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Swintt secures new partnership with Superbet



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Sought-after software provider teams up with leading online casino and sports betting brand to expand its presence in global markets

Swintt, the EGR award-winning software provider famed for its immersive slots and signature bonus features, has announced it has reached an agreement with popular online casino brand, Superbet, to bring its full catalogue of releases to players within global markets.

As a result of the deal, not only will Superbet customers have access to Swintt’s much-loved collection of Premium games and Select slots, but also titles in the new Elysium Studios – Driven by Swintt range, which debuted following the company’s acquisition of the studio earlier this year.


While the first title in this exciting new line-up – Tipsy Charms – has already launched to record-breaking effect, of particular appeal to players at Superbet will be the recently released game, Law of Gilgamesh, which is undoubtedly one the studio’s most ambitious projects to date.

Featuring cluster pays and an engaging cascading reels mechanic which can lead to multiple wins on every game round, Law of Gilgamesh is a new state-of-the-art slot adventure based on the exploits of the legendary Sumerian king that also boasts a plethora of engaging bonus rounds.

For starters, players will be able to take advantage of three base-game modifiers in which Gilgamesh, the warrior Enkidu and the goddess Isthar unleash their powers on the reels, and they can also collect scatters to activate free spins or climb to massive multipliers in the Tower Bonus.

As such the game promises to be a hugely popular addition to Superbet’s slot line-up, but with more than 120 other top Swintt titles now also available, there’ll certainly be something for everyone as this latest collaboration further raises the profile of the provider.

Lars Kollind, Head of Business Development at Swintt, said: “Having a strong online presence is obviously hugely important to Swintt – and teaming up with a big brand like Superbet will certainly help us achieve this ambition.


“On the back of this collaboration, not only will Superbet customers gain access to our stunning catalogue of SwinttPremium and SwinttSelect slots, but they can also look forward to exciting releases from Elysium Studios such as Law of Gilgamesh.

Nicholas Yu, Head of Commercial at Superbet, said: “At Superbet we’ve always prided ourselves on providing the best of the best when it comes to online casino entertainment and being able to add Swintt’s full catalogue of titles to our line-up will definitely ensure our players aren’t left wanting.

“Offering classically-themed Premium games and state-of-the-art Select slots, the provider has something for everyone and we’re especially excited to see how new releases from the Elysium Studios – Driven by Swintt range like Law of Gilgamesh are received by the Superbet community.”

The post Swintt secures new partnership with Superbet appeared first on European Gaming Industry News.


Central Europe

SYNOT Successfully Entered the Swiss Market with Casino Products



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SYNOT, a leading provider of gaming systems and casino equipment, has entered the Swiss market with the installation of its products at Casino Admiral Mendrisio.

The first installation included a set of Eclipse FL-32 cabinets with the latest version of the Firebird Red gaming system. This version offers a range of original games including 6 Hold & Respin titles and over 40 classic games. Shortly after the successful first installation, the company also launched Firebird slots at the St. Gallen Casino.

“The Swiss market is one of the most lucrative casino markets in Europe and therefore we consider this launch a great success. The market is highly regulated and competitive. In addition, operating gaming equipment in this country requires GLI-11 certification, including the appropriate certification transfer for the Swiss market. Of course, our company meets all these requirements,” Miroslav Valenta Jr., Sales Director of the SYNOT Group, said.


SYNOT already operates online slots in the Swiss market in cooperation with several operators. Now these popular games will also be available in land-based casinos, specifically in the Firebird Red gaming system. With this step, SYNOT continues its omni-channel strategy, which includes both online and land-based sectors.

“We have high ambitions. Our goal is to gradually bring our products to all casinos in Switzerland. We are seeing an active interest in our products, which we are very pleased about. We also have strong support from our distributor. We are cooperating with our exclusive distributor for Germany and Switzerland – the company E-Systems,” added Miroslav Valenta Jr.

“After many positive feedbacks from German casinos throughout the past years, it soon became our combined goal to also enter the competitive Swiss market, which we have successfully achieved now! Many thanks go to our long-term partner Casinò Admiral Mendrisio, who acted quickly and therefore was able to celebrate the debut of SYNOT’s great cabinets & games in all of Switzerland. We’re looking forward to many more launches in other Swiss casinos in the near future and we’re confident that SYNOT will become an inherent part of the Swiss market product mix,” Thomas Steuer, Sales Director of E-Systems, said.

The post SYNOT Successfully Entered the Swiss Market with Casino Products appeared first on European Gaming Industry News.

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CSA Appoints IMG ARENA as Official Data Supplier and Betting Live Streaming Partner



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Cricket South Africa (CSA) announced IMG ARENA, OpenBet’s sports data and streaming products arm, as its exclusive official Cricket South Africa Data Supplier and Betting Live Streaming Partner.

IMG ARENA, in partnership with CricViz, will collect detailed data, both live and in-venue, for CSA’s domestic and international matches spanning a wide array of competitions, from bilateral series to domestic leagues.

Data for international matches will be gathered across Men’s and Women’s Test, ODI, and T20I formats, while domestic matches will see data collection for Men’s 4-day, 50 Over and T20, as well as the Women’s 50 Over and T20 formats. The data will then be distributed by IMG ARENA to more than 460 regulated sportsbook operators worldwide. IMG ARENA will also distribute live streams of CSA matches to the global betting industry.


Mark Wrigley, Vice President & Head of Rights at IMG ARENA, said: “IMG ARENA is serving fans and sportsbook operators across a wide breadth of sports and markets around the world. Alongside CricViz, we’re excited to partner with Cricket South Africa to bring fans the ultimate sportsbook experience incorporating reliable, informed data and live streaming.”

CSA Chief Executive Officer, Pholetsi Moseki, said: “Our partnership with IMG ARENA is poised to revolutionise the way detailed data is collected, both live and in-venue. This collaborative endeavour will introduce South African cricket to a fresh betting audience, and we are extremely excited about this opportunity. We are collectively shaping the future of sports data collection and broadcasting, setting new standards of excellence in the industry.”

The deal further diversifies IMG ARENA’s portfolio of data and streaming rights, adding CSA to its breadth of sports properties including soccer, tennis, golf, basketball, mixed martial arts and more.

The post CSA Appoints IMG ARENA as Official Data Supplier and Betting Live Streaming Partner appeared first on European Gaming Industry News.

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Betsson, the leading global betting operator, proudly announces the addition of legendary former Colombian goalkeeper René Higuita as its new brand ambassador. Higuita, renowned worldwide for his iconic “scorpion kick” save against England in 1995, will further strengthen Betsson’s presence in Latin America.

Andrea Rossi, Betsson’s Commercial Director for Latin America, commented: “We are proud to collaborate with a football legend like René Higuita, who embodies our passion for football and entertainment. This partnership reinforces our commitment to the Colombian market and strengthens our leading position in Latin America.”

Higuita, an idol in Colombia and considered to be one of the greatest goalkeepers in South American football history, said “This alliance began as a bold idea and has now become a reality. I’m proud to join Betsson to make a difference and bring the passion of football closer to the fans.”

Throughout his career, Higuita has been celebrated for his unique blend of professionalism and showmanship. He played a pivotal role in Colombia’s return to the World Cup in the 1990s after a 28-year absence. His accolades include two Colombian league titles (1991 and 1994), a Copa Libertadores (1989), and two Inter-American Cups (1990 and 1997), all with Atlético Nacional. Notably, his performance in the 1995 Copa Libertadores semi-finals has been described as “the most spectacular performance by a goalkeeper in the competition’s history ” by the book Unusual Copa Libertadores Stories.


In addition to being one of the best goalkeepers, Higuita is recognised as one of the best goalkeepers-attackers in the world, having scored 43 official goals, placing him fifth worldwide. In 2004, IFFHS ranked him as the eighth best South American goalkeeper of the 20th century, while El País named him the third best player in America in 1989 and 1990. His particular style of play even led FIFA to introduce the so-called “Higuita Law” in 1990, defining the role of the attacking goalkeeper.

Betsson has recently made significant strides in the region, becoming the sponsor of three of Latin America’s most renowned clubs: Boca Juniors and Racing Club in Argentina, and Atlético Nacional in Colombia. Additionally, Betsson Sport has sponsored the Italian Serie A champions and last year’s Champions League finalists, Inter Milan.

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