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The online gaming sector around the world connects with MGA Games Day



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MGA Games, opened its doors again with the 3rd edition of MGA Games Day. The virtual meeting presented the company’s latest news and plans for the future. In 2023 the company will double the number of games and commit heavily to its 5-reel and Megaways products internationally. MGA Games will also present a new series of games developed from land-based machines and will be expanding strongly in Portugal, The Netherlands, Sweden, Denmark, and Italy with leading partners in the market.

All of this in keeping with the essence of the company and its localized product strategy.

“Being a leader is not easy. It requires maximum effort and perseverance, which is the DNA of MGA Games”, said its CEO and founder, Joan Sanahuja. This is how MGA Games has become a leading provider in the industry. It is the result of “our commitment to innovation and the creation of unique content” he said. Joan also highlighted MGA Games’ “unique positioning vision in the gambling industry” – a factor that adds to “the perfect execution of our strategic plan year after year to position ourselves as leaders”.


The company, created in 2001, with a portfolio of more than 100 titles, has had a year-on-year growth of 35% over the last 5 years. MGA Games currently leads the Spanish market with a penetration of 99% and a 15% market share. “The incorporation of highly qualified personnel to provide the best service to our clients is key and one of our priorities,” said the CEO of MGA Games. And the fact that the company is considered a great place to work in the sector makes it easier to “count on top-level, expert, and qualified personnel.” The quality is in the company’s products, with excellent animation, graphics, and great download speed.

José Antonio Giacomelli, General Manager at MGA Games, explained the company’s news and plans for the coming year. In 2023, MGA Games will double the number of productions launched in 2022. It will also be heavily committed to its 3-reel product, with more than 24 games, and above all and following its international strategy: its 5-reel and Megaways products, with 28 new productions.

As in 2022, MGA Games will continue to bring successful land-based games to the online world, a product that has received great acclaim. In the Spanish market, the company will release R. Franco classics such as El Habanero, Reinas de Africa, Cavernícola, Jazz & Blues, and the star game: El Lejano Oeste.

But perhaps one of the most striking novelties within the localised product strategy is the addition of the best Spanish television games to the MGA Games online catalogue. For the Spanish market, this means prime-time productions such as La Voz, number one in audience viewings in its time slot; Pasapalabra, a Spanish TV classic and Mask Singer: adivina quién canta, the TV program currently featuring the most celebrities.

The Spanish Celebrities catalogue will, of course continue to grow and will feature famous faces such as Gemma Mengual, the important Spanish athlete with more than 24 Olympic medals; Sofía Cristo, the well-known DJ, and producer, and one of the most popular celebrities on television at the moment, Makoke.


Internationally, MGA Games will continue its expansion plans, with important agreements for continued growth in Sweden, Denmark, Italy, Colombia, and Portugal. These countries already have more than 200 localised products to which MGA Games will add more mini-games, Free Spins, multipliers, and Wilds. And in 2023, 4 new Megaways slot games will also be available.

Localised product will be created for each of the international markets, focusing on famous people from each country but also on productions with local themes. For Portugal, Portuguese Celebrities joining the series include the famous actress Sofia Sousa; the renowned influencer Andreia Da Silva; Elisabete Moutinho, one of the country’s top models, and the star influencer Maria Nunes.

For the Dutch market, the Netherlands Celebrities will feature top celebrities such as the Dutch Instagram star Aylin Hayret and the TV personality Bobbi Eden. While in Italy, with 50 new operators thanks to agreements with Microgame, 2023 will see Italian Celebrities of the magnitude of actress and dancer Marina Evangelista, the revolutionary influencer Elena Rizzello, presenters Floriana Messina and Jolanda de Rienzo and the showgirl Elena Morali.

All these productions will undoubtedly be impressive and surprising. The company is determined to make 2023 mark ‘a before and after’. The company is also exploring the Markets in Asia and North America, and “There will be news on these developments very soon,” Giacomelli said.

The leitmotif for this year’s event was about connectivity. “We are all connected” and “in 2023, everything will be connected.” This connectivity was made evident by the participation of the company’s principal partners and clients in the MGA Games Day. These big players in the gaming sector who give paramount importance to the continued improvement of their results connected with the event to share their views. Javier Lanfranchi, Sales Director at MGA Games, presented the event and spoke with these important MGA Games partners to “know what the sector thinks from different places on the planet”.


Paul Guyton, Marketing Coordinator at Finnplay, from Finland talked about MGA Games’ great product and table games. Finnplay has been in the business as a platform provider for 15 years, mainly in regulated European markets such as the Netherlands, Romania, and Lithuania. “When I first came across MGA and their team I was very taken aback by their diverse portfolio with the likes of their table games, their 3-reel slots, their 5-reel slots, their online Bingo and my personal favourite, the premium Celebrity games as well as the Megaways slots,” reflected Guyton.

From Poland, Nikita Keino, Partner Managers Team Lead Game Aggregator at Softswiss, talked about opening up to new international markets. SoftSwiss is an international igaming company founded in 2009 supplying certified software solutions for managing gambling operations. “MGA Games develops first rate games that are a perfect fit for Spanish and LATAM markets,” he said, adding that “this co-operation can be called a win-win.”

From Malta was Callum Harris, Director of Partnerships at Pariplay, who spoke about the value of having localised content. PariPlay is the number one aggregator in the business, with a market reach focused predominantly on regulated markets, “which is why MGA Games is so exciting to us,” he said. Pariplay, which is expanding in Latin America and North America, highly appreciates “how specialised MGAs’ content is for certain regulated markets. It is the localised content that MGA produces and develops that sets them aside from other suppliers in the market,” said Harris.

Finally, also from Malta, Luis Alberto López Acuña, Country Manager of Platin Casino, spoke. For him, customer service is paramount. “We have a natural passion for top-notch casino games and a vision, focus on player satisfaction,” he said, noting the excellent relationship between the two companies. Furthermore, he said “localised content is always a priority within our roadmap”.

MGA Games Day 2022 ended with an invitation to casino operators around the world to come and meet MGA Games in Barcelona. To live the MGA Games Experience. To get to know the passion, innovation, growth, hard work and aspiration and core values of the company. But also to get closer to the history, culture, creativity, gastronomy and leisure of the city of Barcelona. “We are waiting for you in Barcelona! We look forward to seeing you at the MGA Games Experience!” With this invitation, which is more of a ‘see you soon’ than a ‘goodbye’, Javier Lanfranchi bid farewell to those attending the event.

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7777 gaming elevates global presence through strategic partnership with SoftGamings



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7777 gaming, a leading provider of innovative casino games, announces its strategic partnership with SoftGamings, a prominent online casino content aggregator. Through this collaboration 7777 gaming expands its reach and offers more than 140 of its top-tier casino games to the extensive client base of SoftGamings.

SoftGamings is renowned for its commitment to providing clients with high-quality, creative, and innovative online casino products. The partnership with 7777 gaming adds a new dimension to SoftGamings’ diverse portfolio, enhancing the gaming experience for players across the globe.



Elena Shaterova, Chief Commercial Officer at 7777 gaming, has commented about the collaboration: “We are excited to partner with SoftGamings and bring our cutting-edge casino games to a broader audience. This collaboration aligns perfectly with our mission to provide players worldwide with top-notch gaming experiences. SoftGamings’ reputation for excellence in the industry makes them an ideal partner, and we look forward to a mutually successful journey.”


Anna Kesilova, Head of Partnership at SoftGamings stated: “We are delighted to welcome 7777 gaming to our esteemed list of partners. Their commitment to innovation and quality aligns seamlessly with our vision. The addition of their games to our platform enhances our ability to provide clients with a comprehensive and world-class gaming experience. We look forward to a successful partnership that brings excitement to players and value to our clients.”

SoftGamings is committed to working with the best online casino game providers to deliver unparalleled gaming solutions. The addition of 7777 gaming’s portfolio reinforces SoftGamings’ dedication to offering clients a diverse and engaging selection of online casino games.

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Exploring Online Casinos: A Deep Dive into Finnish, Latin American, and American Platforms



Reading Time: 4 minutes


The world of online gambling has undergone a seismic shift in recent years, with players from all corners of the globe flocking to digital platforms for their gaming needs. From Finland to Latin America to the United States, online casinos have become a staple of entertainment, offering an unparalleled array of games and experiences. In this comprehensive exploration, we’ll delve into the unique characteristics, trends, and player preferences that define online casinos in three distinct regions: Finland, Latin America, and the United States. By dissecting the intricacies of each market, we’ll gain a deeper understanding of the global landscape of online gambling.

Finnish Online Casinos

A Beacon of Innovation and Efficiency Nestled in the heart of Scandinavia, Finland boasts a reputation for technological prowess and innovation, and its online gambling industry is no exception. Finnish online casinos, affectionately known as “pikakasinot,” have garnered attention worldwide for their streamlined and efficient approach to gaming. At the forefront of this innovation is the concept of online casinos without registration, a concept that has revolutionized the way players access their favourite games.

At the heart of Finnish online casinos’ success lies the integration of Trustly’s Pay N Play service, a groundbreaking payment solution that eliminates the need for traditional registration processes. With Pay N Play, players can make instant deposits and withdrawals directly from their bank accounts, bypassing the cumbersome registration forms and identity verification procedures typically associated with online casinos.


But it’s not just the convenience of Pay N Play that has propelled Finnish online casinos to the forefront of the industry. These platforms also prioritize player security, holding licenses from reputable regulatory authorities such as the Malta Gaming Authority and the UK Gambling Commission. Advanced encryption technology ensures that players’ sensitive information remains safe and secure, giving them peace of mind as they enjoy their favourite games.

In terms of game selection, Finnish online casinos offer a diverse array of options to cater to every taste and preference. From classic slots and table games to live dealer experiences and progressive jackpots, there’s something for everyone at these innovative platforms. And with generous bonuses and promotions on offer, players are incentivized to keep coming back for more.

Latin American Online Casinos

Embracing Diversity and Accessibility in Latin America, the online gambling landscape is as diverse as the cultures that inhabit the region. From the bustling streets of Brazil to the scenic vistas of Argentina, players across Latin America have embraced the convenience and accessibility of online casinos in droves. And much like their Finnish counterparts, Latin American online casinos without registration have emerged as a popular choice among players seeking instant access to their favourite games.

Known locally as “casinos sin registro,” these platforms offer a simplified gaming experience that resonates with players across the region. With no registration required, players can dive straight into the action, making deposits and withdrawals with ease using a variety of local payment methods.

One of the key advantages of Latin American online casinos is their commitment to catering to local tastes and preferences. From culturally-inspired slots and traditional table games to live dealer experiences that capture the essence of Latin American hospitality, these platforms offer a diverse array of gaming options that resonate with players on a personal level.


But it’s not just the games themselves that set Latin American online casinos apart; it’s also the way they prioritize player security and trust. By partnering with reputable payment providers and implementing robust security measures, these platforms ensure that players can enjoy their gaming experience with peace of mind.

American Online Casinos

Navigating a Complex Regulatory Landscape in the United States, the online gambling landscape is as complex and varied as the country itself. With regulations varying from state to state, navigating the legal framework can be a daunting task for both players and operators alike. However, despite these challenges, online gambling has continued to gain traction in the US, with several states legalizing and regulating online casino gaming in recent years.

While traditional registration processes are still common in many parts of the country, there are signs of a gradual shift towards online casinos without registration as the industry evolves. Platforms such as Rush Games and DraftKings Casino have begun to gain traction, offering players a streamlined and hassle-free gaming experience.

In terms of game selection, American online casinos offer a wide range of options to cater to every taste and preference. From classic slots and table games to innovative new titles and exclusive partnerships with leading software providers, there’s no shortage of excitement to be found at these platforms.

But perhaps the biggest draw of American online casinos is their commitment to player safety and security. With stringent regulations in place to protect players’ interests and prevent underage gambling, players can rest assured that they’re in good hands when they play at a licensed and regulated online casino in the US.



As we’ve seen, the world of online gambling is a diverse and dynamic landscape, with each region bringing its own unique characteristics and player preferences to the table. From the streamlined efficiency of Finnish online casinos to the cultural richness of Latin American platforms to the complex regulatory landscape of the United States, there’s something for everyone in the world of online casinos.

By exploring the intricacies of each market, we’ve gained valuable insights into the global landscape of online gambling and the factors that drive its continued growth and success. Whether you’re a casual player looking for some entertainment or a seasoned gambler seeking your next big win, online casinos offer an unparalleled gaming experience that’s sure to satisfy even the most discerning of tastes.

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Rank Group announced as first live customer of DoTrust Complete



Reading Time: 2 minutes


Department of Trust (, the award-winning provider of financial risk assessments for safer gambling, has launched DoTrust Complete – the first dedicated platform offering end-to-end frictionless and enhanced financial risk checks to support all stages of the player journey.

The company also announced Rank Group plc, one of the UK’s largest online and land-based gaming operators, as the first live customer of the new service.

Gambling operators in the UK until now have had to rely on multiple providers to conduct financial risk, affordability, AML and other compliance and safer gambling assessments on their customers. This has led to complexity, cost and a poor player experience as well as significant regulatory penalties for poor execution. The challenge is set to increase following the UK government’s review of the Gambling Act which is likely to require more frequent vulnerability checks on players even at lower levels of spend which will require frictionless and accurate assessments.


With DoTrust Complete, operators can run all necessary checks in a single platform, including frictionless income and vulnerability tests using the best available public and proprietary data, much of which has not been deployed in the gambling industry before. Operators can even design their own risk methodology and gain full auditability of decisions to ensure proportionality and meet regulatory requirements.

Commenting on the new platform launch, Michael Byrne, DoTrust Chief Operating Officer, said: “We are delighted to officially launch Complete ahead of the expected change in regulation this year. Operators now have a reliable, comprehensive and industry-first service they can rely on to meet all current and future requirements. Complete reduces friction for customers and increases certainty and efficiency for operators.”

Liam Smith, Director of Customer Operations for Rank Interactive, commented: “Rank has always been at the forefront of consumer protection and are constantly seeking ways to improve our player experience within a safe environment. DoTrust Complete is the first tool we have found that has been specifically developed for gambling operators. The efficiency and degree of control which Complete gives is impressive and we are excited to leverage these capabilities in building our business.”

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