Player protection and prevention were the order of the day at the Responsible Gaming Symposium on Tuesday: From preventative measures in the operating business of the subsidiary ADMIRAL to regulatory aspects – the first-rate panel of experts agreed that taking responsibility is the key to sustainable business. NOVOMATIC also used the event to emphasize that the Group is only active in markets with a clear set of laws and regulations, and that player protection plays a key role here. The importance of this topic was also underscored by the fact that Robert Hofians, Supervisory Board of NOVOMATIC AG, and Alexander Legat, Chairman of the Supervisory Board of ADMIRAL Casinos & Entertainment AG, botha
The participants of the Responsible Gaming Symposium were warmly welcomed by Johannes Gratzl, Executive Board Member of NOVOMATIC AG, at the headquarters in Gumpoldskirchen. Gratzl began by emphasizing the great importance of Responsible Entertainment within the Group: “We are constantly implementing measures designed to make further improvements in the area of prevention, some of which go far beyond what is required by law, confirmed by the fact we are certified in accordance with the highest international player protection standard of the Global Gambling Guidance Group (G4), making us the first Austrian gaming company to receive such certification.”
The heads of clinical psychology at the Anton Proksch Institute, Oliver Scheibenbogen and Ute Andorfer, emphasized the importance of an active sense of responsibility in their presentation: “Actively supporting player protection measures is not just about fulfilling legal requirements, but also about actively undertaking prevention work and making a significant contribution to sustainable business practices. Responsible gaming or gambling means taking responsibility, both by the company and by the customer – a sign of a solidarity when it comes to working together to fight the risk of addiction.”
Monika Racek, Executive Board Member of ADMIRAL Casinos & Entertainment AG, explained the special features of player protection in the Austrian market: “Ensuring player protection across the board has now become the most important factor when licenses are issued. Fortunately, our focus on continuously optimizing our Responsible Entertainment on the basis of scientific concepts began several years ago, which means that we are now a pioneer in player protection across Europe.” The network of ADMIRAL branches includes a large number of trained prevention officers responsible for introducing ever-better player and youth protection measures. Representatives of ADMIRAL then presented the prevention work and the comprehensive training concept.
Christoph Neubauer, Head of Group CR & Sustainability at NOVOMATIC AG, gave an overview of the comprehensive measures in international markets. He highlighted the heterogeneous nature of international requirements in the gaming sector, each of which requires market-specific responsible gaming measures. In addition, Bernhard Teuchmann and Jaime Estalella, both Managing Directors at NOVOMATIC Spain, explained the Spanish concept for sustainable gaming and presented an innovative and forward-looking prevention platform for making responsible use of new technologies.
2rbo Affiliates Shortlisted for Best Newcomer at iGB Affiliate Awards 2024
2rbo Affiliates, a standout casino and sportsbook affiliate program, is thrilled to announce that it has been shortlisted for the Best Newcomer category at the iGB Affiliate Awards 2024. This recognition is a testament to the hard work, dedication, and strong partnerships that the team at 2rbo Affiliates has built since its launch in 2023.
Jonjo Walsh, Affiliate Manager at 2rbo Affiliates, said, “Being shortlisted for the Best Newcomer category is an incredible achievement for our team. We’ve put in a lot of effort, built strong connections with our partners, and it’s gratifying to see recognition for all our hard work. A big thank you to everyone involved, and to iGB Affiliate for shortlisting us.”
2rbo Affiliates, launched in 2023, operates under four licenses (SGA, MGA, DE, and IE) and manages seven licensed brands. The company offers a range of pricing models, flexible commissions, and no negative carryover, providing a reliable return on affiliates’ efforts. A stellar ReferOn platform ensures easy and efficient affiliate management.
The iGB Affiliate Awards 2024 are part of the iGB Affiliate London 2024 event, designed to celebrate individuals and teams in affiliate marketing and iGaming. The awards will take place following the second day of iGB Affiliate London on 8 February 2024.
Hacksaw Gaming Debuts DraftKings Partnership in New Jersey
The launch celebrates another North American venture with DraftKings this quarter.
Hacksaw Gaming established its business relationship with DraftKings this time last year. The pair have embarked on a North American takeover since, having successfully set the collaboration in motion in West Virginia after receiving full regulatory approval in June. The studio has already set eager sights on Pennsylvania as another future target.
Gripping the charts as renowned industry lead in the US, DraftKings has rolled out Hacksaw’s classic slots, Chaos Crew and OmNom, alongside fan-favourite Dare2Win games Mines and Boxes. The games have received a warm welcome in the online casino lobby following a fruitful agreement to brand Hacksaw’s first 10 games with exclusivity in the market for the next 2 weeks.
“Having secured such a significant presence in the US in 2023 is something we are incredibly proud of,” said Marcus Cordes, CEO of Hacksaw Gaming, “our hard work takes form in our ever-increasing footprint”.
ESA Gaming partners with Novibet for global distribution deal
ESA Gaming, the innovative games provider, has joined forces with Novibet in a deal that has seen the EasySwipe™ portfolio go live with the operator globally.
ESA Gaming’s mobile-first content is now available to Novibet’s customers in numerous key markets such as Greece, Ireland, Finland, Mexico and Colombia.
Players can enjoy a selection of lightweight titles that integrate seamlessly into a sportsbook or gaming site. By simply swiping in and out of the two verticals, users have access to the best quality casino games without disrupting the sports betting experience.
Novibet will benefit from the games’ proven cross-selling capacity which helps sportsbooks to engage players for longer, increasing retention rates.
Top-performing titles include Pirate Mine, Fruitz & Spinz, Goal Mine, and ESA Gaming’s first crash-style games, Rocket Racers and Big Fish Bonanza.
The partnership sees ESA Gaming significantly expand its footprint in markets in Europe and LatAm, where Novibet has a wide customer base.
Thomas Smallwood, Head of Marketing at ESA Gaming, said: “Furthering our reach in markets around the globe together with Novibet is a fantastic achievement and testament to the growing interest in our portfolio of non-traditional content.
“As we continue to expand our product offering, we are grateful to have strong partners like Novibet to help further establish ourselves as a leading provider to online operators.”
Foteini Matthaiou, Casino Product & CRM Director at Novibet, said: “As new breed of customers and players with diverse demographics choose Novibet for their entertainment, we are always looking for alternatives to traditional slots and ESA Gaming provides just that.
“By integrating the EasySwipe™ portfolio we bolster our offering with unique content that is perfectly tailored to a growing mobile audience and that helps us cross-sell between different verticals.”
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