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SOFTSWISS Game Aggregator and TaDa Gaming Forge Alliance

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The SOFTSWISS Game Aggregator, an award-winning aggregation platform, continues its strides, now integrating TaDa Gaming’s content. This collaboration not only broadens the array of its offerings but also enhances the online casino experience across its extensive client network.

TaDa Gaming is an experienced game provider offering diverse online content, ranging from video slots and table games to fishing games, cards, bingo, and crash games. Thanks to the recent partnership with SOFTSWISS, an even larger audience can now savour its rich collection tailored for mobile, consoles, and H5 platforms.

This gaming provider, licensed in Curacao, Malta, and Estonia, goes beyond its rich portfolio by accommodating over 50 currencies, including the USDT cryptocurrency. Its multilingual support (12+ languages) and innovative features, like unique mechanics, lucrative jackpots, and engaging tournaments, enhance the overall gaming thrill.

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Through the ‘Best Aggregator’ of 2022 and 2023, TaDa Gaming’s expansive content now reaches a global audience, showcasing SOFTSWISS’ unwavering dedication to meeting evolving client needs. The research from Kantar underscores the significance of a diverse game collection and multiple providers, with 73% of respondents highlighting this as the key attribute for an iGaming supplier.

Gregory Penkov, Head of Sales at SOFTSWISS Game Aggregator, comments on the integration: “We’re excited to announce our partnership with TaDa Gaming, now a part of the SOFTSWISS Game Aggregator. This collaboration helps enrich our gaming content for clients. The dedicated SOFTSWISS team is devoted to delivering exceptional solutions, empowering our partners to explore new business horizons and offering players diverse gaming adventures. Venturing into this partnership is both a challenge and an exhilarating opportunity, yet I have full confidence in SOFTSWISS’ readiness for success.”

“Entering into a partnership with a distinguished company like SOFTSWISS marks a significant milestone for TaDa Gaming as we consistently explore opportunities to expand our product offerings into newly regulated markets. Our unwavering commitment to providing exceptional service to our valued customers remains at the forefront of our mission. The SOFTSWISS Game Aggregator, renowned for its extensive presence across multiple markets, emerges as a strategic ally perfectly suited to our goals. While TaDa Gaming is making a substantial impact in the LatAm market, this collaboration not only strengthens our position in the region but also sets the stage for expansion into diverse markets, both established and emerging,” explained Andy Huang, CEO of TaDa Gaming.

The SOFTSWISS Game Aggregator is a content hub for online gaming and sports betting brands, which was recognised as ‘Best Aggregator Platform of the Year’ (2022 & 2023) according to the EGR B2B Awards, as well as ‘Best Aggregator’ at SiGMA Europe 2023. The Game Aggregator recently announced a cross-product integration with the SOFTSWISS Jackpot Aggregator.

 

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About SOFTSWISS 

SOFTSWISS is an international iGaming company supplying software solutions for managing gambling operations. The expert team, which counts 1,700 employees, is based in Malta, Poland, Georgia, Belarus and Bulgaria.  SOFTSWISS holds a number of gaming licences and provides one-stop-shop iGaming software solutions. The company has a vast product portfolio, including the Online Casino Platform, the Game Aggregator with thousands of casino games, the Affilka affiliate platform, the Sportsbook Platform and the Jackpot Aggregator. In 2013, SOFTSWISS was the first in the world to introduce a Bitcoin-optimised online casino solution.

Africa

BGaming debuts in Africa with Premier Bet

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Popular iGaming content provider BGaming has signed a multi-brand content deal with African licenced operator Premier Bet, marking another major market entry.

Through this new collaboration, BGaming has delivered a selection of its games to Premier Bet’s platform. Titles such as Fruit Million, Wild Cash X9990, Bonanza Billion, Aztec Clusters and Merge Up are all available to the operator’s registered players across several African markets.

Premier Bet dates back to 1997 and currently operates in 17 countries on the continent. It is one of Africa’s biggest betting companies, offering gaming and business opportunities to people across the west, east, centre and south of the continent.

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Africa has always been an epicenter for innovation and resilience, and one industry exemplifying its dynamism in recent years is gambling. This latest market expansion demonstrates BGaming’s exponential global growth and lays the foundations for further success in the thriving region.

Olga Levshina, CCO at BGaming, said: “BGaming continues to penetrate international iGaming markets, with its fresh approach to online casino proving a hit with a wide demographic of players. With this partnership, we have added some of our most appealing titles to Premier Bet’s games line-up as it seeks to expand its player base.”

Karen Hope, Director of Casino at Premier Bet, added: “We are pleased to partner with BGaming to drive this next phase of Premier Bet’s development across several key African markets. The studio’s vibrant games add variety to our casino games collection.”

 

BGaming is a fast-growing iGaming content provider converting gambling into gaming. Thanks to an expert team and a player-driven approach, the studio creates innovative and engaging products featured on reputable platforms and 1,100+ online casinos worldwide. BGaming is the world’s first to support cryptocurrencies and offer Provably Fair games. Today the brand’s portfolio includes 150+ products with HD graphics and a clear user interface for every device. The studio is also known for its brand exclusives created in partnerships with leading operators in the industry.

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The post BGaming debuts in Africa with Premier Bet appeared first on European Gaming Industry News.

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Balkans

Wazdan adds to Croatian presence with SuperSport tie-up

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Wazdan, the gain-focused developer behind some of the world’s most rewarding casino game experiences, has gone live with SuperSport, expanding its foothold in Croatia.

As part of the agreement, an initial tranche of games go live with the operator, including its top-performing hits such as 9 CoinsGrand Gold Edition, 9 Lions, 12 Coins™ and Burning Sun™, with more titles set to be uploaded in batches at a later stage.

Thanks to the new deal, SuperSport’s players can now enjoy the provider’s renowned mechanics including Cash Infinity™, Sticky to Infinity™ and Hold the Jackpot™, which deliver proven results to operators.

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With over 20 years of experience in the betting and gaming industry, SuperSport’s online platform is a market leader in Croatia and is now set to benefit from Wazdan’s pristine titles.

The Balkans have remained a key growth area for Wazdan as it continues to expand across regulated markets worldwide.

Radka Bacheva, Sales and Business Development at Wazdan: “Marking another step in our growth strategy, the Balkans have quickly emerged as one of the most exciting markets in Europe and we are delighted to bring our dynamic titles to SuperSport, a market leader in Croatia.

“Through our engagement-boosting features, we can guarantee an unmatched gaming experience to its players and can’t wait to see how they react.”

Robert Milic, Head of Games at SuperSport said: “Wazdan’s award-winning features and titles add real value to our offering, so we are thrilled to bring an influx of its games to our players.

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“As a market leader in Croatia, it is imperative that our content remains of the highest calibre and genuinely excites players. By forging agreements with providers such as Wazdan, we can achieve this whilst elevating our position in the industry to new heights.”

The post Wazdan adds to Croatian presence with SuperSport tie-up appeared first on European Gaming Industry News.

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Craig Levine

Zenni Optical Announces Partnership with ESL FACEIT Group (EFG)

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Zenni Optical, the world’s leading online eyewear retailer, announced a partnership with ESL FACEIT Group (EFG), the leading esports and video game entertainment company. Designed to integrate eye health education with innovative eyewear solutions for the esports community, the partnership will officially launch at DreamHack festival in Dallas, taking place from May 31 to June 2.

This collaboration will showcase a co-branded collection of lifestyle and competitive eyewear and accessories, highlighting Zenni Optical’s commitment to promoting overall eye health, particularly in addressing issues like eye fatigue and strain. Additionally, the initiative will incorporate essential eye health education across various DreamHack Festivals, in alignment with EFG’s broader mission to foster inclusive gaming worlds and engaged, supported communities.

“DreamHack and ESL represent some of the most community-centric and prestigious competitive events in the world. In their own unique ways, they embody esports for everyone. By partnering with these incredible brands across the gaming and esports spaces, we aim to create engaging experiences that combine eye-health education with innovative eyewear solutions for players and fans at all levels,” said Robb Chiarini, Head of Gaming, Sports, & Events at Zenni Optical.

“We are thrilled to partner with Zenni Optical as the Official Eyewear Partner of DreamHack and ESL. The genuine passion that Zenni has for the esports industry is a refreshing sight to see, and a major driving factor for the decision behind our partnership. Zenni’s ongoing commitment to provide eyewear for everyone mirrors our own drive to create worlds beyond gameplay for gamers everywhere,” Craig Levine, Co-CEO at EFG, said.

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