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Thunderkick boosts UK presence with Betway partnership

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Independent slots studio Thunderkick is bolstering its position in the UK market after signing a direct deal with Betway, a leading operator in the region.

The agreement sees a selection of the provider’s dynamic, acclaimed titles go live upon the tier one operator’s platform, with players able to enjoy Midas Golden Touch, Pink Elephants 2 and Sword of Khans straight away, followed by several more titles going live imminently.

Thunderkick’s future releases are also set to be integrated into Betway’s collection, with the provider laying out an impressive roadmap full of promising and exciting titles for the year ahead.

Betway is one of the world’s leading online sports betting and gaming brands, operating in a number of jurisdictions globally including Europe, Africa and in the U.S. alongside the UK.

The signing is essential to the provider’s UK strategy, securing an increase in its growth and revenue in the market. It follows recent signings with the likes of Skywind Group, with Thunderkick’s impressive growth trajectory continuing to rise.

Fredrik Ekholm, Head of Sales at Thunderkick, commented: “Betway is one of the most instantly recognisable casinos in the UK market, and we’re extremely excited to be taking our fantastic games live on their platform.

“With a huge player base set to discover our games, and with so many other markets in which Betway operates, we’re confident this will be a successful partnership and pivotal in our growth strategy for the UK market and beyond.”

Anthony Werkman, CEO of Betway, added: “With an innovative and diverse portfolio of outstanding games to its name, we’re thrilled to be welcoming Thunderkick to Betway in the UK.

“We strive to deliver the most enjoyable gaming content on our platforms and adding Thunderkick’s offering to our UK portfolio will no doubt be a hit with our customers.”

George Miller started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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