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QiH Group announces two hires and a promotion as it gears up for a brand overhaul

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Affiliate and white label operator QiH Group has announced the appointment of two new members in its UK team and has also promoted Daryl Leagas to marketing communications director.

Daryl has been with the company since 2015, beginning as head of creative before being promoted to design director in 2021. He took up the newly created role last month and said his promotion reflected the company’s focus on driving performance and growing its revenues even further.

“Over the next 12 to 18 months we plan to rejuvenate our entire brand portfolio, focusing on our 12 Tau Marketing Services operator brands, our six Digital Adventure affiliate websites and our own QiH Group identity,” said Daryl.

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“We’ve invested heavily in recruiting the right talent to help us drive this forward, and we’re really happy with the quality of the candidates we’ve been able to attract into the business.”

The first of the new hires is Richard Morton, who took up the new role of brand designer last week. Richard has worked in the gaming industry for a number of years, holding various roles at Betway over an almost three-year period and having most recently been lead designer at sports betting consultancy Editech.

In his new role he will report to fellow Betway alum Tom Murch, who took up the post of head of design at QiH Group in May. Murch was design manager at Betway’s Win Technologies for three-and-a-half years before joining QiH and he also previously worked at Gamesys for more than eight years.

Commenting on his appointment, Richard said: “I’m really excited to join the QiH Group family and to be part of helping redefine and grow the brand identity. I was particularly keen to take up the opportunity to work with Tom again. During our time at Betway, Tom and I collaborated on numerous successful projects, ranging from product enhancements to global sporting campaigns and a large-scale brand evolution project. I am thrilled about the potential for us to work together on new and exciting projects here at QiH.”

The second of the new hires is Sharon Joy, who joined this week as head of partnerships. She was most recently commercial manager at TAG Media, having been promoted from affiliate manager. Prior to that, she worked at marketing firm Kushinda, which specialises in working with igaming companies.

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Jamie Walters, CEO at QiH Group, said: “We’re really delighted to have secured such an experienced new hire in Sharon. We believe she will do a great job of helping build on our already strong partnerships, with leading operators in both the UK and the US among our clients.

“We also believe our tech upgrade will play a significant role in growing our existing relationships and forging new ones. We’ve recently completed an overhaul of our back end and we now want to make sure our front end is equally good, with a focus on user experience and new brand identities.”

Commenting on her appointment, Sharon said: “I am excited to be joining a company that is growing as fast as QiH Group and I look forward to being part of driving this further forward. Key things that attracted me to the role were QiH’s strong relationships with existing clients, the opportunity to be part of its expansion into new markets, including those in the US, and the chance to work with such a data-focused and experienced team.”

Compliance Updates

Gaming CEOs Optimistic on Industry Outlook, Report Evolving Industry Challenges

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Amidst an evolving economic landscape, gaming executives report a positive outlook on future industry business conditions while remaining satisfied with the current business environment, according to the American Gaming Association’s (AGA) Gaming Industry Outlook.

Nearly all gaming executives surveyed characterized the current business environment as good (44%) or satisfactory (50%), mirroring similar sentiment from Q3 2023. Meanwhile, executives are more optimistic about future conditions, with 32 percent of CEOs expecting business conditions to improve over the next six months, up from 20 percent in Q3 2023.

“Gaming’s record-setting growth over the last three years has set a new standard for industry success,” said AGA President and CEO Bill Miller. “However, as we enter a period of market normalization, continued investment and innovation in offering world-class, responsible entertainment experiences will be required to maintain industry momentum.”

Gaming Executive Panel

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Gaming executives have become more positive in their views that overall balance sheet health will improve over the next 6 months (42% net positive), but they expect the pace of revenue growth (13% net negative) and new hiring (22% net negative) to slow. These expectations for decelerating growth have influenced expectations for increases in capital investment and gaming units in operation, with smaller net positive sentiments than before.

  • In contrast to past Outlooks, gaming equipment suppliers are slightly pessimistic about the sale of gaming units for replacement use and new or expansion use (both 13% net negative). However, they remain optimistic about the pace of capital investment (38% net positive).
  • Half of operator CEOs expect capital investments in hotels over the next year to be higher than normal, and compared to last fall, more also expect higher than normal levels of capital investment in meetings and conventions and table games (28%). Meanwhile, 44 percent of CEOs expect increases in food and beverage investment, down from 67 percent in Q3 2023.

These expectations are also informed by evolving macroeconomic challenges. Executives report that inflationary or interest rate concerns continue to be a major factor limiting operations (28%), but these have been overtaken by geo-political risk (34%) and uncertainty of the economic environment (34%) as the biggest limiting factors in the most recent Gaming Executive Panel.

Current Conditions Index
The Current Conditions Index of 102.8 for Q1 indicates solid annualized real economic growth in the industry of 2.8%. This includes gaming revenue, employment and employee wages and salaries. Notably, the Current Conditions Index shows gaming expanding faster than the overall U.S. economy which last week reported 1.6 percent GDP growth in Q1 2024.

Future Conditions Index

The Future Conditions Index stands at 102.2, indicating annualized industry economic activity, after controlling for underlying inflation, is expected to moderately increase over the next six months. This outlook reflects Oxford Economics’ forecast that the U.S. economy will slow during 2024 but avoid recession. Despite a projected economic slowdown, consumer survey results continue to indicate that more than one-third of adults expect to visit a casino during the next 12 months, consistent with prior quarter results.

About the Outlook

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The AGA Gaming Industry Outlook is prepared biannually by Oxford Economics. It provides a timely measure of recent industry growth and future expectations. The Q1 2024 survey was conducted between March 28 – April 10, 2024. A total of 32 executives responded, including executives at the major international and domestic gaming companies, tribal gaming operators, single-unit casino operators, major gaming equipment suppliers, and major iGaming and/or sports betting operators.

 

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Press Releases

Pirate Multi Coins – Feature-rich New Title from Fantasma Games

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Slots players are taken on a swashbuckling adventure as they seek to unlock the Golden Chest in latest release from Fantasma Games

Pirate Multi Coins, a 6 reel, 5 position slot, is the latest title to hit the market from the Stockholm-based developer, Fantasma Games.

Golden Multi Coins are the key to unlocking big wins and features, with a random number of Coins appearing on each spin. Coins can hold either a monetary or multiplier value, and landing five on a spin awards all values shown.

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In a break from standard slots, Pirate Multi Coins features no set paylines, with wins achieved when eight or more matching pay-symbols appear anywhere on the thirty-position matrix. Each win combines those symbols into another Coin, helping trigger the Multi Coin feature. The remaining spaces are filled by an Avalanche, which is Fantasma’s proprietary take on cascading reels.

Another air of suspense comes in the form of the Golden Chest at the top of the playing area. Any Coins landed during a spin which does not trigger the Multi Coin feature are added to the Golden Chest. The Golden Chest can trigger during any base-game spin where a coin is added to the chest, which rains more coins down upon the reels, guaranteeing a Multi Coin feature.

Finally, there is also a Free Spins feature, where landing four or more Scatter symbols awards fifteen free spins. Retriggers are also available during the feature, with three Scatters awarding five more free spins, and four Scatters awarding an additional fifteen spins!

Pirate Multi Coins comes with RTP options of 86%, 94.35% and 96.08%, sits at the medium range of the volatility scale and has a max win potential of 4999.x. It features a Scatter Boost option as well as a Bonus Buy for jurisdictions where this is applicable.

Fredrik Johansson, Founder and CEO of Fantasma Games, said: “In our first venture into the quintessential Pirate slot theme, Pirate Multi Coins brings a host of great features to all types of players.

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“With multiple ways to trigger our various features as well as a medium level of volatility, we hope that it really appeals to every type of slots’ fan looking to find some buried treasure.

“Pirate Multi Coins takes to the high seas in thirty-four languages across our network of amazing operator partners on April 30th.”

 

 

The post Pirate Multi Coins – Feature-rich New Title from Fantasma Games appeared first on European Gaming Industry News.

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Compliance Updates

Arizona Department of Gaming Releases February Sports Betting Figures

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PHOENIX – Bettors in Arizona wagered approximately $637.5 million on sports in February of 2024, according to a new report by the Arizona Department of Gaming. This represents an approximate 4.6% increase when compared to February of 2023.

The state collected approximately $2.8 million in privilege fees in the month. You can view the full February report on the ADG website: LINK.

 

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