Press Releases
BETBY crowned best Mobile Sportsbook Provider at the 2023 SiGMA Europe Awards
BETBY, the innovative sportsbook supplier, has been recognised as the leading Mobile Sportsbook Provider at this year’s SiGMA Europe Awards, further highlighting its outstanding sportsbook offering, which is fully responsive across mobile for seamless experiences.
BETBY’s award-winning platform is made with mobile in mind and provides no limitations for bettors who engage with the supplier’s sportsbook, which includes customisation options, bespoke layouts, and an array of widgets that can be used easily on any mobile device, creating immersive journeys, with ultra-fast loading time and full adaptability to different screen sizes.
2023 has seen BETBY’s cutting-edge product go from strength-to-strength thanks to the addition of a number of new features that have maximised player engagement.
The sportsbook has recently seen the integration of Combo Freebets, which issues bonuses for winning combination bets, which are incredibly popular with sports bettors.
Alongside this, BETBY has improved its Bet Builder, with the addition of Cricket and other sports to the product, as the supplier keeps its finger on the pulse of what is proving to be popular with bettors, and providing easy experiences when engaging with BETBY’s platform.
This year has also seen enhancements to the brand’s Betby.Games product, with Cricket 2.0 and eTennis now available within its esports offering, as BETBY utilises the latest technologies within its esports content portfolio, to provide the most realistic and immersive experiences.
Leonid Pertsovskiy, CEO at BETBY, said: “A great deal of work has gone into ensuring our sportsbook maintains its industry status and this award win is fantastic recognition of everyone’s hard work this year. Bettors engage with content on mobile, and this has been a huge factor in ensuring our products are fully optimised across all devices. As we move into 2024, we are well placed to take our sportsbook to even greater heights and continue to provide our partners and bettors with maximum engagement from our content portfolio.”
2rbo Affiliates, a standout casino and sportsbook affiliate program, is thrilled to announce that it has been shortlisted for the Best Newcomer category at the iGB Affiliate Awards 2024. This recognition is a testament to the hard work, dedication, and strong partnerships that the team at 2rbo Affiliates has built since its launch in 2023.
Jonjo Walsh, Affiliate Manager at 2rbo Affiliates, said, “Being shortlisted for the Best Newcomer category is an incredible achievement for our team. We’ve put in a lot of effort, built strong connections with our partners, and it’s gratifying to see recognition for all our hard work. A big thank you to everyone involved, and to iGB Affiliate for shortlisting us.”
2rbo Affiliates, launched in 2023, operates under four licenses (SGA, MGA, DE, and IE) and manages seven licensed brands. The company offers a range of pricing models, flexible commissions, and no negative carryover, providing a reliable return on affiliates’ efforts. A stellar ReferOn platform ensures easy and efficient affiliate management.
The iGB Affiliate Awards 2024 are part of the iGB Affiliate London 2024 event, designed to celebrate individuals and teams in affiliate marketing and iGaming. The awards will take place following the second day of iGB Affiliate London on 8 February 2024.
The launch celebrates another North American venture with DraftKings this quarter.
Hacksaw Gaming established its business relationship with DraftKings this time last year. The pair have embarked on a North American takeover since, having successfully set the collaboration in motion in West Virginia after receiving full regulatory approval in June. The studio has already set eager sights on Pennsylvania as another future target.
Gripping the charts as renowned industry lead in the US, DraftKings has rolled out Hacksaw’s classic slots, Chaos Crew and OmNom, alongside fan-favourite Dare2Win games Mines and Boxes. The games have received a warm welcome in the online casino lobby following a fruitful agreement to brand Hacksaw’s first 10 games with exclusivity in the market for the next 2 weeks.
“Having secured such a significant presence in the US in 2023 is something we are incredibly proud of,” said Marcus Cordes, CEO of Hacksaw Gaming, “our hard work takes form in our ever-increasing footprint”.
ESA Gaming, the innovative games provider, has joined forces with Novibet in a deal that has seen the EasySwipe™ portfolio go live with the operator globally.
ESA Gaming’s mobile-first content is now available to Novibet’s customers in numerous key markets such as Greece, Ireland, Finland, Mexico and Colombia.
Players can enjoy a selection of lightweight titles that integrate seamlessly into a sportsbook or gaming site. By simply swiping in and out of the two verticals, users have access to the best quality casino games without disrupting the sports betting experience.
Novibet will benefit from the games’ proven cross-selling capacity which helps sportsbooks to engage players for longer, increasing retention rates.
Top-performing titles include Pirate Mine, Fruitz & Spinz, Goal Mine, and ESA Gaming’s first crash-style games, Rocket Racers and Big Fish Bonanza.
The partnership sees ESA Gaming significantly expand its footprint in markets in Europe and LatAm, where Novibet has a wide customer base.
Thomas Smallwood, Head of Marketing at ESA Gaming, said: “Furthering our reach in markets around the globe together with Novibet is a fantastic achievement and testament to the growing interest in our portfolio of non-traditional content.
“As we continue to expand our product offering, we are grateful to have strong partners like Novibet to help further establish ourselves as a leading provider to online operators.”
Foteini Matthaiou, Casino Product & CRM Director at Novibet, said: “As new breed of customers and players with diverse demographics choose Novibet for their entertainment, we are always looking for alternatives to traditional slots and ESA Gaming provides just that.
“By integrating the EasySwipe™ portfolio we bolster our offering with unique content that is perfectly tailored to a growing mobile audience and that helps us cross-sell between different verticals.”
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