PA Betting Services (PABS), the world’s leading supplier of horseracing data and betting content, is excited to announce a long-term partnership with Racecourse Media Group (RMG).
The new 5-year agreement will see PABS’s market-leading delivery platform provide its extensive range of betting products and data services to RMG’s broad portfolio of partners. PABS will collect and distribute Race Day Data for over 750 RMG fixtures every year, including RMG’s flagship events such as the Cheltenham Festival, the Randox Grand National, the Betfred Derby, the Qatar Sussex Stakes, the Juddmonte International Stakes and QIPCO British Champions Day. The agreement will see PABS power the Racing TV website, App, & TV channel with both domestic and international racing content.
The continued collaboration between the two companies will further strengthen their position in the betting industry and reinforce their commitment in delivering high-quality racing content and services to customers worldwide. As part of the agreement PABS will also distribute RMG’s ‘in-running’ service to bookmakers from RMG racecourses, further enhancing the racing experience for customers. RMG’s new in-play betting feed has been successfully launched with BetVictor and its brands, Parimatch and TalkSPORT BET, along with William Hill, with RMG already seeing promising incremental turnover.
Ed Gretton, Director of Racing at RMG, said, “The renewed agreement with PABS is a testament to the strong partnership we have built together. We are committed to providing our partners with the best possible racing content and services, and PABS is a key partner in delivering this for RMG.”
Eugene Delaney, Director of PABS, said, “We truly value our long-standing relationship with RMG, with PABS now delivering RMG content to over 120 customers. We are committed to providing the best service to RMG and our bookmaker partners, and we are committed to continuing to drive innovation and customer satisfaction in the future.”
