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Scientific Games Off to Epic Start With Launch of First GAME OF THRONES Lottery Scratch-off Game in the U.S.

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Colorado Lottery Winners Will Be Lucky Participants in THE SEVEN KINGDOMS EXPERIENCE Set to Take Place in Napa.

Scientific Games’ newest multi-state branded GAME OF THRONES Linked Games, developed in partnership with Warner Bros. Discovery Global Themed Entertainment, has kicked off successfully with GAME OF THRONES branded instant scratch, Fast Play and iLottery games offering players the chance to win prizes instantly, plus an opportunity to win an experiential prize package, THE SEVEN KINGDOMS EXPERIENCE.

Inspired by one of the most-watched HBO television series of all time and set to captivate the GAME OF THRONES fandom, THE SEVEN KINGDOMS EXPERIENCE event will take place in a medieval-style castle winery in Napa Valley, California in 2025. Trip winners will be divided into seven “Houses”, such as House Targaryen, House Stark and House Lannister.

The event will include multiple rounds of brand-immersive games, giving trip winners a second chance to win their share of up to $7 million. The trip winners will get to cheer on their own “Champion” in a live jousting tournament, and one “Ruler” will be chosen from each house to play for prize money split amongst every member of the house.

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The Colorado Lottery is the first U.S. lottery to launch a GAME OF THRONES-themed lottery Linked Game to give players in the state an opportunity to win the once-in-a-lifetime experience. The game achieved the highest first-week index of any of the Lottery’s $10 games launched in fiscal year 2024. It continues to lead, with four-week sales surpassing all other Colorado Lottery $10 games in fiscal year 2024 and most games in other price points, placing third behind a $20 and $50 game. THE SEVEN KINGDOMS EXPERIENCE has limited availability remaining for North American lottery participation, with most of the current trip winner spots filled.

Tom Seaver, Director of the Colorado Lottery, said, “Our players are very excited to play the GAME OF THRONES scratch game. It’s been a great addition to our game lineup, and as the sales numbers show, it is performing really well for us.”

According to Scientific Games research, the GAME OF THRONES brand resonates especially well with younger adult players.

Tina Hoover, V.P. of Licensing for Scientific Games, said, “Our teams are continually innovating to make every lottery winners’ event unique and exciting. We worked with Warner Bros. Discovery Global Themed Entertainment to create an immersive GAME OF THRONES-themed winners experience and to deliver a top-notch winners’ event that we’ve refined over the past 17 years doing prize trips for more than 5,000 lottery players. Based on the response we have received and participation so far for THE SEVEN KINGDOMS EXPERIENCE, we are looking into a potential second trip opportunity.”

Scientific Games pioneered the lottery Linked Games concept in 2007 and games produced by the company offering the opportunity to win experiential prizes themed to brands like DEAL OR NO DEAL, MONOPOLY, THE PRICE IS RIGHT and WILLY WONKA represent more than USD$4.6 billion in retail sales to date.

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With a portfolio representing more than 100 licensed brands, Scientific Games provides retail and digital games, technology, analytics and services to 150 lotteries in 50 countries worldwide.

 

 

Gambling in the USA

Jackpot.com Inducted as Associate Member in North American Association of State and Provincial Lotteries (NASPL)

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Online lottery courier welcomed by the industry-leading group.

Leading online lottery courier, Jackpot.com, announced today that it has received approval to join NASPL as an Associate Member organization. NASPL represents 53 lottery organizations across North America, advocating on matters of general lottery policy and leveraging collaboration, communication, education, and information for the advancement of the industry. Jackpot.com is excited to join this dynamic community, bringing years of knowledge and experience to help impact and support its ongoing growth.

“It is an absolute honor to be joining the NASPL community,” said Akshay Khanna, CEO and Co-Founder of Jackpot.com. “As Jackpot.com continues to grow and expand its presence in additional member states, we could not be more excited to collaborate with regulators and other NASPL members to help sustain future opportunities for contributing to worthy causes and the drive towards responsible gaming.”

Since its inception, Jackpot.com has made responsible gaming a focal point in their operations and is the only lottery courier service to launch with iCap certification from the National Council on Problem Gambling. The company has set a new standard for responsible gaming and has significantly invested in integrating gaming protections that include allowing customers to set spend limits, setting default limits on daily deposits, providing access to local and national responsible gambling resources, self-exclusion, self-suspension and automated notifications that offer help should problematic behavior be detected.

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“NASPL is pleased to have Jackpot.com as an associate member; and look forward to working with them throughout the year and beyond”, said Jake Coy, Director of Partner Relations at NASPL.

Jackpot.com currently operates in Massachusetts, Arkansas, New York, Ohio and Texas, and has received investments from major investors in sports, entertainment, and gaming, such as Dallas Cowboys, New York Yankees, San Francisco 49ers, the Tisch family (co-owners of the New York Giants), the Haslam Sports Group (owners of the Cleveland Browns and Columbus Crew), Kraft Sports & Entertainment (owners of the New England Patriots), Michael Rubin (founder of Fanatics), and NBA stars James Harden and Joel Embiid.

For more information, please visit Jackpot.com.

 

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Europe’s Largest Lottery Remains the Responsibility of WestLotto

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The largest lottery in Europe remains the responsibility of WestLotto. At the general meeting of the 19 Eurojackpot countries, the state lottery company of North Rhine-Westphalia in Bled, Slovenia, was confirmed in its administrative leadership role for another three years. In addition, WestLotto managing director Andreas Kötter was once again elected as chairman of the world’s most successful lottery launch in recent years.

“The Eurojackpot is a European success story. We are proud to be significantly involved and to be able to continue our work,” said Andreas Kötter.

Since the first Eurojackpot draw in 2012, the threads for the Eurojackpot have come together at WestLotto. At the company headquarters in Münster, the tips from all participating countries are recorded and the winnings and odds are evaluated. In Bled, the total of 34 state-licensed lottery companies confirmed WestLotto’s outstanding leadership role so far in the gaming offering, which reaches around 325 million people in Europe.

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After starting with state-licensed lottery companies from seven countries, the Eurojackpot cooperation has now grown to 19 nations. Most recently, the Greek company OPAP joined the merger in March. Germany is involved with all 16 federal state companies from the German Lotto and Toto Block (DLTB). The draws are carried out every Tuesday and Friday. According to the formula 5 out of 50 and the Euro numbers 2 out of 12, a jackpot of between 10 and 120 million euros is played.

The post Europe’s Largest Lottery Remains the Responsibility of WestLotto appeared first on European Gaming Industry News.

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Blockchain

Metalottery Launches Blockchain Lottery Revolution: Zero Fees, Instant Wins and Life-Changing Jackpots in Crypto

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A brand-new online lottery portal built on blockchain technology is shaking things up in the world of chance. Metalottery, the first-ever decentralised blockchain lottery platform, officially launched, introducing a new era of transparent, thrilling and rewarding lottery gaming. By combining cutting-edge blockchain technology with the excitement of lotteries, Metalottery offers players unprecedented fairness, security and the potential to win life-changing prizes.

“Metalottery is not just another lottery; it’s a paradigm shift. We’re giving power back to the players by offering a transparent, secure, and exciting lottery experience that’s built for the web3 age,” Dioni Bouropoulos, COO of Poollotto Finance, said.

Unlike traditional lotteries, Metalottery uses Chainlink’s Verifiable Random Function (VRF) to ensure provably fair and unbiased results for every draw. And with new lottery rounds starting every 8 hours, players can enjoy the thrill of winning more often than ever before.

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At the heart of Metalottery is the PLT token, the fuel of the platform’s ecosystem that players can use to purchase tickets. Metalottery makes purchasing Pool Lottery Token (PLT) available and straightforward on their website. Players can also spin the “Wheel of Fortune” for additional rewards as well as participate in a growing community of lottery enthusiasts on Telegram and Discord.

Bouropoulos added: “Our platform is designed to be inclusive and accessible to a global audience. By combining innovative technology with a user-friendly interface, we empower players to take control of their lottery journey. We are charging no fees for participation and all proceeds from tickets go towards the jackpot. Our goal is to build the biggest lottery community in the world.”

The post Metalottery Launches Blockchain Lottery Revolution: Zero Fees, Instant Wins and Life-Changing Jackpots in Crypto appeared first on European Gaming Industry News.

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