Press Releases
Betby unveils new esports odds update for Europe’s top-flight football tournament
Betby, a premier sportsbook supplier known for its innovative solutions and comprehensive esports content rolled out an important odds update within its Betby.Games esports feed aimed at elevating player engagement within its esoccer offering. Coinciding with the 2023/2024 season of Europe’s continental top-flight tournament, this update will feature real-sport championship draws for the quarterfinal stage matchups: Arsenal vs. Bayern Munich; Real Madrid vs. Manchester City; Atlético Madrid vs. Dortmund; and PSG vs. Barcelona.
Subsequent odds updates will also be rolled out for all following competition stages.
The Betby.Games esports odds feed ensures round-the-clock content complimentary with streaming, allowing bookmakers to bolster their traditional esports content portfolio and address any gaps in the content calendar. The continuous update of the odds feed also provides players with fresh and relevant content allowing keeping their engagement alive well beyond the convenient 90-minute mark of traditional real-time sports.
Krill Nekrasov, Head of Betby.Games noted: “We keep a close watch on all major tournament stage updates and adjust our esports feeds accordingly, ensuring that the Betby.Games offer remains concurrent with the ongoing European tournament activities. This strategic alignment ensures that betting enthusiasts are always at the heart of the action, enjoying a rapid matchplay betting experience.
Understanding the importance of esports as a strong cross-selling tool, Betby.Games’ latest update addresses the need for continuous content in the face of the sporadic nature of live sports events.”
The post Betby unveils new esports odds update for Europe’s top-flight football tournament appeared first on European Gaming Industry News.
FairPlay Sports Media, the global sports media network fuelled by data and powered by fans, has launched in the Brazilian market with a localized version of its renowned odds comparison brand oddschecker.
Following ongoing success in the LATAM region, where the brand ranks as a top three traffic driver for sportsbooks in Mexico, Chile, Colombia, and Peru, Brazilian sports bettors will now be able to access localized, real-time odds grids at oddschecker.com/br, repurposed with market-specific APIs to ensure a seamless odds comparison experience.
The decision to launch in Brazil follows the recent regulation of sports betting, with FairPlay’s business and product strategy best-suited to legal markets where consumers are protected and sportsbooks operate in-line with generally agreed best practices.
FairPlay and its oddschecker brand have invested heavily in the region as of late, and this new launch also sees a number of new hires on the ground in Brazil to best operationalize the brand to become local sports betting experts, as well as delivering more effective operator partnerships.
Stuart Simms, Group CEO at FairPlay Sports Media, said: “The Brazil market has huge potential, arguably similar to the US in its scale, and this is an ideal time to service the sports mad fans of the country with a quality, fully localised odds comparison service that will empower them with the insight and pricing edge to take on their favoured sportsbooks.
“We are fully behind recent steps to regulate. We want to play by the rules, execute best practices and demonstrate values that we’ve learned from other maturing markets to bring about a better betting ecosystem for all.”
Richard Gale, Chief Revenue Officer at FairPlay Sports Media, said: “The Brazilian market is both challenging and hugely rewarding. With so many local and multi-national operators, our industry leading technology will provide consumers with true comparisons and a fairer betting space. With regulation coming in, now is the time for our brands, global expertise and multi-national media partnerships to properly enter the market.”
Oddschecker’s Brazilian site will offer sports bettors the same, market-leading experience that users receive in other markets, with an added focus on sports relevant to the country, including soccer and U.S. sports.
Dot Connections, a fast-growing iGaming aggregator, has penned a content distribution partnership with casino game supplier Wazdan to add the studio’s innovative portfolio to its ACE platform.
The agreement will see over 180 games, including latest releases Mighty Wild™: Panther Grand Gold Edition, 30 Coins, and the ever-popular Power of Gods™ series, made available to Dot Connections’ operating partners via a single-API.
Wazdan has been developing leading slot titles for more than 14 years and currently has over 200 cross-platform casino games in its portfolio.
The partnership underlines Dot Connections’ position as a trusted aggregator to top-tier providers globally, including in LatAm where it is quickly establishing a strong foothold.
Cora Chen, COO at Dot Connections, said: “Launching this partnership with Wazdan represents another milestone in our commitment to delivering the very best content to our partners and their players.
“With operators joining us at a rapid rate, we look forward to boosting the exposure of Wazdan’s first-class suite in our key operating markets.”
Andrzej Hyla, Chief Commercial Officer at Wazdan, said: “It brings us great excitement to form this partnership with Dot Connections.
“With their offering already available to over 500 operators, we are really pleased that even more gaming enthusiasts will be able to enjoy our leading game portfolio in Asia, LatAm and beyond.”
The post Dot Connections secures aggregation deal with leading iGaming provider Wazdan appeared first on European Gaming Industry News.
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