Gaming Awards
Scandinavian success behind Soft2Bet awards recognition
Betinia‘s strong performance in the key Nordic markets of Sweden and Denmark has been rewarded by a raft of shortlist nominations and awards.
Standing out in the iGaming industry is no easy task, but Soft2Bet has successfully done this with its Betinia brand in Scandinavia.
Betinia is a B2C website that is operated by Soft2Bet in Denmark and Sweden and its success is a demonstration of how suppliers and operators can provide players with a truly differentiated, gamified offering that also generates strong commercial growth.
Its growth was powered by Soft2Bet’s Motivational Engineering Gaming Application (MEGA) gamification features.
These led to:
- +65% increase in average GGR compared to non-gamified brands, with 60% of players participating;
- More than 50% of the Betinia player base engaged with gamification, with 50% of them depositing larger amounts and frequency of deposits at +30%;
- average revenue per user (ARPU) grew by more than 70%.
Industry recognition
These achievements have been recognised by industry peers, with Soft2Bet shortlisted and winning numerous awards in recent months such as ‘Company of the Year’ and ‘Turnkey Supplier of the Year’ at the iGaming Sword Awards.
Commenting on the iGaming Sword Awards, Yoel Zuckerberg, Chief Product Officer at Soft2Bet, said: “Being honored with The iGaming Sword Awards is a testament to the quality of our platform and solutions business. It reflects our commitment to providing top-notch products that are dependable, secure, and perform exceptionally in all situations for our partners. As we persistently pursue excellence, we look forward to our ongoing efforts being acknowledged by our peers throughout 2024”.
Soft2Bet was also shortlisted in the Vixio Global Regulatory Awards, in five categories of the EGR Nordics Awards and for the International Gaming Awards and Casino Guru Awards.
Elisabeth Isaksson, Head of Compliance at Soft2Bet, commented: “The be shortlisted in five categories of the EGR Nordics Awards and for the Vixio Global Regulatory Awards is further proof of Soft2Bet’s achievements in highly competitive and regulated markets. Sweden and Denmark are key European markets and it’s incredibly rewarding to see our commercial and compliance work recognised in this way. As we look forward to 2024, Soft2Bet will continue to develop its business with sustainability and compliance as pillars of its growth.”
Oksana Tyshankova, Chief Marketing Officer at Soft2Bet, added: “The industry awards and shortlist nominations are recognition of the incredible work our teams have done this year. Managing strong commercial growth with new staff onboarding, product updates and delivery and market launches for our partners is one of the hardest balancing acts to achieve in business. It’s a proud moment for Soft2Bet and it makes us even more enthusiastic for the coming months as we look forward to 2024.”
EPIC Global Solutions
EPIC retain SBC’s Player Protection award for a third consecutive year
EPIC Global Solutions have completed a hat-trick of wins at the prestigious SBC Awards North America, having been named as the event’s ‘Player Protection Service Provider of the Year’ for a third year in a row.
The globally-leading specialists in mitigating gambling-related harm were recognised once again at the New York ceremony, at an event that acknowledges excellence across all aspects of the gambling industry across North America.
EPIC provides a range of consultancy, education and training services around recognising signs of problem gambling to a range of sectors across the continent, with a particular focus on working with sports organisations, gambling operators and gambling industry regulators.
The company’s work in conjunction with the NCAA and Entain Foundation US – which has seen over 55,000 student-athletes and staff at more than 200 US college campuses educated on gambling-related harm in the past three years – was highlighted within the nomination for the award, and drew praise from EPIC’s CEO and founder Paul Buck, who explained:
“There are now 38 states where sports gambling is legalised. Gambling is growing, so the level of harm that will come will also grow.
“Recognising player protection at events like this wasn’t happening five or ten years ago, but it’s becoming an increasingly bigger issue and we’re glad to be at the front of that and hope to remain that way for the next five years and beyond.
“We wouldn’t be able to do this without the lived experience facilitators who go out there and tell their stories day in, day out, all around the country in each of the 52 states that we work in.
“I’d also like to make some special mentions to the NCAA, who work with us massively on the front foot on a topic which is becoming bigger and bigger within the student-athlete population, and the Entain Foundation US, who have been there helping to fund programmes like ours for the past few years.”
Lived experience is at the heart of everything that EPIC does, with the lessons taken from the harm experienced earlier in life by around half of its current workforce being the driving force behind the company’s mission and the knowledge that informs the programmes it delivers.
Therefore, Buck is incredibly proud of the team contribution that has once again been recognised via the award at SBC’s showpiece event in the US. He added:
“It’s always nice just to be here and spread our message and meet friends, clients and stakeholders, but to come away and win this award three times on the trot is fantastic.
“It just shows that the level of work we do and the impact that we’re having is growing and growing, year by year, which makes us even more proud to win it. I’m so incredibly proud, not just of the work we do, but of the people who work within EPIC.”
AGSi
AGS Named Rising Star in Casino at SBC Awards North America
The fourth edition of the SBC Awards North America, the leading igaming and sports betting event in North America, was hosted in New York City on May 9. The SBC Awards North America recognizes the achievements of operators, affiliates, and suppliers from all the major disciplines including payments, marketing, platform providers, and data. With 600 guests attending the event, the fourth edition of SBC Awards North America celebrates the companies surviving and thriving in 2024.
Among 29 awards recognized, AGS secured the gold award for “Rising Star in Casino” in the Supplier category.
AGS may have been best known for its work in the land-based casino space, but since 2022 a new approach via AGSi, its interactive arm, has seen the company become one of the fastest-growing iGaming content studios in North America. High-performing titles, including Mega Diamond, consistently see AGSi games rank at the top of independent reports evaluating the top-ranking new games in states including New Jersey, Pennsylvania, Michigan, and West Virginia, as well as the Canadian province of Ontario.
In addition, AGS was awarded silver for “Employer of the Year” in the Operators and Suppliers category.
Best Turnkey Solution 2024
WA.Technology wins Best Turnkey Solution 2024 at SiGMA Americas Awards
WA.Technology, a leading B2B iGaming solutions provider, was recognized for its outstanding contributions to the iGaming industry, securing the award for ‘Best Turnkey Solution 2024’. This recognition highlights the company’s commitment to innovation, excellence, and its impactful presence in the LATAM market.
Tim Scoffham, CEO of WA.Technology, expressed his gratitude and enthusiasm, stating, “The award is a testament to the hard work and dedication of our entire team. Our focus has always been on providing cutting-edge solutions tailored to the needs of our clients and partners. Winning ‘Best Turnkey Solution 2024’ reinforces our position as a leader in the global iGaming sector and motivates us to continue our mission of delivering exceptional service.”
The awards celebrate WA.Technology’s successful expansion and the enhancement of its comprehensive suite of iGaming solutions, including the highly acclaimed WA.Platform, WA.Sports, WA.Casino, WA.Fantasy, WA.Lottery, and WA.Poker verticals, as well as the recently launched WA.Affiliates management solution.
The company also recently won the ‘Best Aggregator Award’ at the 2024 SiGMA Eurasia Awards held on 26 February in Dubai. As WA.Technology continues to forge ahead, the continued recognition serves as milestones in the company’s journey of industry leadership and innovation.
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