskeeda, for INR 145.5 crores, with 50% of the consideration paid in cash and the remaining amount in stock. With this, Nazara now holds a 91% ownership stake in Absolute Sports, solidifying its leadership position in the sports media domain.
Sportskeeda, Absolute Sports’ flagship brand, reaches millions of sports fans globally each month, with significant traction in India and the U.S., where it ranks among the top sports platforms. In addition, Absolute Sports has recently expanded by acquiring Pro Football Network (PFN), SoapCentral, and Deltia’s Gaming, further diversifying its sports and entertainment portfolio.
Nitish Mittersain, CEO & Jt MD of Nazara Technologies Limited remarked “Nazara has demonstrated its ability to attract top-tier investors who believe in our long-term vision of establishing India’s first globally respected gaming powerhouse. This INR 900 crores fundraise will be instrumental in accelerating our growth across key segments. Additionally, increasing our stake to 91% in Absolute Sports (Sportskeeda) reinforces our leadership in the sports media landscape. The growth of Absolute Sports, from its early days as a startup to becoming a global media player, underscores our commitment to supporting innovative teams that consistently deliver transformational growth.
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Asia
KGeN launches India’s first VALORANT virtual training academy ‘LIFT//OFF’
KGeN, a community led gaming platform and Riot Games have partnered for the launch of LIFT//OFF, a community-led & data-driven online training academy to forge the next set of professional VALORANT athletes. This program will allow everyday gamers to make a mark, whether it is through their in-game achievements or showing off their skills at a global stage.
The program sets a new standard as a community-driven program by strategically selecting gaming content creators as ‘creators’ and seasoned competitive gamers as ‘trainers’, from the VALORANT community to lead this training academy. They will select 20 creators from a pool of applicants, these creators will then form their own teams from within their communities. Each creator will either select 5 players for their team or play alongside 4 players, forming a total of 60 to 80 players. Additionally, 20 trainers will be selected, with each assigned to one of the 20 creator-led teams.
A gamer’s in-game VALORANT performance, including stats like hours played, win rates, successful kills, headshot percentage, and KDR, combined with their social standing in the community, such as tournament wins, content creation skills, and positive feedback, will be the foundation for selecting the first group of Trainers, Creators, and esports recruits for LIFT//OFF.
LIFT//OFF will offer all participants a first of its kind opportunity to connect with the global esports community. Top-performing teams will have the chance to showcase their skills in official VALORANT tournaments. Additionally, creators and trainers will receive official VALORANT merchandise, highlighting their involvement in shaping this program and contributing to the growth of the esports community in India. The program will include a mentor cohort which will captivate and engage a diverse audience.
The program aims to not only elevate the skills of esports recruits but also cultivate the next generation of esports idols. The program’s teachings extend beyond in-game strategies to encompass the broader aspects of life as an esports professional. By mentoring participants in every facet of the player’s social persona, KGeN seeks to use data to build the reputation and “gamer cred” of everyone involved, ensuring they are well-rounded individuals ready for the spotlight. Data-driven insights will be used to tailor tutorials and challenges, helping each participant address specific areas where they need help.
LIFT//OFF Roadmap
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Launch (Sep 18) – Applications for Creators, Trainers & Recruits go live.
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Last Date to Apply (Oct 10) – Last date for Creators, Trainers & Recruits to apply.
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Weekly & Daily Challenges Leaderboard (Nov 4 – 26) – In this period, players can take part in-game challenges to test their learning and also win rewards from the leaderboard.
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Finale (Nov 30 – Dec 3) – LIFT//OFF will feature a final tournament, to assess the learnings of the Recruits and the teaching effectiveness of Trainers.
How To Apply?
To join the LIFT//OFF program, select the role that best suits you and fill out the required details in the application form. A KGeN representative will reach out to you shortly to guide you through the next steps.
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Asia
Malaysia’s PAS Vows to Shut Genting Casino if Party Wins in Pahang State
An Islamic party said it was prepared to shut down Malaysia’s only casino if it wins control of the state where it is located, as the group looks to build its influence in the Southeast Asian nation.
A senior official from Parti Islam Se-Malaysia said if voters in central Pahang state – home to Genting Bhd.’s casino – wanted gambling to end, they should choose the Islamic party. The party is tapping into concerns by the country’s Muslim majority over gambling, which is forbidden in the Koran.
PAS has been growing its influence since the 2022 elections made it the biggest party in federal parliament. It already controls four of Malaysia’s 13 states and is looking to capture Pahang in the next national election that must be held by early 2028.
“Gambling is harmful, so we have to close it. But it must be in accordance with the laws and constitution,” Andansura Rabu, PAS’ deputy commissioner for Pahang, said at the party’s annual gathering.
The federal government decides on casino and gaming permits in Malaysia and gaming is one of the most regulated sectors in the country.
Genting’s casino contributed as much as US$1.16 billion annually to government coffers before the pandemic, according to a report by UOB Kay Hian, a Singapore-based brokerage. When PAS emerged as the biggest party after the 2022 elections, Genting shares slid but recovered as Anwar formed a unity government made up of liberals, a Chinese-dominant party and regional groups.
Still, the growing influence of the Islamic party in national politics has pushed Anwar to turn more conservative to burnish his credentials with voters. Last year his government cancelled a concert after two members of a British band The 1975 shared a same-sex kiss on stage, and banned Swatch watches that showcase Pride colours.
At the annual gathering held last weekend in Pahang, PAS has ruled out working with Anwar’s coalition and pledged to champion Islamic issues. Banning alcohol and gambling in Malaysia would be key, the party has said.
“Anything that can harm society, we must together support its destruction. This isn’t a matter of religion, it’s a social issue,” Andasura said.
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