partnerships
Swintt strengthens Dutch foothold with new Circus.nl partnership
Rapidly expanding software provider launches SwinttGames and SwinttPremium releases on Netherlands-based betting brand
Following the announcement of further Netherlands-based partnership deals earlier this year, Swintt looks to have doubled down on its decision to take the Dutch market by storm after teaming up with Circus.nl to launch a wide range of games on the popular betting platform.
The new collaboration sees Circus.nl – which also offers sports betting and a dedicated live casino – host a hand-picked selection of releases from the SwinttGames and SwinttPremium catalogue, as well as exclusive third-party slots that have been launched via the exciting SwinttStudios programme.
Of that powerful trio of line-ups, it’s arguably games in the SwinttPremium range that will be the most eagerly anticipated by customers at Circus.nl. As player trends in the Dutch market have previously demonstrated a certain affinity for “classic” slots, these titles look set to be the perfect fit for the platform, given they combine the playability of land-based slot machines with modern bonus features.
The SwinttPremium games collection is perhaps most widely recognised for its “Book” series of games, which all feature Free Spins bonus rounds that boast innovative modifiers such as expanding mystery symbols. One such title that will now debut at Circus.nl is Master of Books Unlimited, which not only provides this powerful mechanic, but also gives players the chance to re-trigger Free Spins indefinitely.
Other Premium titles that are set to feature on the Dutch platform include Extra Win X, which gives players the chance to massively multiply their base game winnings in a wheel of fortune-style bonus round, and the recently-released Cleopatras Pearls with everyone’s favourite Pearl feature and seven different scatters with special features.
Circus.nl players with an appetite for more modern slot content, meanwhile, will also have plenty to enjoy courtesy of the SwinttGames catalogue. With these games all boasting immersive themes and ground-breaking bonuses, notable additions to the site will include The Crown starring Vinnie Jones, the mobile-game inspired, Candy Gold and Swintt’s most successful title to date, Aloha Spirit XtraLockTM.
On top of these two staple collections, Circus.nl players will also be able to get their first look at boutique third-party software provider, Fine Edge Gaming, whose explosive Stacking Bison slot has been distributed via the SwinttStudios program. Featuring 720 ways to win, a maximum jackpot of 5,044x the selected bet and a Stacking Bison Respin feature that only uses high value symbols, the game has all the makings of an instant classic and should prove a huge hit among players at Circus.nl.
David Mann, Chief Executive Officer at Swintt, said: “With the Dutch market being a key focus area for Swintt, we’re delighted to be teaming up with a quality brand like Circus.nl to ensure our state-of-the-art slot selection can be enjoyed by even more Netherlands-based players.
“With Premium releases, SwinttGames and SwinttStudios exclusive all launched recently, we’re sure Circus.nl customers will have no trouble finding a new favourite slot and we’re confident the partnership will prove a highly successful venture for everyone involved.”
Denis Wittebrood, Casino Operations Manager at Circus.nl, said: “We believe Circus.nl to be the top online casino and sports betting website available to Dutch players – and the most reliable way for us to cement our status as #1 is to carry on teaming up with the best and brightest game providers around.
“Over the past couple of years, Swintt have certainly proved that they’re one of the most sought-after developers in the online casino industry, so we’re very excited to now be able to share a wide selection of their releases with our casino customers and hope they enjoy taking these great games for a spin.”
Africa
BGaming debuts in Africa with Premier Bet
Popular iGaming content provider BGaming has signed a multi-brand content deal with African licenced operator Premier Bet, marking another major market entry.
Through this new collaboration, BGaming has delivered a selection of its games to Premier Bet’s platform. Titles such as Fruit Million, Wild Cash X9990, Bonanza Billion, Aztec Clusters and Merge Up are all available to the operator’s registered players across several African markets.
Premier Bet dates back to 1997 and currently operates in 17 countries on the continent. It is one of Africa’s biggest betting companies, offering gaming and business opportunities to people across the west, east, centre and south of the continent.
Africa has always been an epicenter for innovation and resilience, and one industry exemplifying its dynamism in recent years is gambling. This latest market expansion demonstrates BGaming’s exponential global growth and lays the foundations for further success in the thriving region.
Olga Levshina, CCO at BGaming, said: “BGaming continues to penetrate international iGaming markets, with its fresh approach to online casino proving a hit with a wide demographic of players. With this partnership, we have added some of our most appealing titles to Premier Bet’s games line-up as it seeks to expand its player base.”
Karen Hope, Director of Casino at Premier Bet, added: “We are pleased to partner with BGaming to drive this next phase of Premier Bet’s development across several key African markets. The studio’s vibrant games add variety to our casino games collection.”
BGaming is a fast-growing iGaming content provider converting gambling into gaming. Thanks to an expert team and a player-driven approach, the studio creates innovative and engaging products featured on reputable platforms and 1,100+ online casinos worldwide. BGaming is the world’s first to support cryptocurrencies and offer Provably Fair games. Today the brand’s portfolio includes 150+ products with HD graphics and a clear user interface for every device. The studio is also known for its brand exclusives created in partnerships with leading operators in the industry.
The post BGaming debuts in Africa with Premier Bet appeared first on European Gaming Industry News.
Balkans
Wazdan adds to Croatian presence with SuperSport tie-up
Wazdan, the gain-focused developer behind some of the world’s most rewarding casino game experiences, has gone live with SuperSport, expanding its foothold in Croatia.
As part of the agreement, an initial tranche of games go live with the operator, including its top-performing hits such as 9 Coins™ Grand Gold Edition, 9 Lions, 12 Coins™ and Burning Sun™, with more titles set to be uploaded in batches at a later stage.
Thanks to the new deal, SuperSport’s players can now enjoy the provider’s renowned mechanics including Cash Infinity™, Sticky to Infinity™ and Hold the Jackpot™, which deliver proven results to operators.
With over 20 years of experience in the betting and gaming industry, SuperSport’s online platform is a market leader in Croatia and is now set to benefit from Wazdan’s pristine titles.
The Balkans have remained a key growth area for Wazdan as it continues to expand across regulated markets worldwide.
Radka Bacheva, Sales and Business Development at Wazdan: “Marking another step in our growth strategy, the Balkans have quickly emerged as one of the most exciting markets in Europe and we are delighted to bring our dynamic titles to SuperSport, a market leader in Croatia.
“Through our engagement-boosting features, we can guarantee an unmatched gaming experience to its players and can’t wait to see how they react.”
Robert Milic, Head of Games at SuperSport said: “Wazdan’s award-winning features and titles add real value to our offering, so we are thrilled to bring an influx of its games to our players.
“As a market leader in Croatia, it is imperative that our content remains of the highest calibre and genuinely excites players. By forging agreements with providers such as Wazdan, we can achieve this whilst elevating our position in the industry to new heights.”
The post Wazdan adds to Croatian presence with SuperSport tie-up appeared first on European Gaming Industry News.
Craig Levine
Zenni Optical Announces Partnership with ESL FACEIT Group (EFG)
Zenni Optical, the world’s leading online eyewear retailer, announced a partnership with ESL FACEIT Group (EFG), the leading esports and video game entertainment company. Designed to integrate eye health education with innovative eyewear solutions for the esports community, the partnership will officially launch at DreamHack festival in Dallas, taking place from May 31 to June 2.
This collaboration will showcase a co-branded collection of lifestyle and competitive eyewear and accessories, highlighting Zenni Optical’s commitment to promoting overall eye health, particularly in addressing issues like eye fatigue and strain. Additionally, the initiative will incorporate essential eye health education across various DreamHack Festivals, in alignment with EFG’s broader mission to foster inclusive gaming worlds and engaged, supported communities.
“DreamHack and ESL represent some of the most community-centric and prestigious competitive events in the world. In their own unique ways, they embody esports for everyone. By partnering with these incredible brands across the gaming and esports spaces, we aim to create engaging experiences that combine eye-health education with innovative eyewear solutions for players and fans at all levels,” said Robb Chiarini, Head of Gaming, Sports, & Events at Zenni Optical.
“We are thrilled to partner with Zenni Optical as the Official Eyewear Partner of DreamHack and ESL. The genuine passion that Zenni has for the esports industry is a refreshing sight to see, and a major driving factor for the decision behind our partnership. Zenni’s ongoing commitment to provide eyewear for everyone mirrors our own drive to create worlds beyond gameplay for gamers everywhere,” Craig Levine, Co-CEO at EFG, said.
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