partnerships
SuperWorld Partners with Tilia to Power its Digital Economy
SuperWorld, the virtual world mapped onto the real world and Tilia, the leading payment platform for digital creator economies, announced a strategic partnership that introduces SuperWorld’s new in-game currency SuperWorldX (SWX), turning on monetization features for its virtual real estate in real world locations and offering a plethora of benefits to SuperWorld users.
SuperWorld is a virtual world in augmented reality (AR), digitally mapped over the surface of the Earth. Plots of SuperWorld land are represented as digital assets corresponding to real-world space. Owners of SuperWorld virtual real estate can activate monetization from ticket sales, digital commerce, e-commerce, advertising and gaming on their virtual real estate properties. Any user in SuperWorld can explore and create AR content, engage in the virtual real estate marketplace, create and share digital assets that unlock real-world utility or build digital twins of their physical property.
“SuperWorld is a gateway for mainstream users to benefit from the power of all the new technologies that are transforming our world. Our mission is to build a virtual world that enhances people’s real lives and with the purpose of positively impacting Earth,” said Hrish Lotlikar, CEO of SuperWorld. “Our partnership with Tilia will help us power our digital economy in SuperWorld and enable our SuperCitizens to buy and sell virtual items and services seamlessly.”
The Tilia integration enables virtual real estate owners in SuperWorld to earn SuperWorldX from ticket sales to live sports, concerts and theater events from their partnership with SI Tickets by Sports Illustrated, which will enable them to receive cash for accumulated in-world currency.
Users in SuperWorld can also earn the in-world currency SuperWorldX for taking actions including buying virtual real estate, creating and sharing content, creating business profiles, digital twins, and daily prizes for visits to the map.
SuperWorldX will also enable users to engage with brands they love and to enable peer to peer commerce.
‘We are pleased to support SuperWorld and their unique business model,” said Brad Oberwager, CEO of Tilia LLC. “Tilia was built to provide the customization necessary for the many different virtual, creator-based economies that are being launched every day.”
Africa
BGaming debuts in Africa with Premier Bet
Popular iGaming content provider BGaming has signed a multi-brand content deal with African licenced operator Premier Bet, marking another major market entry.
Through this new collaboration, BGaming has delivered a selection of its games to Premier Bet’s platform. Titles such as Fruit Million, Wild Cash X9990, Bonanza Billion, Aztec Clusters and Merge Up are all available to the operator’s registered players across several African markets.
Premier Bet dates back to 1997 and currently operates in 17 countries on the continent. It is one of Africa’s biggest betting companies, offering gaming and business opportunities to people across the west, east, centre and south of the continent.
Africa has always been an epicenter for innovation and resilience, and one industry exemplifying its dynamism in recent years is gambling. This latest market expansion demonstrates BGaming’s exponential global growth and lays the foundations for further success in the thriving region.
Olga Levshina, CCO at BGaming, said: “BGaming continues to penetrate international iGaming markets, with its fresh approach to online casino proving a hit with a wide demographic of players. With this partnership, we have added some of our most appealing titles to Premier Bet’s games line-up as it seeks to expand its player base.”
Karen Hope, Director of Casino at Premier Bet, added: “We are pleased to partner with BGaming to drive this next phase of Premier Bet’s development across several key African markets. The studio’s vibrant games add variety to our casino games collection.”
BGaming is a fast-growing iGaming content provider converting gambling into gaming. Thanks to an expert team and a player-driven approach, the studio creates innovative and engaging products featured on reputable platforms and 1,100+ online casinos worldwide. BGaming is the world’s first to support cryptocurrencies and offer Provably Fair games. Today the brand’s portfolio includes 150+ products with HD graphics and a clear user interface for every device. The studio is also known for its brand exclusives created in partnerships with leading operators in the industry.
The post BGaming debuts in Africa with Premier Bet appeared first on European Gaming Industry News.
Balkans
Wazdan adds to Croatian presence with SuperSport tie-up
Wazdan, the gain-focused developer behind some of the world’s most rewarding casino game experiences, has gone live with SuperSport, expanding its foothold in Croatia.
As part of the agreement, an initial tranche of games go live with the operator, including its top-performing hits such as 9 Coins™ Grand Gold Edition, 9 Lions, 12 Coins™ and Burning Sun™, with more titles set to be uploaded in batches at a later stage.
Thanks to the new deal, SuperSport’s players can now enjoy the provider’s renowned mechanics including Cash Infinity™, Sticky to Infinity™ and Hold the Jackpot™, which deliver proven results to operators.
With over 20 years of experience in the betting and gaming industry, SuperSport’s online platform is a market leader in Croatia and is now set to benefit from Wazdan’s pristine titles.
The Balkans have remained a key growth area for Wazdan as it continues to expand across regulated markets worldwide.
Radka Bacheva, Sales and Business Development at Wazdan: “Marking another step in our growth strategy, the Balkans have quickly emerged as one of the most exciting markets in Europe and we are delighted to bring our dynamic titles to SuperSport, a market leader in Croatia.
“Through our engagement-boosting features, we can guarantee an unmatched gaming experience to its players and can’t wait to see how they react.”
Robert Milic, Head of Games at SuperSport said: “Wazdan’s award-winning features and titles add real value to our offering, so we are thrilled to bring an influx of its games to our players.
“As a market leader in Croatia, it is imperative that our content remains of the highest calibre and genuinely excites players. By forging agreements with providers such as Wazdan, we can achieve this whilst elevating our position in the industry to new heights.”
The post Wazdan adds to Croatian presence with SuperSport tie-up appeared first on European Gaming Industry News.
Craig Levine
Zenni Optical Announces Partnership with ESL FACEIT Group (EFG)
Zenni Optical, the world’s leading online eyewear retailer, announced a partnership with ESL FACEIT Group (EFG), the leading esports and video game entertainment company. Designed to integrate eye health education with innovative eyewear solutions for the esports community, the partnership will officially launch at DreamHack festival in Dallas, taking place from May 31 to June 2.
This collaboration will showcase a co-branded collection of lifestyle and competitive eyewear and accessories, highlighting Zenni Optical’s commitment to promoting overall eye health, particularly in addressing issues like eye fatigue and strain. Additionally, the initiative will incorporate essential eye health education across various DreamHack Festivals, in alignment with EFG’s broader mission to foster inclusive gaming worlds and engaged, supported communities.
“DreamHack and ESL represent some of the most community-centric and prestigious competitive events in the world. In their own unique ways, they embody esports for everyone. By partnering with these incredible brands across the gaming and esports spaces, we aim to create engaging experiences that combine eye-health education with innovative eyewear solutions for players and fans at all levels,” said Robb Chiarini, Head of Gaming, Sports, & Events at Zenni Optical.
“We are thrilled to partner with Zenni Optical as the Official Eyewear Partner of DreamHack and ESL. The genuine passion that Zenni has for the esports industry is a refreshing sight to see, and a major driving factor for the decision behind our partnership. Zenni’s ongoing commitment to provide eyewear for everyone mirrors our own drive to create worlds beyond gameplay for gamers everywhere,” Craig Levine, Co-CEO at EFG, said.
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