Latin America
Salsa Technology’s Expertise Guarantees Secure and Seamless Platform Migrations
Players Account Management (PAM): after all, whose data is it? Such a question inspired the article recently published in the Brazilian iGaming media from Peter Nolte, Salsa Technology founder. Here the executive highlighted the significance of data security. He points out its crucial role is not just in safeguarding user information in accordance with the Brazilian General Data Protection Law (LGPD) but also maintaining an operator’s business capabilities in platform migrations.
Following Salsa Technology’s successful move into Brazil’s regulated market, the company has reported an increase of at least 200% in potential customer interest. These potential partners are exploring the Salsa Omni PAM platform to launch a new operation or to migrate data from an existing one. It is worth noting Salsa Technology is the technology partner for NossaBet, an operator licensed by Lottopar.
In the case of rapidly expanding markets such as Brazil and other Latin American countries, the urgency for new operators to ‘enter the field’ or ‘change the game’ with a robust platform is common. Salsa Technology emphasises the importance of cautiousness, especially when it comes to platform migration. The company passionately advocates a process that is delivered with responsibility and in-depth planning to guarantee quality and integrity of the data.
“More than once, due to negotiations with potential investors who were also PAM owners, we came to consider migrating our platform,” the Chief Operating Officer for Mexican operator BigBola Online, which has been using the Salsa platform since 2016, Etna Rueda, said. “On each of these occasions we have relied on the absolute availability of the Salsa Technology team to assist us with data transfer. It is essential to have peace of mind knowing that our users’ data is stored securely and clarity about the ownership of this information.”
“In addition to ensuring clarity around data ownership, it’s crucial that the infrastructure is correctly sized and the platform guarantees scalability to support company growth,” the Head of Marketing and Sales for Salsa Technology, Eliane Nunes, said. “Salsa Technology also stands apart as whether in the first steps of a new operator or in a new journey of an existing operation our technical team is there side-by-side for the customer.”
The post Salsa Technology’s Expertise Guarantees Secure and Seamless Platform Migrations appeared first on European Gaming Industry News.
FairPlay Sports Media, the global sports media network fuelled by data and powered by fans, has launched in the Brazilian market with a localized version of its renowned odds comparison brand oddschecker.
Following ongoing success in the LATAM region, where the brand ranks as a top three traffic driver for sportsbooks in Mexico, Chile, Colombia, and Peru, Brazilian sports bettors will now be able to access localized, real-time odds grids at oddschecker.com/br, repurposed with market-specific APIs to ensure a seamless odds comparison experience.
The decision to launch in Brazil follows the recent regulation of sports betting, with FairPlay’s business and product strategy best-suited to legal markets where consumers are protected and sportsbooks operate in-line with generally agreed best practices.
FairPlay and its oddschecker brand have invested heavily in the region as of late, and this new launch also sees a number of new hires on the ground in Brazil to best operationalize the brand to become local sports betting experts, as well as delivering more effective operator partnerships.
Stuart Simms, Group CEO at FairPlay Sports Media, said: “The Brazil market has huge potential, arguably similar to the US in its scale, and this is an ideal time to service the sports mad fans of the country with a quality, fully localised odds comparison service that will empower them with the insight and pricing edge to take on their favoured sportsbooks.
“We are fully behind recent steps to regulate. We want to play by the rules, execute best practices and demonstrate values that we’ve learned from other maturing markets to bring about a better betting ecosystem for all.”
Richard Gale, Chief Revenue Officer at FairPlay Sports Media, said: “The Brazilian market is both challenging and hugely rewarding. With so many local and multi-national operators, our industry leading technology will provide consumers with true comparisons and a fairer betting space. With regulation coming in, now is the time for our brands, global expertise and multi-national media partnerships to properly enter the market.”
Oddschecker’s Brazilian site will offer sports bettors the same, market-leading experience that users receive in other markets, with an added focus on sports relevant to the country, including soccer and U.S. sports.
Mancala continues to go from strength to strength in the Brazilian online gaming market, with the announcement of another new partnership. This time the partnership has been created with leading platform provider, XSA Sports. A prominent name across the Brazilian igaming landscape, this new partnership will allow for even more users to play Mancala games in this up-and-coming market.
Mancala Gaming’s CEO Nikita Gorshkov said: “We are delighted to enter a partnership with XSA Sports. Expanding our presence in Brazil is very important for us, and working with XSA Sports means even more people will have access to our games across the region. We look forward to many great things together.”
Bruno Almeida, Business Development Manager of XSA Sports, said: “We are excited about this partnership between XSA Sports and Mancala Games. This collaboration is a significant step for us as it allows us to offer innovative and engaging games to our operators here in Brazil, providing users with a unique and diverse experience.”
CT Interactive has successfully certified 60 of its most popular games, along with the Hot Luck Jackpot, in Peru. This certification aligns with recent legislative updates in the Peruvian market, aimed at enhancing the gaming environment.
In response to these regulatory updates, CT Interactive has proactively certified a diverse range of games to provide Peruvian operators with a wide array of engaging gaming options. The newly certified games cover a broad spectrum of themes and features, ensuring that there is something for every type of player.
The newly certified games are: Hit the Hot, Lord of Luck the Wheel, Wizard Blizzard, 20 Star Party, Celestial Dragon, 40 Mega Slot, Monkey Sevens, 40 Shining Jewels, Shining Treasures, 40 Treasures, Giraffe Wild, 50 Treasures, Rodeo Power, Alaska Wild, Lord of Luck, Amazons Spear, Ramesses the Great, Banana Party, Fortune Pig, Brilliants Hot, The Power of Ramesses, Brilliants on Fire, Treasure Chase, Chilli Fruits, The Oldest Oak, Coffee Magic, Banana Merge, Dancing Dragons, Fortune Pyramid, Duck of Luck, HOT 7’s X 2, Fire Dozen, Magic Crown, Fortune Fish, Pick the Pig, Great Queen Bee, Win Storm, Lucky 3 Penguins, 20 Clovers Hot, Lucky Clover, Full of Luck, Penguin Party, The Great Sevens, Pot’o Luck, Fire Egg, Purple Fruits, The Golden Duck, Purple Hot 2, 40 Fruitata Wins, Pyramid of Gold, Power Storm, Wild Clover, The Big Chilli, Wild Hills, Jester Jack, Big Joker, Lucky Kiwi, Dark woods, 20 Mega Slot and Fluffy Tails.
Each of these games has been meticulously tested and certified to meet the stringent new standards set forth by Peruvian regulators.
The post CT Interactive Certifies 60 Games and Hot Luck Jackpot for Peru appeared first on European Gaming Industry News.
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