Cryptocurrency

19% Crypto Bets Growth: SOFTSWISS Reveals Digital Coin Results for Q1 2023

Published

11 months ago

May 17, 2023

Reading Time: 4 minutes

In January 2023, SOFTSWISS, the leading technology provider for iGaming, was recognised as ‘Crypto Company of the Year’ by the prestigious International Gaming Awards. As a pioneer in crypto gaming, every quarter, the company analyses the crypto gaming market and shares valuable industry insights. This time, among key indicators, the expert team unveils what the average crypto player portrait looks like.

The Q1 crypto results are based on the data from over 700 brands powered by the SOFTSWISS Game Aggregator and the SOFTSWISS Casino Platform.

Q1 2023: The Big Picture

In Q1 2023 the Total Bets indicator increased by 44.66% compared to the same quarter the previous year and by 2.24% compared to the preceding quarter. This data demonstrates a steady growth trend in the iGaming market.

In absolute terms, the sum of wagers in crypto also shows positive growth over the course of the last year. In the first quarter of 2023, the share of bets in digital coins accounted for 30%. Q4 of 2022 showed 9% volume growth in Total Bets in crypto compared to the first quarter of the same year. Q1 of 2023, on the other hand, showed a more significant volume growth – 19%.

Andrey Starovoitov, Co-CEO at SOFTSWISS comments: “Despite the global events of 2022, which have undoubtedly caused most digital coins to fall in value, we are now seeing them rise in value again. For that reason, we are observing both growth in the iGaming market in general and also an increase in the sum of bets made by crypto players. We expect digital coins to remain in stable use by players in 2023 and could see more significant growth with a combination of two factors: competent retention of players and the absence of strong volatility in the crypto market.”

Most Used Digital Coins

Compared to Q4 2022, the top 3 most used digital coins remain the same: Bitcoin (BTC), Ethereum (ETH), and Litecoin (LTC). However, their shares have changed – Bitcoin is up by 1.9 p.p. at the expense of smaller digital currencies, while Ethereum remained the same.

Looking at the development of digital coins over a longer period, the changes in the shares of digital coins are more substantial. From Q1 2022, BTC increased by 3.72 p.p., whereas ETH lost 5.01 p.p. The fall in the share of the third leading digital coin, LTC, occurred by 1.36 p.p.

The final shares for Q1 2023 are as follows:

BTC – 76.5%
ETH – 8.4%
LTC – 5.1%

Tether (USDT) took a share of 5.1% for the first time, in turn, Dogecoin (DOGE) rates fell by 1 p.p. compared to the previous quarter, taking a 2.5% share at the end of Q1 2023.

Among other currencies that showed an increase in the share of Total Bets – Ripple (XRP), Tron (TRX) and Cardano (ADA).

The Crypto Player Portrait

Diving deeper into the industry insights, SOFTSWISS has defined the average crypto player portrait. Based on the Q1 data and available data from player profiles, 65% of the crypto audience is male and 35% female.

The percentage of age groups of the crypto players who have indicated their age on their online casino profile is as follows:

Thus, the core audience of digital coins in iGaming is in the 31-50 age range. It makes up 70% of the audience that uses crypto.

Moreover, more than half of crypto GGR per Q1 was formed by bets made on mobile devices: 64% of mobile users vs. 32% of desktop ones.

This data may become crucial when choosing a strategy for growing an existing iGaming brand or launching a new one. As SOFTSWISS experts note, interest in starting crypto projects is high, even when crypto demonstrates quick changes and might be unpredictable. Nevertheless, Q1 statistics indicate that 2023 is shaping up to be a year of positive development for projects related to digital coins.

Max Trafimovich, Chief Commercial Officer at SOFTSWISS, summarises: “Over the last few years we have seen a steady increase in demand for crypto-ready solutions, be it for launching a casino or a sports betting venture. It’s undeniable that some crypto iGaming operators have drawn much attention and accolades on a global level. Besides crypto, such operators also happen to be at the forefront of various other innovations, those going beyond the payments aspect. SOFTSWISS will remain the ultimate partner on this frontier with new crypto-oriented technologies, top-level service, and security.”

About SOFTSWISS

SOFTSWISS is an international iGaming company supplying certified software solutions for managing gambling operations. The expert team, which counts 1,500+ employees, is based in Malta, Poland, Georgia, and Belarus. SOFTSWISS holds a number of gaming licences and provides one-stop-shop iGaming software solutions. The company has a vast product portfolio, including the Online Casino Platform, the Game Aggregator with thousands of casino games, the Affilka affiliate platform, the Sportsbook Platform and the Jackpot Aggregator. In 2013, SOFTSWISS was the first in the world to introduce a Bitcoin-optimised online casino solution.

Cryptocurrency

Crypto Casino Lucky Block Partners with MMA Legend Michael Bisping

Published

2 months ago

February 22, 2024

GamingAmericas.com

crypto-casino-lucky-block-partners-with-mma-legend-michael-bisping

Global MMA legend Michael Bisping has signed a sponsorship deal with the fast-growing top-tier crypto casino Lucky Block.

The tie-up between the Mixed Martial Arts and UFC superstar and the premium sportsbook and casino entertainment platform is a win-win for Bisping fans and Lucky Block’s swelling customer base of highly engaged players.

This deal secures opportunities for both parties by leveraging the valuable synergies present in the colliding worlds of sports and online gaming.

Through securing the sponsorship deal with Michael Bisping, Lucky Block is joining the big league of crypto casino industry leaders who understand the business impact of top-level sports sponsorship deals.

Aligning with the world of competitive sports, Lucky Block is not only endorsing a celebrated athlete but is also tapping into the fervent sports fan base that is growing by leaps and bounds. Together, Lucky Block and Michael Bisping are bridging the gap between traditional sports and the burgeoning world of crypto-based betting.

Damian Jacobs, Lucky Block community and growth manager commenting on the sponsorship deal, said: “We are pleased to announce our sponsorship of UFC icon Michael Bisping. We believe this deal will be a powerful catalyst as we embark on the next leg of our journey to lead crypto gaming’s conquest of the online sports entertainment and betting industry.

“This partnership shows that Lucky Block can mix it up with the other industry leaders. Our sponsorship of Michael Bisping shows we understand the importance of developing and exploiting the brand projection potential at the intersection between the sports domain and the disruptive power of crypto betting.”

Cryptocurrency

SOFTSWISS Named Crypto Company 2024

Published

2 months ago

February 7, 2024

George Miller

Reading Time: 2 minutes

Crypto Company of the Year was announced at the International Gaming Awards in London. SOFTSWISS, a leading technology company with 15+ years of experience in the industry, gets this title for the second year in a row.

Marking the beginning of ICE London, the awards ceremony has brought together top names in the iGaming industry to honour their achievements. The International Gaming Awards not only unites experts and gaming enthusiasts worldwide but also serves as the pinnacle charity event of the year.

The Crypto Company of the Year category recognises companies that create innovative experiences for clients in the gambling sector with a focus on crypto. The winner is determined by evidence showcasing the company’s standout performance in the crypto space compared to competitors. Reconfirming the previous year’s success, SOFTSWISS emerged as the Crypto Company of the Year for the second time in a row.

Securing the title of Crypto Company of the Year comes naturally to SOFTSWISS, the trailblazer in introducing crypto-friendly solutions for online gaming. Beginning with Bitcoin, SOFTSWISS has expanded its cryptocurrency offering to nearly 20 digital coins since 2013.

In its dedication to improving player experience, SOFTSWISS introduced the In-Game Currency Conversion feature. The innovation allowed players with crypto holdings to engage seamlessly in games originally tailored for fiat only. One year post-launch, 85% of all bets in crypto casinos powered by the SOFTSWISS Casino Platform were made via the feature.

As an expert in crypto-friendly solutions, the company shares its expertise through the quarterly State of Crypto reports and topical podcasts. This helps raise awareness among all stakeholders, offering essential insights for strategic decision-making.

Andrey Starovoitov, Co-CEO at SOFTSWISS, shares: “We are delighted to receive this award, and it signifies more than just recognition for our recent achievements. The title of Crypto Company of the Year holds deep meaning for those who led the way in integrating digital currencies into iGaming, actively advocate for crypto solutions, and generously share expertise in this field.”

About SOFTSWISS

SOFTSWISS is an international tech company supplying software solutions for managing iGaming projects. The expert team, which counts over 2,000 employees, is based in Malta, Poland, and Georgia. SOFTSWISS holds a number of gaming licences and provides one-stop-shop iGaming software solutions. The company has a vast product portfolio, including the Online Casino Platform, the Game Aggregator with thousands of casino games, the Affilka affiliate platform, the Sportsbook Platform and the Jackpot Aggregator. In 2013, SOFTSWISS was the first in the world to introduce a Bitcoin-optimised online casino solution.

Cryptocurrency

Casino Market Industry Forecast Reveals Surge to $165.72 Billion by 2028 with Digital Transformation and Cryptocurrency Integration

Published

3 months ago

January 24, 2024

Hunor Pal

casino-market-industry-forecast-reveals-surge-to-$165.72-billion-by-2028-with-digital-transformation-and-cryptocurrency-integration

Reading Time: 2 minutes

The “Casino Global Market Report 2024” report has been added to ResearchAndMarkets .com’s offering.

The latest report on the global casino market highlights significant growth, with expectations for the industry to swell from $131.42 billion in 2023 to an impressive $165.72 billion by 2028, at a compound annual growth rate (CAGR) of 4.6%. The report offers a comprehensive analysis of current market dynamics, future trends, and potential opportunities, positioning it as an essential resource for stakeholders in the casino sector.

The casino industry, experiencing a renaissance through digitization and a shift towards online gambling, is witnessing the rising popularity of cryptocurrency casinos. Innovations, alongside a deepened focus on responsible gambling, are propelling market growth, drawing attention from both established players and new entrants.

Key Market Dynamics Influencing Growth

Online Gambling Expansion
Smartphone Proliferation
Innovative Casino Products
Strategic Industry Partnerships

The report underscores the growing dominance of the Asia-Pacific region in the global casino market, bolstered by evolving consumer behaviors and burgeoning tourism sectors. The detailed geographic assessment provides strategic insights into the vitality of various regions within the industry.
Gambling machines, gaming tables, and novel casino experiences are discussed in the report. The document leverages industry-specific metrics to provide a nuanced understanding of segment performance, addressing both offline and online modalities.

Industry Leaders Making Strategic Moves

With major corporations like 888 Holdings PLC and Caesars Entertainment Corporation, the casino market is rife with tactical mergers, acquisitions, and partnerships aiming to solidify market positioning and leverage collective strengths.

The global casino market research report presents in-depth market analysis, reflecting cutting-edge industry trends such as the integration of advanced gaming technologies. It also spotlights operational strategies and expansion plans of front-runners in the gambling domain.

This comprehensive research report is poised to be an indispensable tool for industry investors, strategists, and stakeholders planning to navigate the complex terrain of the casino industry with data-driven confidence.

The casino market research report is devised to serve a diversity of informational needs, offering a meticulous examination of the interplay between market forces, technological advancements, and consumer preferences shaping the future of gambling worldwide.

Please note, the market value detailed in the report represents the actualized revenues recognized by entities within the industry over the specified period and geography.

A selection of companies mentioned in this report includes