1190 Sports
Super Group owned Betway signs deals with five Chilean football clubs
Today, leading global online betting and gaming brand Betway has announced deals to become the Official Premium Partner of five football clubs in the Chilean First Division. The sides are Union La Calera, Coquimbo Unido, Everton, Audax Italiano and Deportivo Ñublense.
The deal was brokered by 1190 Sports; a global company dedicated to the management and sale of sports, broadcast and image rights.
The initial two-year agreements are the Super Group owned brand’s first in Chile and gives them wide-spread visibility as their branding will be seen on each of the first team home and away playing and training kits.
Betway branding will also be visible on the perimeter boards around each of the partnered clubs home stadiums and training facilities, with the brand’s logo also appearing on the backdrops for press conferences and media interviews.
Within the sponsorships, Betway will also work closely with each of the five clubs to enhance the customer and fan experience, by creating and delivering exclusive content on their websites and across all social media platforms, creating fan zones and building activations at each of the stadiums, with the goal of bringing fans closer to the action than ever before.
Anthony Werkman, CEO of Betway, said:
“It’s a proud moment for us as we sign our first agreements in Chile with five fantastic football clubs in the First Division.
“The deals give us a great opportunity to showcase our products through the extensive list of both branding and activation rights that are included.
“We’re looking forward to working closely with each our new five partnered clubs off the pitch, and we wish them all success on the pitch this season and beyond.”
Hernan Donnari, CEO & Co-Founder of 1190 Sports, said:
“We welcome Betway to Chilean football, the cradle of athletes of international relevance.
“We are very excited and grateful for the trust and support of Betway.
“Alliances such as this one reaffirms the great interest of the brands in accompanying the growth process of football in Chile.”
-
Baltics2 weeks ago
Lithuania’s Nese enters iGaming with a record sponsorship deal
-
Africa3 weeks ago
BMM Testlabs Continues Its Expansion in Africa with New Licenses in Botswana and Nigeria to Test Land-Based and Digital Products
-
Australia4 weeks ago
VGCCC Fines Bookmaker MintBet $100,000 for Repeat Breaches of its Responsible Gambling Code of Conduct
-
Compliance Updates4 weeks ago
3 Oaks Gaming extends European reach with Romania licence
-
Central Europe4 weeks ago
Gaming Corps makes key European addition with Fortuna Entertainment Group partnership
-
Press Releases2 weeks ago
OpenBet Powers Record-Breaking 100,000+ Peak Bets per Minute at Grand National 2024
-
Africa3 weeks ago
KingMakers’ Nigerian operating business, BetKing, selects Genius Sports to power growth with in-play trading services
-
Africa4 weeks ago
IESF African Regional Qualifiers Host Announced