partnerships
Exciting and innovative new horse racing service launched in betting shops
Betting shop punters’ experience of wagering on horseracing is being transformed via a new and stimulating Self Service Betting Terminal (SSBT) product.
Quantum Leap Solutions (QLS) and Pythia Sports have combined to provide the innovative service for content from 37 British racecourses – via Racecourse Media Group (RMG) – on Playtech terminals.
Phase 1 of the enhanced SSBT racing product delivers a range of new betting opportunities in shops, via:
- Enhanced, data-rich racecards for the traditional racing customers
- New derivative markets for the traditional SSBT user and new racing customers
- These new markets include head-to-head, betting without the favourite, odd vs even, place only betting, fancied horses vs the field, and much more
- Intuitive and easy design, making betting simple for all customers
- Deeper data and insight providing hints and tips for the novice and expert
Phase 2 of the product is set to include in-play betting, which currently isn’t available over the counter in shops.
RMG have collaborated with Pythia Sports, who have created seamless pricing for bookmakers, and Quantum Leap Solutions (QLS), who have provided the slick design and easy-to-use navigation to provide an innovative racing product for Playtech SSBTs.
Racing from the 37 British racecourses will be displayed on the new SSBTs and available in the shops of Entain (Coral and Ladbrokes), Betfred, Boyle Sports, Paddy Power and Jennings, as well as all UK and Irish independent shops.
Nick Mills, Chief Commercial Officer of RMG, said: “Around 80% of football bets are now staked via SSBTs in betting shops, but the number drops off spectacularly when it comes to racing. This exciting new product provides markets and an experience that is much better suited to the preferences of SSBT users and will accordingly directly drive revenues and engagement with the sport.”
Yori Arami, VP, Sports Commercial at Playtech, said: “Having rolled this fantastic product out to our entire UK and Irish customer base, we are delighted with the positive feedback from customers as well as the popularity of this innovative, new betting offering. For example, the new betting markets are already delivering over 10% of business from these racetracks, with our expectation that this will increase significantly in the coming months.”
Mark Fellows, of QLS, said: “We have delivered an innovative product for the traditional horse racing customer and one which attracts non-racing SSBT customers. We have made the form study quicker and more fun by providing an interactive tool that visualises the effect of factors that determines the outcome of the day’s races. We also wanted to cut to the chase in determining ‘where is the value?’, ‘who’s the form horse?’; ‘what do the tipsters fancy?’ and ‘what does the market say?’”
Freddy Galliers, Director at Pythia Sports, said: “This has been an exciting project for Pythia Sports to work on with RMG in delivering odds to Playtech and its SSBT clients in the UK. RMG’s decision to introduce innovative betting content from all of its tracks is being well-received by SSBT users and has the potential to reshape the way horse racing is bet on in shops.”
partnerships
Gcore And Xsolla Announce Partnership To Drive Global Game Distribution And Faster Downloads
Gcore, the global edge AI, cloud, network, and security solutions provider, announced its partnership with video game commerce company Xsolla. The alliance will enable Xsolla to provide game developers and publishers with new global distribution channels catering to gamers worldwide, regardless of their locations. With Gcore’s 180 global points of presence (PoPs), players will benefit from reduced time-to-play and smoother, more efficient game downloads.
Xsolla Launcher is a powerful tool for game development companies of all sizes to widen distribution and easily build communities. It streamlines game installation, enhances player communication, and boosts monetization, allowing developers to concentrate on creativity and business logic. By leveraging Gcore’s robust CDN, Xsolla Launcher ensures seamless, speedy game downloads for all players by efficiently fetching and caching game components and initiating rapid downloads upon player request.
“At Xsolla, we’re committed to elevating the gaming experience for developers and players globally,” said David Stelzer, President of Xsolla. “Our collaboration with Gcore’s cutting-edge CDN technology significantly narrows the gap between the game and its players by delivering assets at unparalleled speed. This integration into our new Xsolla Launcher sets the bar for high-performance service and empowers our customers to focus on what they do best: create captivating games.”
Xsolla engineers chose Gcore CDN for its global network of 180+ edge servers, ensuring uninterrupted delivery of game assets worldwide. With a network capacity exceeding 110 Tbps and connectivity to 14,000 peering partners, Gcore averts congestion and disruptions, even during major releases. Operating under strict security measures and meticulous server maintenance, Gcore guarantees exceptional availability. Additionally, Gcore’s CDN integration with its proprietary DNS services further minimizes the risk of service interruptions or outages.
“We’re thrilled to be part of Xsolla’s pioneering solution, driving the gaming industry forward,” commented Ilya Matveev, Business Development Director at Gcore. “Xsolla Launcher brings flexibility to the industry, allowing companies to implement a D2C approach – a way to monetize their existing game fan base without the burden of platform fees. Relying on the power of Gcore’s edge infrastructure, Xsolla Launcher is revolutionizing game distribution by eliminating market barriers, reducing development costs, and fostering creativity.”
The post Gcore And Xsolla Announce Partnership To Drive Global Game Distribution And Faster Downloads appeared first on European Gaming Industry News.
Dot Connections, a fast-growing iGaming aggregator, has penned a content distribution partnership with casino game supplier Wazdan to add the studio’s innovative portfolio to its ACE platform.
The agreement will see over 180 games, including latest releases Mighty Wild™: Panther Grand Gold Edition, 30 Coins, and the ever-popular Power of Gods™ series, made available to Dot Connections’ operating partners via a single-API.
Wazdan has been developing leading slot titles for more than 14 years and currently has over 200 cross-platform casino games in its portfolio.
The partnership underlines Dot Connections’ position as a trusted aggregator to top-tier providers globally, including in LatAm where it is quickly establishing a strong foothold.
Cora Chen, COO at Dot Connections, said: “Launching this partnership with Wazdan represents another milestone in our commitment to delivering the very best content to our partners and their players.
“With operators joining us at a rapid rate, we look forward to boosting the exposure of Wazdan’s first-class suite in our key operating markets.”
Andrzej Hyla, Chief Commercial Officer at Wazdan, said: “It brings us great excitement to form this partnership with Dot Connections.
“With their offering already available to over 500 operators, we are really pleased that even more gaming enthusiasts will be able to enjoy our leading game portfolio in Asia, LatAm and beyond.”
The post Dot Connections secures aggregation deal with leading iGaming provider Wazdan appeared first on European Gaming Industry News.
Mancala continues to go from strength to strength in the Brazilian online gaming market, with the announcement of another new partnership. This time the partnership has been created with leading platform provider, XSA Sports. A prominent name across the Brazilian igaming landscape, this new partnership will allow for even more users to play Mancala games in this up-and-coming market.
Mancala Gaming’s CEO Nikita Gorshkov said: “We are delighted to enter a partnership with XSA Sports. Expanding our presence in Brazil is very important for us, and working with XSA Sports means even more people will have access to our games across the region. We look forward to many great things together.”
Bruno Almeida, Business Development Manager of XSA Sports, said: “We are excited about this partnership between XSA Sports and Mancala Games. This collaboration is a significant step for us as it allows us to offer innovative and engaging games to our operators here in Brazil, providing users with a unique and diverse experience.”
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